Lil Loaded

Lil Loaded — hip-hop & rap artist from US.

Lil Loaded, a rapper from Dallas, gained significant popularity in 2019, amassing millions of streams and securing a record deal with Epic Records. Originally…

Influence: 59.31% Fanbase: 46.83% Trending: 65.55% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Palm Angels • 28.98% • Very Strong

As of 2025-09-09

2,435,531

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:31:07 UTC

Genres

hip-hop & raphip-hop/rapdfw rapcontemporary hip hophip hoptrap

Biography

Lil Loaded, a rapper from Dallas, gained significant popularity in 2019, amassing millions of streams and securing a record deal with Epic Records. Originally from California, he adopted his stage name based on his past involvement with firearms during his teenage years. His breakthrough track, "6loc 6a6y," heavily referencing guns and gang connections, propelled him into the spotlight with over 65 million streams. The music video for the song received a notable boost after a reaction video from YouTube personality Tommy Craze, quickly accumulating views. Collaborating with NLE Choppa on the remix further boosted his visibility, leading to a record deal with Epic Records. Despite his rising success, Lil Loaded faced legal troubles in November 2020 when he was charged with the murder of his 18-year-old associate Khalia Walker, shortly followed by the release of his mixtape CRIPTAPE in the subsequent month.

Top Brand Affinities

Report Date: 2025-09-09

Lil Loaded speaks to 18-24 & 25-34 audiences with measurable traction in UNITED STATES, POLAND, CANADA. Composition is heavily male (81%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (4,348,535 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Palm Angels, Spinrilla, True Religion, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Lil Loaded score 11.20% — Very Strong bucket.

Brand: Palm AngelsBrand: SpinrillaBrand: True Religion

Followers:2,435,531

Engagements:272,833

Rate:11.2%

Posts:248

Avg Likes:268,811

Avg Comments:7,495

Avg Views:4,348,535

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,435,531 · Engagements 272,833 · Rate 11.2% Posts 248 · Views 4,348,535 · Avg Likes 268,811 · Avg Comments 7,495 · Avg Views 4,348,535	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 58% 25-34: 25% 13-17: 10% 35-44: 5%	Largest: 18-24 (58%); next: 25-34 (25%)
Gender Split	Female: 19% Male: 81% Non-binary/Other: 0%	Skews male (81%)
Top Countries	UNITED STATES (36%) POLAND (9%) CANADA (4%) BRAZIL (3%) FRANCE (3%)	Top regions: UNITED STATES (36%), POLAND (9%), CANADA (4%)
Platform Engagement	Instagram: 149,021 avg likes/post · Youtube: 4,348,535 avg views/post	Best reach: Youtube 4,348,535 avg views; best engagement: Instagram 149,021 avg likes

Top Brand Affinities

Palm Angels

Score: 28.98

Spinrilla

Score: 24.43

True Religion

Score: 14.54

Pontiac

Score: 9.63

Champion

Score: 8.88

SoundCloud

Score: 8.59

Kappa

Score: 8.38

Moncler

Score: 7.30

Stone Island

Score: 6.82

Kodak

Score: 6.70

Rockstar Games

Score: 5.58

Supreme

Score: 5.53

Brand	Category	Score
Palm Angels		28.98
Spinrilla		24.43
True Religion		14.54
Pontiac		9.63
Champion		8.88
SoundCloud		8.59
Kappa		8.38
Moncler		7.30
Stone Island		6.82
Kodak		6.70
Rockstar Games		5.58
Supreme		5.53
Beats Electronics		4.79
UGG		4.46
BALMAIN		4.18
Ferragamo		3.49
ESPN		3.23
Balenciaga		3.08
Stüssy		2.98
Los Angeles Lakers		2.91
MTV		2.85
NBA		2.74
Polo Ralph Lauren		2.74
Monster Beverage		2.65
Spotify Music		2.65
Dolce & Gabbana		2.62
Fendi		2.56
Versace		2.50
Gucci		2.48
Sprite		2.27
FashionNova		2.13
Louis Vuitton		2.12
Nike		2.07
Under Armour		1.95
Xbox		1.95
Puma		1.92
Vans		1.92
Rolex		1.92
Grand Theft Auto		1.89
The North Face		1.85
Lacoste		1.82
Call of Duty		1.82
Burberry		1.74
KFC		1.73
Tommy Hilfiger		1.71
Sneakerhead		1.70
Yves Saint Laurent		1.69
Cartier		1.68
GIVENCHY		1.66
Lamborghini		1.62