Little Comets

Little Comets — pop artist from GB.

Little Comets, hailing from Newcastle upon Tyne in the north east of England, are known for their fiercely independent, DIY approach to music. The band, led by…

Influence: 53.30% Fanbase: 35.94% Trending: 61.98% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Fred Perry • 14.10% • Very Strong

As of 2025-09-10

31,924

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 11:30:40 UTC

Genres

popshimmer popindie poprockbritish indie rockrockalternative rockalternativealternativeindie rock

Biography

Little Comets, hailing from Newcastle upon Tyne in the north east of England, are known for their fiercely independent, DIY approach to music. The band, led by brothers Robert and Michael Coles, craft honest and authentic songs with hook-laden melodies and thought-provoking lyrics that resonate with a growing fanbase. Little Comets' ultr-DIY ethos has led to consistently sold-out headline tours and festival appearances across the UK, Europe, and the USA since 2010, showcasing their dedication to creating music they love.

Top Brand Affinities

Report Date: 2025-09-10

Little Comets cuts through with 18-24 & 25-34 audiences and consistency across UNITED KINGDOM, UNITED STATES, CANADA. A female-leaning (53%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 5,439 avg views per post, while Youtube preserves the relationship between tentpoles. Affinity lines up with Fred Perry, Sainsbury's, Morrisons, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Little Comets score 1.30% — Moderate bucket.

Brand: Fred PerryBrand: Sainsbury'sBrand: Morrisons

Followers:31,924

Engagements:415

Rate:1.3%

Posts:963

Avg Likes:387

Avg Comments:40

Avg Views:5,439

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 31,924 · Engagements 415 · Rate 1.3% Posts 963 · Views 5,439 · Avg Likes 387 · Avg Comments 40 · Avg Views 5,439	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 59% 25-34: 28% 13-17: 8% 35-44: 4%	Largest: 18-24 (59%); next: 25-34 (28%)
Gender Split	Female: 53% Male: 47% Non-binary/Other: 0%	Skews female (53%)
Top Countries	UNITED KINGDOM (41%) UNITED STATES (22%) CANADA (4%) FRANCE (4%) BRAZIL (4%)	Top regions: UNITED KINGDOM (41%), UNITED STATES (22%), CANADA (4%)
Platform Engagement	Instagram: 156 avg likes/post · Youtube: 5,439 avg views/post	Best reach: Youtube 5,439 avg views; best engagement: Youtube 231 avg likes

Top Brand Affinities

Fred Perry

Score: 14.10

Sainsbury's

Score: 11.57

Morrisons

Score: 11.54

Dr. Martens

Score: 11.22

Tate Modern

Score: 10.36

Vauxhall

Score: 9.44

Tesco

Score: 8.84

Topshop

Score: 8.83

Marks & Spencer

Score: 8.83

River Island

Score: 8.40

Guinness

Score: 7.62

Carlsberg

Score: 7.44

Brand	Category	Score
Fred Perry		14.10
Sainsbury's		11.57
Morrisons		11.54
Dr. Martens		11.22
Tate Modern		10.36
Vauxhall		9.44
Tesco		8.84
Topshop		8.83
Marks & Spencer		8.83
River Island		8.40
Guinness		7.62
Carlsberg		7.44
ASOS		7.03
Lush		6.73
MISSGUIDED		6.56
BBC		6.02
New Line Cinema		5.97
Primark		5.69
Showtime		5.60
Polaroid		5.02
Urban Outfitters		4.67
Spotify Music		4.66
boohoo		4.60
Cadbury		4.48
Lollapalooza		4.14
Aperol		4.10
Emporium		4.08
Sunnies Studios		3.89
Kodak		3.63
Harrods		3.55
SoundCloud		3.50
Baileys		3.33
Fujifilm		2.58
Tinder		2.39
Coachella		2.31
The Olympic Games		2.23
Airbnb		2.20
Jack Daniels		2.12
Urban Decay Cosmetics		2.10
Chrysler		2.10
Converse		2.01
Heineken		1.99
Vans		1.94
Warner Bros		1.92
Levi's		1.85
Vogue		1.80
LEGOLAND		1.77
HBO		1.74
Budweiser		1.73
Star Wars		1.68