Lavern
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
285,258
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 18:14:48 UTC
Genres
Biography
Lavern speaks to 18-24 & 25-34 audiences with measurable traction in UNITED STATES, BRAZIL, INDIA. Composition is heavily male (66%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (5,864 avg views per post), and Tiktok supplies credible back-and-forth with core fans. Affinity clusters near iHeartRaves, Warner Music, Live Nation, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 285,258 · Engagements 393 · Rate 0.1% Posts 286 · Views 7,501 · Avg Likes 314 · Avg Comments 85 · Avg Views 7,501 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 45% 25-34: 41% 35-44: 9% 13-17: 4% |
Largest: 18-24 (45%); next: 25-34 (41%) |
| Gender Split |
Female: 34% Male: 66% Non-binary/Other: 0% |
Skews male (66%) |
| Top Countries |
UNITED STATES (10%) BRAZIL (9%) INDIA (9%) MEXICO (7%) GERMANY (5%) |
Top regions: UNITED STATES (10%), BRAZIL (9%), INDIA (9%) |
| Platform Engagement | Instagram: 0 avg likes/post · Tiktok: 5,864 avg views/post · Youtube: 1,637 avg views/post | Best reach: Tiktok 5,864 avg views; best engagement: Tiktok 255 avg likes |
Top Brand Affinities
iHeartRaves
Warner Music
Live Nation
Mixcloud
Trancefamily
Amazon Music
Pioneer
Ableton
Tomorrowland
Lululemon Athletica
Steve Madden
iHeartRadio Music Awards
| Brand | Category | Score |
|---|---|---|
| iHeartRaves | 58.96 | |
| Warner Music | 22.30 | |
| Live Nation | 21.23 | |
| Mixcloud | 20.42 | |
| Trancefamily | 15.83 | |
| Amazon Music | 13.44 | |
| Pioneer | 11.68 | |
| Ableton | 9.78 | |
| Tomorrowland | 7.98 | |
| Lululemon Athletica | 5.89 | |
| Steve Madden | 5.51 | |
| iHeartRadio Music Awards | 4.60 | |
| Abercrombie & Fitch | 4.30 | |
| Urban Outfitters | 4.22 | |
| American Eagle | 4.17 | |
| Hilton | 3.52 | |
| Coors | 3.51 | |
| SoundCloud | 3.38 | |
| Pull&Bear | 3.25 | |
| Coachella | 3.16 | |
| Forever 21 | 3.11 | |
| Aperol | 3.05 | |
| Montblanc | 2.85 | |
| Target | 2.79 | |
| Gymshark | 2.74 | |
| Budweiser | 2.65 | |
| Martini | 2.57 | |
| Sunnies Studios | 2.50 | |
| Red Bull | 2.49 | |
| A Game of Tones | 2.48 | |
| Geocaching | 2.42 | |
| Lollapalooza | 2.36 | |
| ASOS | 2.34 | |
| Dr. Martens | 2.29 | |
| Spotify Music | 2.28 | |
| Bellagio | 2.25 | |
| Beats Electronics | 2.24 | |
| Jeep | 2.21 | |
| Travelgram | 2.21 | |
| Jack Daniels | 2.12 | |
| GoPro | 2.09 | |
| Bershka | 2.08 | |
| Hollister Co | 2.07 | |
| Calvin Klein | 2.02 | |
| Ray-Ban | 2.01 | |
| Petronas | 1.98 | |
| Versace | 1.91 | |
| Paramount Pictures | 1.87 | |
| Polaroid | 1.87 | |
| Lush | 1.85 |
Official Profiles
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LoginArtist: Lavern
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-13 06:00 UTC | Lavern, VisionV, Alex LeMirage | 1015 Folsom | San Francisco, United States | |
| 2025-12-28 06:00 UTC | Bunt., Lavern | Rebel | Toronto, Canada | |
| 2026-01-16 23:00 UTC | Lavern, Alex LeMirage | Lincoln Theatre | Raleigh, United States | |
| 2026-01-18 01:00 UTC | Lavern, Alex LeMirage | Blackbox | Charlotte, United States | |
| 2026-01-24 05:00 UTC | Lavern, VisionV | It'll Do Club | Dallas, United States | |
| 2026-01-25 06:00 UTC | Lavern, VisionV | The Concourse Project | Austin, United States | |
| 2026-02-01 06:00 UTC | Lavern | District Atlanta | Atlanta, United States |
