Liam St. John
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-14
630,404
Social Media Followers
As of 2025-09-14
00:00:00
Hours Airplay
2025-12-08 07:57:23 UTC
Genres
Biography
Inking a publishing deal with King Pen Music through Warner Chappell in 2022, Liam St. John has solidified his place in the music industry. Known for his bluesy rendition of Marcy Playground's "Sex and Candy" on NBC's The Voice, where he impressed Gwen Stefani and Blake Shelton, Liam chose to work with Stefani, who praised his voice as "incredible" and "rich." Influenced by legends such as Ray Charles, Etta James, Sam Cooke, Louis Armstrong, and Tracy Chapman, Liam's music reflects a raw, gritty soul that resonates with audiences. Managed by Aidan Crowley, Liam St. John continues to make a mark with his powerful vocals and dynamic performances.
Liam St. John performs best with fans in the 18-24 range, concentrated in UNITED STATES, ARGENTINA, PHILIPPINES. Audience composition is heavily male (64%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 1,499 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Ariat, Amazon Music, Miller Lite, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Liam St. John is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 630,404 · Engagements 849 · Rate 0.1% Posts 2,827 · Views 2,296 · Avg Likes 832 · Avg Comments 27 · Avg Views 2,296 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 50% 25-34: 32% 35-44: 8% 13-17: 7% |
Largest: 18-24 (50%); next: 25-34 (32%) |
| Gender Split |
Female: 36% Male: 64% Non-binary/Other: 0% |
Skews male (64%) |
| Top Countries |
UNITED STATES (48%) ARGENTINA (6%) PHILIPPINES (5%) UNITED KINGDOM (5%) INDONESIA (3%) |
Top regions: UNITED STATES (48%), ARGENTINA (6%), PHILIPPINES (5%) |
| Platform Engagement | Instagram: 680 avg likes/post · Tiktok: 1,499 avg views/post · Youtube: 797 avg views/post | Best reach: Tiktok 1,499 avg views; best engagement: Instagram 680 avg likes |
Top Brand Affinities
Ariat
Amazon Music
Miller Lite
Barstool Sports
Coors
Free People
NBC
Margaritaville
Bonneville
Jameson
Busch
Carhartt
| Brand | Category | Score |
|---|---|---|
| Ariat | 15.38 | |
| Amazon Music | 14.24 | |
| Miller Lite | 14.10 | |
| Barstool Sports | 11.53 | |
| Coors | 9.03 | |
| Free People | 8.31 | |
| NBC | 8.12 | |
| Margaritaville | 7.38 | |
| Bonneville | 7.06 | |
| Jameson | 7.04 | |
| Busch | 6.88 | |
| Carhartt | 5.85 | |
| Verizon | 5.80 | |
| Bud Light | 5.37 | |
| Pacific Northwest Wonderland | 5.23 | |
| Kroger | 5.16 | |
| iHeartRadio Music Awards | 4.40 | |
| Budweiser | 4.39 | |
| Chick-fil-A | 4.31 | |
| Taco Bell | 4.10 | |
| Lollapalooza | 4.05 | |
| American Eagle | 3.86 | |
| Spotify Music | 3.60 | |
| NHL | 3.57 | |
| Holden | 3.55 | |
| ESPN | 3.35 | |
| Urban Outfitters | 3.12 | |
| Kodak | 2.83 | |
| Emporium | 2.82 | |
| Chrysler | 2.77 | |
| Monster Beverage | 2.76 | |
| Lululemon Athletica | 2.70 | |
| Sunnies Studios | 2.69 | |
| Dr. Martens | 2.60 | |
| Guinness | 2.22 | |
| Philips | 2.20 | |
| Oakley | 2.14 | |
| The North Face | 2.11 | |
| Showtime | 2.10 | |
| Jeep | 2.06 | |
| Polaroid | 2.01 | |
| ASOS | 2.00 | |
| SoundCloud | 1.94 | |
| Dodge | 1.82 | |
| Tinder | 1.81 | |
| Harley-Davidson | 1.79 | |
| Sprite | 1.76 | |
| Pepsi | 1.75 | |
| musical.ly | 1.75 | |
| Guess | 1.73 |
Official Profiles
Login to view Contact
LoginArtist: Liam St. John
The map shows every radio station that aired Liam St. John today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-12 03:00 UTC | Omnium Gatherum, Liam St. John, Æther Realm, Hinayana, Tobacco Road | The Masquerade | Atlanta, United States | |
| 2025-12-13 03:00 UTC | Liam St. John, Leon Majcen | Jack Rabbits | Jacksonville, United States | |
| 2025-12-14 04:00 UTC | Liam St. John, Leon Majcen | The Merry Widow | Mobile, United States | |
| 2025-12-16 03:30 UTC | Liam St. John, George William Thomas | Duling Hall | Jackson, United States | |
| 2025-12-17 05:00 UTC | Liam St. John, George William Thomas | The Lyric Oxford | Oxford, United States | |
| 2025-12-19 04:00 UTC | Liam St. John | Old Rock House | St. Louis, United States | |
| 2025-12-20 04:00 UTC | Liam St. John | recordBar | Kansas City, United States | |
| 2025-12-20 08:00 UTC | Liam St. John | Beer City Music Hall | Oklahoma City, United States |
