Lamb

Lamb

Country: GB

Influence: 58.79% Fanbase: 41.81% Trending: 67.28% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 44.01% • Very Strong

As of 2025-09-08

9,793

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 16:55:25 UTC

Genres

hip-hop & raptrip hopelectronicelectronicelectronicadowntempo

Biography

Formed in 1994, the Mancunian duo Lamb quickly gained acclaim for their unique sound that blends passionate songwriting with eclectic influences like jazz, drum'n'bass, and classical music. Their self-titled 1996 debut included the hit single "Górecki," showcasing their mix of jungle and trip-hop elements. Over the years, Lamb continued to evolve their sound, incorporating live instrumentation and collaborating with artists like Meshell Ndegeocello and Michael Franti. Despite a brief breakup in the mid-2000s, the duo reunited and released several albums, including 2019's The Secret of Letting Go.

Following their formation, Lamb signed with Mercury subsidiary Fontana and released their debut album in 1996 to critical acclaim. Their music, characterized by complex arrangements and catchy vocals, drew comparisons to electronic music pioneers like A Guy Called Gerald and Fila Brazillia. The duo's success continued with albums like Fear of Fours and What Sound, the latter achieving double-platinum status in Portugal with the hit single "Gabriel." Despite individual solo projects, Lamb reunited in 2009 and have since continued to tour and release new music, showcasing their enduring commitment to innovative songwriting and production.

Lamb Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Lamb draws 35-44 & 25-34 audiences and holds attention in UNITED KINGDOM, ITALY, UNITED STATES. The skew is male-leaning (54%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Instagram at 292 avg likes per post, with Instagram sustaining the conversation. Audience adjacency to MOOG, Mixcloud, Ableton makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Lamb score 2.98%Strong bucket.
Brand: MOOGBrand: MixcloudBrand: Ableton
Followers:9,793
Engagements:292
Rate:3.0%
Posts:162
Views:0
Avg Likes:292
Avg Comments:15
Avg Views:0

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 9,793 · Engagements 292 · Rate 3.0%
Posts 162 · Views 0 · Avg Likes 292 · Avg Comments 15 · Avg Views 0
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 35-44: 38%
25-34: 31%
45-64: 21%
18-24: 9%
Largest: 35-44 (38%); next: 25-34 (31%)
Gender Split Female: 46%
Male: 54%
Non-binary/Other: 0%
Skews male (54%)
Top Countries UNITED KINGDOM (24%)
ITALY (11%)
UNITED STATES (10%)
GERMANY (6%)
NETHERLANDS (4%)
Top regions: UNITED KINGDOM (24%), ITALY (11%), UNITED STATES (10%)
Platform Engagement Instagram: 292 avg likes/post best engagement: Instagram 292 avg likes

Top Brand Affinities

MOOG
Score: 44.01
Mixcloud
Score: 24.82
Ableton
Score: 24.06
Akai
Score: 21.35
Tate Modern
Score: 19.49
Akg
Score: 15.74
Waitrose
Score: 14.69
Eurostar
Score: 12.62
Sennheiser
Score: 10.33
Pro Tools
Score: 9.97
Amazon Music
Score: 9.42
Sainsbury's
Score: 8.76
Brand Category Score
MOOG 44.01
Mixcloud 24.82
Ableton 24.06
Akai 21.35
Tate Modern 19.49
Akg 15.74
Waitrose 14.69
Eurostar 12.62
Sennheiser 10.33
Pro Tools 9.97
Amazon Music 9.42
Sainsbury's 8.76
Selfridges 7.57
Efteling 6.80
Alexander McQueen 6.45
Pioneer 6.18
Vivienne Westwood 5.68
Vodafone 5.55
Kickstarter 5.42
Spotify Music 5.14
Ryanair 5.10
BBC 4.28
Beats Electronics 4.21
SoundCloud 4.04
Arezzo 4.04
Campari 3.95
Kodak 3.88
Olympus 3.74
Warner Bros 3.67
Leica 3.63
Martini 3.62
Lego 3.47
Dr. Martens 3.39
Pantone Inc 3.37
Columbia Pictures 3.33
Polaroid 3.12
Tesco 3.10
Showtime 3.07
Airbnb 3.07
Guinness 2.85
Lush 2.81
Fujifilm 2.73
Aperol 2.69
MTV 2.61
Geocaching 2.57
Emporium 2.50
Matrix 2.49
Fiat 2.44
Citroen 2.31
Star Wars 2.21

Official Profiles

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Artist: Lamb

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Total Streams

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Concerts

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