Lil Mosey Brand Affinity ranks highest Zumiez at 17.49% . Very Strong. Score DMDB 67.84% | Fanbase 66.88%

Lil Mosey — hip-hop & rap artist from US.

Lil Mosey — hip-hop & rap artist · from US · MAINSTREAM. Explore profile, biography and music insights on Digital Music Database.

Lil Mosey

Recognizable

Country: US | Gender: male | Artist ID: 44d1797e-b8d6-11e8-8ff3-525400009efb

Find Artist

Genres

hip-hop & rapraptraprap conscientmelodic raphip-hop/rapvapor trapviral rap

Influential: 67.84% Fanbase: 66.88% Trending: 68.32%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Zumiez • 17.49% • Very Strong

As of 2025-09-09

10,600,644

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 67.84% | Fanbase 66.88% | Trending 68.32% | CAREER STAGE: MAINSTREAM

Biography

Lil Mosey — hip-hop & rap artist · from US · MAINSTREAM. Explore profile, biography and music insights on Digital Music Database.

Report Date: 2025-09-09

Lil Mosey commands interest from 18-24 & 25-34 audiences in UNITED STATES, THAILAND, FRANCE. With a heavily male (74%) base, collaborations tied to style, access, or drops tend to land. Tiktok delivers predictable visibility (582,350 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Zumiez, Palm Angels, True Religion points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Lil Mosey score 1.68% — Moderate bucket.

Brand: ZumiezBrand: Palm AngelsBrand: True Religion

Followers:10,600,644

Engagements:178,450

Rate:1.7%

Posts:263

Avg Likes:171,534

Avg Comments:1,522

Avg Views:634,149

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 10,600,644 · Engagements 178,450 · Rate 1.7% Posts 263 · Views 634,149 · Avg Likes 171,534 · Avg Comments 1,522 · Avg Views 634,149	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 61% 25-34: 22% 13-17: 12% 35-44: 4%	Largest: 18-24 (61%); next: 25-34 (22%)
Gender Split	Female: 26% Male: 74% Non-binary/Other: 0%	Skews male (74%)
Top Countries	UNITED STATES (34%) THAILAND (5%) FRANCE (5%) BRAZIL (4%) UNITED KINGDOM (4%)	Top regions: UNITED STATES (34%), THAILAND (5%), FRANCE (5%)
Platform Engagement	Instagram: 108,486 avg likes/post · Tiktok: 582,350 avg views/post · Youtube: 51,799 avg views/post	Best reach: Tiktok 582,350 avg views; best engagement: Instagram 108,486 avg likes

Top Brand Affinities

Zumiez

Score: 17.49

Palm Angels

Score: 15.60

True Religion

Score: 13.96

Amazon Music

Score: 11.81

Maison Margiela

Score: 9.24

SoundCloud

Score: 9.20

New Era

Score: 8.16

Champion

Score: 7.44

Kappa

Score: 7.03

Vivienne Westwood

Score: 6.98

Kodak

Score: 6.70

Pontiac

Score: 6.29

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Top Brand Affinities

Brand	Category	Score
Zumiez		17.49
Palm Angels		15.60
True Religion		13.96
Amazon Music		11.81
Maison Margiela		9.24
SoundCloud		9.20
New Era		8.16
Champion		7.44
Kappa		7.03
Vivienne Westwood		6.98
Kodak		6.70
Pontiac		6.29
Timberland		5.74
Beats Electronics		5.56
Supreme		5.52
boohoo		4.79
Alexander McQueen		4.65
Lacoste		4.37
iHeartRadio Music Awards		4.14
Moncler		4.00
FashionNova		3.73
Pull&Bear		3.61
NBA		3.42
Hennessy		3.30
Gatorade		3.25
Rolls-Royce		3.17
Sprite		2.98
ESPN		2.96
Spotify Music		2.88
Stüssy		2.86
Versace		2.82
Balenciaga		2.76
Nickelodeon		2.75
GAP		2.75
Gucci		2.70
Sneakerhead		2.65
Polo Ralph Lauren		2.59
Carhartt		2.58
Los Angeles Lakers		2.52
Dolce & Gabbana		2.44
Busch		2.34
MTV		2.28
FOREX		2.26
Boeing		2.11
Dr. Martens		2.11
Vans		2.11
Cartier		2.10
Louis Vuitton		2.09
shein		2.08
McLaren		1.99