Leifur James

Leifur James — r&b, funk & soul artist from GB.

Leifur James, the English record producer, introduces his upcoming LP 'Magic Seeds' and a European and UK Tour scheduled for 2025. The lead single 'Smoke in…

Influence: 51.54% Fanbase: 23.64% Trending: 65.48% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Akbank • 53.78% • Very Strong

As of 2025-09-08

34,880

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 12:14:35 UTC

Genres

r&b, funk & soulindie souljazz & standardsindie jazzexperimental jazznu jazzelectronicelectronic

Biography

Leifur James, the English record producer, introduces his upcoming LP 'Magic Seeds' and a European and UK Tour scheduled for 2025. The lead single 'Smoke in the Air' from the album captures a spectral and hypnotic essence, drawing inspiration from the natural world with a touch of DJ Shadow-esque bass, reflecting a blend of wonder and threat. Known for his innovative electronic music, James has garnered support from influential platforms like Pitchfork, KCRW, BBC 6Music, and NTS, as well as notable figures such as Gilles Peterson, Mary Anne Hobbs, and actor Cillian Murphy.

Having established himself as a dynamic force in the electronic music scene on both sides of the Atlantic, Leifur James defies musical conventions with a unique fusion of IDM, minimalist avant-garde elements, and soulful vocals reminiscent of Nina Simone. His debut album 'A Louder Silence' in 2018 showcased his prowess, followed by a remix EP featuring acclaimed artists like Bruce and FaltyDL. James continued to push boundaries with subsequent releases, including the critically acclaimed 'Wurlitzer' and the more challenging 'Angel in Disguise,' which garnered attention in the dance music world and culminated in a performance on Boiler Room.

Top Brand Affinities

Report Date: 2025-09-08

Leifur James performs best with fans in the 25-34 range, concentrated in RUSSIA, INDIA, UNITED STATES. Audience composition is heavily male (68%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 2,147 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Akbank, MOOG, Mixcloud, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Leifur James is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Leifur James score 4.36% — Very Strong bucket.

Brand: AkbankBrand: MOOGBrand: Mixcloud

Followers:34,880

Engagements:1,520

Rate:4.4%

Posts:135

Avg Likes:1,511

Avg Comments:31

Avg Views:2,308

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 34,880 · Engagements 1,520 · Rate 4.4% Posts 135 · Views 2,308 · Avg Likes 1,511 · Avg Comments 31 · Avg Views 2,308	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 39% 18-24: 34% 35-44: 18% 45-64: 6%	Largest: 25-34 (39%); next: 18-24 (34%)
Gender Split	Female: 32% Male: 68% Non-binary/Other: 0%	Skews male (68%)
Top Countries	RUSSIA (13%) INDIA (12%) UNITED STATES (11%) INDONESIA (10%) SPAIN (8%)	Top regions: RUSSIA (13%), INDIA (12%), UNITED STATES (11%)
Platform Engagement	Instagram: 1,167 avg likes/post · Tiktok: 161 avg views/post · Youtube: 2,147 avg views/post	Best reach: Youtube 2,147 avg views; best engagement: Instagram 1,167 avg likes

Top Brand Affinities

Akbank

Score: 53.78

MOOG

Score: 39.38

Mixcloud

Score: 34.44

Sennheiser

Score: 22.47

MOCO Museum

Score: 21.01

Ableton

Score: 18.35

Pro Tools

Score: 16.60

Blackmagic Design

Score: 16.17

Hasselblad

Score: 15.20

Akg

Score: 15.01

Akai

Score: 13.81

Atmos

Score: 11.12

Brand	Category	Score
Akbank		53.78
MOOG		39.38
Mixcloud		34.44
Sennheiser		22.47
MOCO Museum		21.01
Ableton		18.35
Pro Tools		16.60
Blackmagic Design		16.17
Hasselblad		15.20
Akg		15.01
Akai		13.81
Atmos		11.12
Tate Modern		9.81
Emirates Airlines		9.27
Accor Hotels		9.05
Arduino		9.05
Bose		7.51
Carlsberg		7.11
Pioneer		7.06
JACQUEMUS		5.99
SoundCloud		5.66
Garnier		5.48
UEFA		5.30
Montblanc		4.89
Oculus		4.59
Fujifilm		4.31
Spotify Music		3.92
Beats Electronics		3.87
Matrix		3.74
Fenerbahce		3.69
Leica		3.65
Miu Miu		3.50
Pfizer		3.39
Heinz		3.33
Besiktas		3.13
Olympus		3.08
Opel		3.07
ASUS		3.07
Tesco		2.88
Kodak		2.85
Panasonic		2.65
Dr. Martens		2.39
Martini		2.38
Hot Wheels		2.33
Warner Bros		2.31
BBC		2.25
Tomorrowland		2.21
ASOS		2.20
Carhartt		2.20
MTV		2.13