劉雨昕 Brand Affinity ranks highest Nier: Automata at 16.80% . Very Strong. Score DMDB 0.00% | Fanbase 0.00%

劉雨昕 — pop artist from CN.

XIN LIU is a singer, producer, fashion icon, and professional street dancer from China. In 2020, she won the Chinese reality show "Youth With You" and was…

劉雨昕

Established

Country: CN | Gender: female | Artist ID: f49abe42-6fff-11ea-b821-549f35161576

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Genres

poppoppingpopasian popfolk & traditionalchinese singer-songwriter

Influential: 0.00% Fanbase: 0.00% Trending: 0.00%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Nier: Automata • 16.80% • Very Strong

As of 2025-09-09

2,414,964

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Established

Biography

XIN LIU is a singer, producer, fashion icon, and professional street dancer from China. In 2020, she won the Chinese reality show "Youth With You" and was recognized by Forbes China's Under 30 list. Her 2021 album sold 54 million copies globally and topped the global album sales chart. In 2022, she made history as the first female captain on "Street Dance of China."

XIN LIU's achievements include being named "Most Influential Female Artist in China of the Year" and "New Power Producer of the Year" on Tencent Music Entertainment in 2023. Her XANADU TOUR 2023 is set to take place in China. She is a prominent figure in the Chinese music industry and has garnered significant attention from both global brands and local media.

Report Date: 2025-09-09

劉雨昕 has momentum with 18-24 & 25-34 audiences—particularly in UNITED STATES, TAIWAN, CHINA. A heavily female (84%) profile supports collaborations that trade on identity and lifestyle. Tiktok provides the headline exposure at 343,100 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Nier: Automata, Galeries Lafayette, GENTLE MONSTER signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist 劉雨昕 score 12.96% — Very Strong bucket.

Brand: Nier: AutomataBrand: Galeries LafayetteBrand: GENTLE MONSTER

Followers:2,414,964

Engagements:313,034

Rate:13.0%

Posts:462

Avg Likes:310,414

Avg Comments:1,078

Avg Views:344,831

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,414,964 · Engagements 313,034 · Rate 13.0% Posts 462 · Views 344,831 · Avg Likes 310,414 · Avg Comments 1,078 · Avg Views 344,831	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 61% 25-34: 25% 13-17: 11% 35-44: 3%	Largest: 18-24 (61%); next: 25-34 (25%)
Gender Split	Female: 84% Male: 16% Non-binary/Other: 0%	Skews female (84%)
Top Countries	UNITED STATES (19%) TAIWAN (14%) CHINA (12%) INDONESIA (7%) VIETNAM (6%)	Top regions: UNITED STATES (19%), TAIWAN (14%), CHINA (12%)
Platform Engagement	Instagram: 302,988 avg likes/post · Tiktok: 343,100 avg views/post · Youtube: 1,731 avg views/post	Best reach: Tiktok 343,100 avg views; best engagement: Instagram 302,988 avg likes

Top Brand Affinities

Nier: Automata

Score: 16.80

Galeries Lafayette

Score: 15.84

GENTLE MONSTER

Score: 13.50

Bottega Veneta

Score: 11.75

Jean Paul Gaultier

Score: 10.79

Acne Studios

Score: 9.07

Vivienne Westwood

Score: 8.39

New Era

Score: 8.19

Coach

Score: 8.04

Innisfree

Score: 8.04

Loewe

Score: 7.05

KARL LAGERFELD

Score: 7.05

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Top Brand Affinities

Brand	Category	Score
Nier: Automata		16.80
Galeries Lafayette		15.84
GENTLE MONSTER		13.50
Bottega Veneta		11.75
Jean Paul Gaultier		10.79
Acne Studios		9.07
Vivienne Westwood		8.39
New Era		8.19
Coach		8.04
Innisfree		8.04
Loewe		7.05
KARL LAGERFELD		7.05
JACQUEMUS		6.55
Maison Margiela		6.18
Kiehls		6.10
T.G.I. Friday's		5.75
Kiko		5.64
Clinique		5.62
NARS Cosmetics		5.34
Primark		4.95
Dolce & Gabbana		4.90
Lancôme		4.84
Sephora		4.57
Fenty beauty		4.36
Dr. Martens		4.23
Jimmy Choo		4.13
Marc Jacobs		4.11
Shake Shack		4.01
Nespresso		3.79
TOM FORD		3.76
Nivea		3.60
Make Up For Ever		3.53
Daniel Wellington		3.49
Gundam		3.41
Pull&Bear		3.37
shein		3.36
Estee Lauder		3.31
Too Faced Cosmetics		3.25
Summit Entertainment		3.24
Tiffany		3.23
Benefit Cosmetics		3.21
Stradivarius		3.12
Bulgari		3.10
Petronas		3.07
Versace		3.01
Snoopy And The Peanuts Gang		2.95
Kylie Cosmetics		2.80
Topshop		2.76
Armani		2.73
New Balance		2.72