Lapalux

Lapalux — electronic artist from US.

Stuart Howard, known as Lapalux, is an Essex-based producer signed to Flying Lotus' Brainfeeder imprint. His abstract electronic music blends IDM, ambient,…

Influence: 57.75% Fanbase: 39.70% Trending: 66.78% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 128.26% • Very Strong

As of 2025-09-09

57,685

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 16:49:12 UTC

Genres

electronicelectronicchillwavevapor twitchelectronicabass musicfuture garagewonkydowntempoother electronic music

Biography

Stuart Howard, known as Lapalux, is an Essex-based producer signed to Flying Lotus' Brainfeeder imprint. His abstract electronic music blends IDM, ambient, hip-hop, and R&B influences, exploring themes of consciousness and mortality. Lapalux gained recognition with his 2013 album Nostalchic and continued to push boundaries with darker, experimental releases like 2017's Ruinism.

Howard's career began with cassette releases like Forest in 2008, leading to his signing with Brainfeeder Records. He released EPs and albums showcasing his evolving sound, culminating in 2019's Amnioverse, a conceptual work centered on the cycle of life and rebirth. Lapalux's discography reflects a journey of artistic exploration and growth, from his early ambient works to his more recent experimental electronic compositions.

Top Brand Affinities

Report Date: 2025-09-09

Lapalux speaks to 18-24 & 25-34 audiences with measurable traction in UNITED STATES, UNITED KINGDOM, RUSSIA. Composition is heavily male (65%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (23,272 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near MOOG, Ableton, Akai, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Lapalux score 2.12% — Strong bucket.

Brand: MOOGBrand: AbletonBrand: Akai

Followers:57,685

Engagements:1,222

Rate:2.1%

Posts:118

Avg Likes:1,184

Avg Comments:50

Avg Views:23,272

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 57,685 · Engagements 1,222 · Rate 2.1% Posts 118 · Views 23,272 · Avg Likes 1,184 · Avg Comments 50 · Avg Views 23,272	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 43% 25-34: 41% 35-44: 9% 13-17: 4%	Largest: 18-24 (43%); next: 25-34 (41%)
Gender Split	Female: 35% Male: 65% Non-binary/Other: 0%	Skews male (65%)
Top Countries	UNITED STATES (29%) UNITED KINGDOM (8%) RUSSIA (5%) POLAND (4%) FRANCE (4%)	Top regions: UNITED STATES (29%), UNITED KINGDOM (8%), RUSSIA (5%)
Platform Engagement	Instagram: 707 avg likes/post · Youtube: 23,272 avg views/post	Best reach: Youtube 23,272 avg views; best engagement: Instagram 707 avg likes

Top Brand Affinities

MOOG

Score: 128.26

Ableton

Score: 117.87

Akai

Score: 81.09

Mixcloud

Score: 58.19

Launchpad

Score: 37.59

Pro Tools

Score: 20.92

SoundCloud

Score: 19.85

Beats Electronics

Score: 17.66

Pioneer

Score: 15.72

Akg

Score: 14.89

Sennheiser

Score: 12.01

Amazon Music

Score: 11.16

Brand	Category	Score
MOOG		128.26
Ableton		117.87
Akai		81.09
Mixcloud		58.19
Launchpad		37.59
Pro Tools		20.92
SoundCloud		19.85
Beats Electronics		17.66
Pioneer		15.72
Akg		14.89
Sennheiser		12.01
Amazon Music		11.16
Arduino		8.43
Spotify Music		8.31
Atmos		8.09
Tate Modern		8.06
Maison Margiela		7.28
Kodak		6.85
Coachella		5.92
Fujifilm		4.51
Kickstarter		4.33
Warner Bros		4.05
Leica		3.59
Oculus		3.55
Carhartt		3.53
Stüssy		3.50
Dr. Martens		3.35
Olympus		3.27
Matrix		2.99
Lollapalooza		2.92
Adobe		2.92
Polaroid		2.91
Gundam		2.74
Showtime		2.71
Panasonic		2.70
BBC		2.60
Tomorrowland		2.50
MTV		2.33
A Game of Tones		2.24
Tinder		2.23
Airbnb		2.11
Garnier		2.09
Supreme		2.04
Paramount Pictures		2.03
Guinness		2.02
The North Face		1.94
Nintendo		1.93
Lush		1.88
Vogue		1.87
Red Bull		1.86