Lila Ike

Lila Ike — reggae artist from JM.

Jamaican artist Lila Iké has quickly risen to prominence with her unique blend of old-school charm and contemporary flair. Discovered by Protoje at an open mic…

Influence: 57.77% Fanbase: 31.59% Trending: 70.86% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 24.09% • Very Strong

As of 2025-09-08

764,308

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:07:17 UTC

Genres

reggaedancehallreggaemodern reggaeuk reggaereggae fusion

Biography

Jamaican artist Lila Iké has quickly risen to prominence with her unique blend of old-school charm and contemporary flair. Discovered by Protoje at an open mic night in Bull Bay, Jamaica, she signed with his label In.Digg.Nation Collective and released her acclaimed debut EP, The ExPerience, in 2020. Lila's soulful voice and socially conscious lyrics have earned her widespread praise, leading to collaborations with both Jamaican and international artists. Her upcoming full-length album is highly anticipated as she continues to make waves in the music scene with her powerful storytelling and infectious sound.

Top Brand Affinities

Report Date: 2025-09-08

Lila Ike cuts through with 25-34 & 18-24 audiences and consistency across UNITED STATES, JAMAICA, KENYA. A male-leaning (53%) profile rewards creative that treats fans like insiders. Performance peaks on Tiktok with 13,000 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Mixcloud, Clarks, Akai, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Lila Ike score 1.13% — Moderate bucket.

Brand: MixcloudBrand: ClarksBrand: Akai

Followers:764,308

Engagements:8,645

Rate:1.1%

Posts:435

Avg Likes:8,465

Avg Comments:408

Avg Views:22,891

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 764,308 · Engagements 8,645 · Rate 1.1% Posts 435 · Views 22,891 · Avg Likes 8,465 · Avg Comments 408 · Avg Views 22,891	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 43% 18-24: 40% 35-44: 10% 13-17: 4%	Largest: 25-34 (43%); next: 18-24 (40%)
Gender Split	Female: 47% Male: 53% Non-binary/Other: 0%	Skews male (53%)
Top Countries	UNITED STATES (27%) JAMAICA (23%) KENYA (8%) UNITED KINGDOM (7%) CANADA (4%)	Top regions: UNITED STATES (27%), JAMAICA (23%), KENYA (8%)
Platform Engagement	Instagram: 6,719 avg likes/post · Tiktok: 13,000 avg views/post · Youtube: 9,891 avg views/post	Best reach: Tiktok 13,000 avg views; best engagement: Instagram 6,719 avg likes

Top Brand Affinities

Mixcloud

Score: 24.09

Clarks

Score: 16.93

Akai

Score: 14.44

Amazon Music

Score: 10.32

Pro Tools

Score: 10.17

Margaritaville

Score: 9.25

Hennessy

Score: 8.64

Ableton

Score: 7.90

Pioneer

Score: 7.56

SoundCloud

Score: 6.87

boohoo

Score: 5.62

Beats Electronics

Score: 5.56

Brand	Category	Score
Mixcloud		24.09
Clarks		16.93
Akai		14.44
Amazon Music		10.32
Pro Tools		10.17
Margaritaville		9.25
Hennessy		8.64
Ableton		7.90
Pioneer		7.56
SoundCloud		6.87
boohoo		5.62
Beats Electronics		5.56
iHeartRadio Music Awards		4.81
Spotify Music		4.54
Campari		3.99
FashionNova		3.96
Fenty beauty		3.72
Carhartt		2.93
Dr. Martens		2.79
Guinness		2.77
MTV		2.64
NBC		2.61
Paramount Pictures		2.57
BBC		2.44
Moschino		2.38
musical.ly		2.27
Timberland		2.19
Los Angeles Lakers		2.11
Kodak		2.05
Lollapalooza		2.03
Forever 21		2.00
ASOS		1.95
Primark		1.79
Red Bull		1.78
shein		1.75
NBA		1.69
The Olympic Games		1.68
Sneakerhead		1.68
Amazon		1.68
Vogue		1.67
Puma		1.63
Polo Ralph Lauren		1.61
The North Face		1.59
Airbnb		1.58
NFL		1.57
Heineken		1.57
Showtime		1.56
SheInside		1.49
Rolex		1.41
Herbalife		1.37