Lauren Babic
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
1,561,678
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 18:14:49 UTC
Genres
Biography
Lauren Babic cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, BRAZIL, INDONESIA. A heavily male (68%) profile rewards creative that treats fans like insiders. Performance peaks on Tiktok with 13,474 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Impericon, Live Nation, Akg, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,561,678 · Engagements 2,774 · Rate 0.2% Posts 1,557 · Views 24,482 · Avg Likes 2,679 · Avg Comments 86 · Avg Views 24,482 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 51% 25-34: 37% 35-44: 7% 13-17: 4% |
Largest: 18-24 (51%); next: 25-34 (37%) |
| Gender Split |
Female: 32% Male: 68% Non-binary/Other: 0% |
Skews male (68%) |
| Top Countries |
UNITED STATES (34%) BRAZIL (9%) INDONESIA (6%) UNITED KINGDOM (5%) RUSSIA (4%) |
Top regions: UNITED STATES (34%), BRAZIL (9%), INDONESIA (6%) |
| Platform Engagement | Instagram: 1,208 avg likes/post · Tiktok: 13,474 avg views/post · Youtube: 11,008 avg views/post | Best reach: Tiktok 13,474 avg views; best engagement: Instagram 1,208 avg likes |
Top Brand Affinities
Impericon
Live Nation
Akg
Arctic Fox hair Color
Sennheiser
Hot Topic
Square Enix
Amazon Music
Pro Tools
Borderlands
Power Rangers
Monster Beverage
| Brand | Category | Score |
|---|---|---|
| Impericon | 71.79 | |
| Live Nation | 23.14 | |
| Akg | 20.00 | |
| Arctic Fox hair Color | 16.87 | |
| Sennheiser | 13.37 | |
| Hot Topic | 11.11 | |
| Square Enix | 9.44 | |
| Amazon Music | 8.63 | |
| Pro Tools | 8.47 | |
| Borderlands | 8.13 | |
| Power Rangers | 8.06 | |
| Monster Beverage | 7.41 | |
| The Last of Us | 7.07 | |
| Capcom | 7.07 | |
| Fallout | 6.98 | |
| World of Warcraft | 6.50 | |
| Final Fantasy | 6.44 | |
| The Witcher | 6.35 | |
| God of War | 6.33 | |
| Resident Evil | 6.04 | |
| Mortal Kombat | 5.85 | |
| Jameson | 5.22 | |
| RAZER | 5.20 | |
| Kickstarter | 5.03 | |
| Ableton | 4.89 | |
| Sega | 4.75 | |
| Taco Bell | 4.39 | |
| Spotify Music | 4.21 | |
| Star Wars | 4.05 | |
| Bethesda Softworks | 3.87 | |
| Call of Duty | 3.86 | |
| NBC | 3.77 | |
| AMC | 3.74 | |
| Verizon | 3.69 | |
| Pokemon Go | 3.67 | |
| Nintendo | 3.66 | |
| Comedy Central | 3.60 | |
| Activision Blizzard | 3.56 | |
| Xbox | 3.50 | |
| Vans | 3.40 | |
| Cartoon Network | 3.37 | |
| Ubisoft | 3.36 | |
| Prismacolor | 3.27 | |
| League of Legends | 3.23 | |
| PlayStation | 3.21 | |
| Jack Daniels | 3.08 | |
| Jeep | 3.02 | |
| NHL | 2.96 | |
| MTV | 2.91 | |
| Columbia Pictures | 2.88 |
Official Profiles
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LoginArtist: Lauren Babic
The map shows every radio station that aired Lauren Babic today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams (2025-09-19)
Total: 567,221
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
562,609 | 99.19% |
| [+] |
Pandora |
3,437 | 0.61% |
| [+] |
Yandex |
1,175 | 0.21% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-10 02:00 UTC | Lauren Babic, Stitched Up Heart, LYLVC, Taranis | 89th Street | Oklahoma City, United States | |
| 2025-12-12 02:00 UTC | Eyes Set to Kill, Lauren Babic, Stitched Up Heart | Launchpad | Albuquerque, United States | |
| 2025-12-13 02:00 UTC | Eyes Set to Kill, Lauren Babic, Stitched Up Heart, Sorry X | Crescent Ballroom | Phoenix, United States | |
| 2025-12-14 03:00 UTC | Eyes Set to Kill, Lauren Babic, Stitched Up Heart | Swan Dive | Las Vegas, United States | |
| 2025-12-15 02:00 UTC | Eyes Set to Kill, Lauren Babic, Stitched Up Heart | The Rock | Tucson, United States | |
| 2025-12-19 03:00 UTC | Eyes Set to Kill, Lauren Babic, Stitched Up Heart, Luna Luna, DOUBLECAMP | House of Blues New Orleans | New Orleans, United States | |
| 2025-12-20 02:00 UTC | Eyes Set to Kill, Stitched Up Heart, Lauren Babic | Fulton 55 | Fresno, United States | |
| 2025-12-21 03:00 UTC | Eyes Set to Kill, Lauren Babic, Stitched Up Heart, Enemy of Fate, Titvn | Goldfield Trading Post | Sacramento, United States | |
| 2025-12-22 02:00 UTC | Eyes Set to Kill, Lauren Babic, Stitched Up Heart, Bury Me With You, This Foul Play | Whisky a Go Go | West Hollywood, United States |
