Laylow
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
843,905
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 20:05:57 UTC
Genres
Biography
Laylow performs best with fans in the 18-24 range, concentrated in FRANCE, MOROCCO, BELGIUM. Audience composition is heavily male (74%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 5,537,691 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Accor Hotels, Palm Angels, Jean Paul Gaultier, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Laylow is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 843,905 · Engagements 220,950 · Rate 26.2% Posts 24 · Views 5,540,157 · Avg Likes 219,158 · Avg Comments 2,754 · Avg Views 5,540,157 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 59% 25-34: 27% 13-17: 8% 35-44: 4% |
Largest: 18-24 (59%); next: 25-34 (27%) |
| Gender Split |
Female: 26% Male: 74% Non-binary/Other: 0% |
Skews male (74%) |
| Top Countries |
FRANCE (67%) MOROCCO (11%) BELGIUM (5%) UNITED STATES (3%) ALGERIA (3%) |
Top regions: FRANCE (67%), MOROCCO (11%), BELGIUM (5%) |
| Platform Engagement | Instagram: 128,037 avg likes/post · Tiktok: 2,466 avg views/post · Youtube: 5,537,691 avg views/post | Best reach: Youtube 5,537,691 avg views; best engagement: Instagram 128,037 avg likes |
Top Brand Affinities
Accor Hotels
Palm Angels
Jean Paul Gaultier
Sandro
Foot Locker
Zalando
Evian
Longchamp
JACQUEMUS
Lacoste
Ricard
Ableton
| Brand | Category | Score |
|---|---|---|
| Accor Hotels | 59.91 | |
| Palm Angels | 18.95 | |
| Jean Paul Gaultier | 17.71 | |
| Sandro | 12.23 | |
| Foot Locker | 11.78 | |
| Zalando | 10.27 | |
| Evian | 9.75 | |
| Longchamp | 9.61 | |
| JACQUEMUS | 8.62 | |
| Lacoste | 8.60 | |
| Ricard | 8.14 | |
| Ableton | 7.74 | |
| Stüssy | 7.54 | |
| boohoo | 7.36 | |
| SoundCloud | 7.23 | |
| Lanvin | 7.19 | |
| Garnier | 7.10 | |
| Carhartt | 6.95 | |
| Kappa | 6.79 | |
| Maison Margiela | 6.76 | |
| MISSGUIDED | 6.61 | |
| Stone Island | 6.33 | |
| BALMAIN | 6.06 | |
| Dsquared | 5.73 | |
| Champion | 5.73 | |
| Vivienne Westwood | 5.51 | |
| The North Face | 5.46 | |
| Supreme | 5.16 | |
| ASOS | 4.78 | |
| Loewe | 4.63 | |
| Kiko | 4.53 | |
| Pull&Bear | 4.31 | |
| Stradivarius | 3.80 | |
| KENZO | 3.79 | |
| Beats Electronics | 3.73 | |
| New Balance | 3.48 | |
| Kodak | 3.44 | |
| Polo Ralph Lauren | 3.44 | |
| Timberland | 3.21 | |
| Balenciaga | 3.14 | |
| Fila | 3.12 | |
| Nike | 2.98 | |
| ASICS | 2.94 | |
| Montblanc | 2.81 | |
| Christian Louboutin | 2.70 | |
| Fendi | 2.68 | |
| Puma | 2.65 | |
| Marc Jacobs | 2.64 | |
| Bershka | 2.62 | |
| Spotify Music | 2.61 |
Official Profiles
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LoginArtist: Laylow
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
