Lali

Lali — pop artist from AR.

LALI is an Argentine singer-songwriter and actress known for her international presence. With over 20 years in the industry, she has collaborated with artists…

Recognizable

Country: AR | Gender: female | Artist ID: 11e81bc7-1ad1-8882-9e20-a0369fe50396

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Genres

poplatin viral poppop argentinopoplatinargentine telepop

Influential: 62.65% Fanbase: 50.23% Trending: 68.86%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Not available

As of 2025-09-09

9,780,000

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 62.65% | Fanbase 50.23% | Trending 68.86% | CAREER STAGE: MAINSTREAM

Biography

LALI is an Argentine singer-songwriter and actress known for her international presence. With over 20 years in the industry, she has collaborated with artists such as Thalía, Will.i.am, and Becky G. In 2021 and 2022, she served as a judge on La Voz Argentina and later on Factor X in Spain in 2024, expanding her reach in the media. Notably, she represented Argentina by performing the National Anthem at the 2022 FIFA World Cup final.

In 2023, LALI made history by performing for 50,000 fans at Estadio Vélez Sársfield, becoming the first Argentine female artist to achieve this milestone. Her global tour attracted over 500,000 attendees across various countries. In 2024, she reinforced her status as a prominent voice in 21st-century Latin music with the release of her single "Fanático" and received accolades such as three Gardel Awards and recognition from Amnesty International for her advocacy for sexual diversity. LALI's sixth studio album, "No Vayas a Atender Cuando el Demonio Llama," released in 2025, showcases her artistic evolution and personal growth, highlighting her versatility and boundary-breaking abilities. Currently, she is set to perform three times at Estadio Vélez, solidifying her status as one of the most popular and influential artists in Latin America.

Report Date: 2025-09-09

Lali resonates with 18-24 & 25-34 audiences and sustains presence in ARGENTINA, BRAZIL, URUGUAY. The demographic is heavily female (74%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Tiktok, averaging 811,750 avg views per post; Tiktok amplifies the conversation around drops and moments. Affinity adjacency with leading lifestyle names maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Lali score 1.24% — Moderate bucket.

Followers:9,780,000

Engagements:121,102

Rate:1.2%

Posts:838

Avg Likes:116,474

Avg Comments:1,132

Avg Views:825,905

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 9,780,000 · Engagements 121,102 · Rate 1.2% Posts 838 · Views 825,905 · Avg Likes 116,474 · Avg Comments 1,132 · Avg Views 825,905	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 62% 25-34: 24% 13-17: 9% 35-44: 5%	Largest: 18-24 (62%); next: 25-34 (24%)
Gender Split	Female: 74% Male: 26% Non-binary/Other: 0%	Skews female (74%)
Top Countries	ARGENTINA (41%) BRAZIL (11%) URUGUAY (5%) VENEZUELA (4%) PERU (4%)	Top regions: ARGENTINA (41%), BRAZIL (11%), URUGUAY (5%)
Platform Engagement	Tiktok: 811,750 avg views/post · Youtube: 14,155 avg views/post	Best reach: Tiktok 811,750 avg views; best engagement: Tiktok 115,100 avg likes