Less Than Jake
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
187,520
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 19:50:45 UTC
Genres
Biography
With a lineup including guitarist/vocalist Chris DeMakes and trombonist Buddy Schaub, LTJ's live energy is captured in this eclectic collection of new material. Despite their impressive 33-year career, the band shows no signs of slowing down, remaining a constant presence in the music scene. For a guaranteed rocking good time, look no further than LESS THAN JAKE, who not only bring the party but embody it entirely.
Less Than Jake has momentum with 25-34 & 18-24 audiences—particularly in UNITED STATES, UNITED KINGDOM, BRAZIL. A heavily male (82%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 5,700 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Ampeg, Live Nation, Fred Perry signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 187,520 · Engagements 1,014 · Rate 0.5% Posts 2,748 · Views 8,576 · Avg Likes 959 · Avg Comments 54 · Avg Views 8,576 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 46% 18-24: 29% 35-44: 17% 45-64: 4% |
Largest: 25-34 (46%); next: 18-24 (29%) |
| Gender Split |
Female: 18% Male: 82% Non-binary/Other: 0% |
Skews male (82%) |
| Top Countries |
UNITED STATES (50%) UNITED KINGDOM (9%) BRAZIL (7%) CANADA (5%) AUSTRALIA (3%) |
Top regions: UNITED STATES (50%), UNITED KINGDOM (9%), BRAZIL (7%) |
| Platform Engagement | Instagram: 516 avg likes/post · Tiktok: 2,876 avg views/post · Youtube: 5,700 avg views/post | Best reach: Youtube 5,700 avg views; best engagement: Instagram 516 avg likes |
Top Brand Affinities
Ampeg
Live Nation
Fred Perry
Barstool Sports
DC Shoes
Columbia Pictures
Volcom
GameStop
Hasbro
Hot Topic
Pro Tools
Jameson
| Brand | Category | Score |
|---|---|---|
| Ampeg | 36.69 | |
| Live Nation | 20.39 | |
| Fred Perry | 11.86 | |
| Barstool Sports | 11.09 | |
| DC Shoes | 9.46 | |
| Columbia Pictures | 8.83 | |
| Volcom | 8.46 | |
| GameStop | 8.22 | |
| Hasbro | 8.06 | |
| Hot Topic | 7.76 | |
| Pro Tools | 7.25 | |
| Jameson | 6.84 | |
| NHL | 6.77 | |
| Fallout | 6.50 | |
| Dr. Martens | 6.32 | |
| Walgreens | 6.29 | |
| Pilsner Urquell | 6.24 | |
| Comedy Central | 6.21 | |
| DeLorean Motor Company | 6.21 | |
| Capcom | 6.02 | |
| Nickelodeon | 6.00 | |
| Bethesda Softworks | 5.99 | |
| Spotify Music | 5.80 | |
| Monster Beverage | 5.76 | |
| Vans | 5.75 | |
| Bud Light | 5.47 | |
| Verizon | 5.41 | |
| Publix | 5.38 | |
| Power Rangers | 5.38 | |
| Sega | 5.19 | |
| Nixon | 5.18 | |
| Resident Evil | 5.09 | |
| Star Wars | 4.90 | |
| Coors | 4.76 | |
| Nintendo | 4.72 | |
| Heinz | 4.69 | |
| Kickstarter | 4.66 | |
| Taco Bell | 4.65 | |
| Lollapalooza | 4.44 | |
| WWE | 4.42 | |
| Final Fantasy | 4.28 | |
| Hurley | 4.25 | |
| iHeartRadio Music Awards | 4.24 | |
| Cartoon Network | 4.22 | |
| Guinness | 4.19 | |
| Bandai Namco | 4.08 | |
| Dunkin' Donuts | 3.95 | |
| NFL | 3.91 | |
| Mortal Kombat | 3.89 | |
| ESPN | 3.76 |
Official Profiles
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LoginArtist: Less Than Jake
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-28 02:00 UTC | Less Than Jake, The Bouncing Souls, The Aquabats!, The Bar Stool Preachers, Aquabats! | The Prospect Building | Bristol, United Kingdom | |
| 2026-03-01 02:00 UTC | Less Than Jake, The Bouncing Souls, The Aquabats!, The Bar Stool Preachers, Aquabats! | O2 Academy Birmingham | Birmingham, United Kingdom | |
| 2026-03-02 01:30 UTC | Less Than Jake, The Bouncing Souls, The Aquabats!, The Bar Stool Preachers, Aquabats! | O2 Academy Brixton | South Hams, United Kingdom | |
| 2026-03-04 02:00 UTC | Less Than Jake, The Bouncing Souls, The Aquabats!, The Bar Stool Preachers, Aquabats! | Nottingham Rock City | Nottingham, United Kingdom | |
| 2026-03-06 02:00 UTC | Less Than Jake, The Bouncing Souls, The Aquabats!, The Bar Stool Preachers, Aquabats! | Manchester Academy | Manchester, United Kingdom | |
| 2026-03-07 02:00 UTC | Less Than Jake, The Bouncing Souls, The Aquabats!, The Bar Stool Preachers, Aquabats! | O2 Academy Leeds | Leeds, United Kingdom | |
| 2026-03-08 02:00 UTC | Less Than Jake, The Bouncing Souls, The Aquabats!, The Bar Stool Preachers, Aquabats! | Barrowland Ballroom | Glasgow, United Kingdom |
