劉雨昕

劉雨昕 — pop artist from CN.

XIN LIU is a singer, producer, fashion icon, and professional street dancer from China. In 2020, she won the Chinese reality show "Youth With You" and was…

Influence: 51.78% Fanbase: 41.88% Trending: 56.73% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

GENTLE MONSTER • 17.59% • Very Strong

As of 2025-09-28

2,398,689

Social Media Followers

As of 2025-09-28

00:00:00

Hours Airplay

2025-12-07 11:35:47 UTC

Genres

poppoppingpopasian popfolk & traditionalchinese singer-songwriter

Biography

XIN LIU is a singer, producer, fashion icon, and professional street dancer from China. In 2020, she won the Chinese reality show "Youth With You" and was recognized by Forbes China's Under 30 list. Her 2021 album sold 54 million copies globally and topped the global album sales chart. In 2022, she made history as the first female captain on "Street Dance of China."

XIN LIU's achievements include being named "Most Influential Female Artist in China of the Year" and "New Power Producer of the Year" on Tencent Music Entertainment in 2023. Her XANADU TOUR 2023 is set to take place in China. She is a prominent figure in the Chinese music industry and has garnered significant attention from both global brands and local media.

Top Brand Affinities

Report Date: 2025-09-28

劉雨昕 has momentum with 18-24 & 25-34 audiences—particularly in UNITED STATES, TAIWAN, CHINA. A heavily female (84%) profile supports collaborations that trade on identity and lifestyle. Tiktok provides the headline exposure at 343,100 avg views per post, and Instagram keeps engagement compounding. Audience overlap with GENTLE MONSTER, Nier: Automata, Galeries Lafayette signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist 劉雨昕 score 9.93% — Very Strong bucket.

Brand: GENTLE MONSTERBrand: Nier: AutomataBrand: Galeries Lafayette

Followers:2,398,689

Engagements:238,290

Rate:9.9%

Posts:475

Avg Likes:235,672

Avg Comments:1,180

Avg Views:344,822

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,398,689 · Engagements 238,290 · Rate 9.9% Posts 475 · Views 344,822 · Avg Likes 235,672 · Avg Comments 1,180 · Avg Views 344,822	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 61% 25-34: 25% 13-17: 11% 35-44: 3%	Largest: 18-24 (61%); next: 25-34 (25%)
Gender Split	Female: 84% Male: 16% Non-binary/Other: 0%	Skews female (84%)
Top Countries	UNITED STATES (19%) TAIWAN (14%) CHINA (13%) INDONESIA (8%) VIETNAM (6%)	Top regions: UNITED STATES (19%), TAIWAN (14%), CHINA (13%)
Platform Engagement	Instagram: 228,278 avg likes/post · Tiktok: 343,100 avg views/post · Youtube: 1,722 avg views/post	Best reach: Tiktok 343,100 avg views; best engagement: Instagram 228,278 avg likes

Top Brand Affinities

GENTLE MONSTER

Score: 17.59

Nier: Automata

Score: 16.79

Galeries Lafayette

Score: 15.87

Bottega Veneta

Score: 11.99

Jean Paul Gaultier

Score: 10.74

Acne Studios

Score: 9.09

Vivienne Westwood

Score: 8.38

New Era

Score: 8.19

Coach

Score: 8.01

AirAsia

Score: 7.98

Innisfree

Score: 7.79

KARL LAGERFELD

Score: 7.15

Brand	Category	Score
GENTLE MONSTER		17.59
Nier: Automata		16.79
Galeries Lafayette		15.87
Bottega Veneta		11.99
Jean Paul Gaultier		10.74
Acne Studios		9.09
Vivienne Westwood		8.38
New Era		8.19
Coach		8.01
AirAsia		7.98
Innisfree		7.79
KARL LAGERFELD		7.15
Loewe		6.96
Kiehls		6.90
JACQUEMUS		6.59
Maison Margiela		6.23
T.G.I. Friday's		5.80
Laneíge		5.66
Kiko		5.64
Clinique		5.63
NARS Cosmetics		5.40
Primark		5.01
Dolce & Gabbana		4.97
Lancôme		4.88
Sephora		4.57
Fenty beauty		4.37
Jimmy Choo		4.17
Marc Jacobs		4.15
Nespresso		3.79
TOM FORD		3.78
Pfizer		3.69
GIVENCHY		3.68
Fila		3.62
Nivea		3.62
Make Up For Ever		3.57
Petronas		3.57
Daniel Wellington		3.57
Pull&Bear		3.42
Estee Lauder		3.36
shein		3.36
Too Faced Cosmetics		3.29
Benefit Cosmetics		3.27
Vogue		3.26
Stradivarius		3.16
Bulgari		3.13
Versace		3.03
Hermès		2.97
Kylie Cosmetics		2.81
Topshop		2.78
New Balance		2.74