Lana

Lana — rock artist from JP.

Hailing from Shonan, Kanagawa Prefecture, LANA began sharing her music on SoundCloud in 2020, quickly captivating audiences with her emotive vocals and…

Influence: 57.39% Fanbase: 48.53% Trending: 61.82% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Casetify • 40.76% • Very Strong

As of 2025-09-08

1,083,031

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:07:13 UTC

Genres

rockrockhip-hop & raphip hophip-hop/rapj-rap

Biography

Hailing from Shonan, Kanagawa Prefecture, LANA began sharing her music on SoundCloud in 2020, quickly captivating audiences with her emotive vocals and relatable lyrics. Embracing elements of HIPHOP and R&B, she skillfully crafts genre-defying melodies, showcasing her unique talent and distinctive husky voice. Transitioning to official releases in 2022, LANA has achieved chart-topping success with hits like "FLAME," "PULL UP," and "TURN IT UP (feat. Candee & ZOT on the WAVE)," blending dance trends with her iconic style.

In her latest track "L7 Blues," LANA delves into her personal journey from adversity to triumph, infusing upbeat rhythms inspired by street music Baile Funk. Positioned as a boundary-pushing pop artist, she is lauded for her innovative sound and is poised to redefine the image of a modern DIVA, earning widespread acclaim and high expectations for her evolving musical vision.

Top Brand Affinities

Report Date: 2025-09-08

Lana maintains consistent pull among 18-24 & 25-34 audiences across JAPAN, UNITED STATES, THAILAND. The audience leans male-leaning (51%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 547,150 avg views per post; Instagram functions as the community touchpoint. Affinity with Casetify, Anna Sui, Stüssy makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Lana score 7.20% — Very Strong bucket.

Brand: CasetifyBrand: Anna SuiBrand: Stüssy

Followers:1,083,031

Engagements:77,936

Rate:7.2%

Posts:134

Avg Likes:76,340

Avg Comments:467

Avg Views:943,958

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,083,031 · Engagements 77,936 · Rate 7.2% Posts 134 · Views 943,958 · Avg Likes 76,340 · Avg Comments 467 · Avg Views 943,958	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 56% 25-34: 30% 13-17: 8% 35-44: 5%	Largest: 18-24 (56%); next: 25-34 (30%)
Gender Split	Female: 49% Male: 51% Non-binary/Other: 0%	Skews male (51%)
Top Countries	JAPAN (68%) UNITED STATES (6%) THAILAND (2%) TAIWAN (2%) PHILIPPINES (2%)	Top regions: JAPAN (68%), UNITED STATES (6%), THAILAND (2%)
Platform Engagement	Instagram: 43,183 avg likes/post · Tiktok: 547,150 avg views/post · Youtube: 396,808 avg views/post	Best reach: Tiktok 547,150 avg views; best engagement: Instagram 43,183 avg likes

Top Brand Affinities

Casetify

Score: 40.76

Anna Sui

Score: 26.89

Stüssy

Score: 22.38

New Era

Score: 21.93

Vivienne Westwood

Score: 15.82

Aeon

Score: 15.01

Carhartt

Score: 13.94

Atmos

Score: 11.94

Dr. Martens

Score: 11.81

Style Nanda

Score: 11.13

GENTLE MONSTER

Score: 10.98

Supreme

Score: 10.08

Brand	Category	Score
Casetify		40.76
Anna Sui		26.89
Stüssy		22.38
New Era		21.93
Vivienne Westwood		15.82
Aeon		15.01
Carhartt		13.94
Atmos		11.94
Dr. Martens		11.81
Style Nanda		11.13
GENTLE MONSTER		10.98
Supreme		10.08
Alexander Wang		9.86
Coach		9.79
Kappa		9.66
Timberland		9.49
American Eagle		8.31
Champion		8.10
The North Face		7.99
Maison Margiela		7.81
UGG		7.63
GAP		7.39
Bershka		6.88
Costco		6.83
Bobbi Brown Cosmetics		6.82
Volcom		6.33
Kickstagram		6.31
UNIQLO		6.26
Fila		6.17
Vans		5.92
Marc Jacobs		5.91
Moncler		5.80
Haribo		5.79
Billabong		5.41
Chanel		5.26
Gucci		5.19
Calvin Klein		5.18
Polo Ralph Lauren		5.15
Yves Saint Laurent		5.02
Nike		4.90
Shake Shack		4.82
Converse		4.70
Fendi		4.63
Guess		4.59
Louis Vuitton		4.58
Shiseido		4.56
Nixon		4.50
Balenciaga		4.35
Loewe		4.34
Christian Dior		4.33