La T y La M
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
2,303,607
Social Media Followers
00:00:00
Hours Airplay
Biography
Tobías, who initially shared his music on YouTube, caught the attention of Matías, leading to the formation of La T y La M. Their repertoire includes hits like "Messirve Mix," "Amor de Vago," "No Soy Un 10," "Si estás en otra," and "Pa La Selección," all of which have charted highly on Spotify and YouTube trends. The duo has sold out venues such as Gran Rex and delivered a memorable performance at Luna Park, commemorating the anniversary of a World Cup victory.
La T y La M is already in the conversation with 18-24 & 25-34 audiences in ARGENTINA, URUGUAY, PERU. The audience is heavily male (74%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (65,400 avg views per post); Youtube confirms credibility in-thread. Affinity proximity to Campari, Suavecito, Fiat points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,303,607 · Engagements 14,691 · Rate 0.6% Posts 304 · Views 75,935 · Avg Likes 24,727 · Avg Comments 131 · Avg Views 75,935 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 55% 25-34: 30% 13-17: 7% 35-44: 7% |
Largest: 18-24 (55%); next: 25-34 (30%) |
| Gender Split |
Female: 26% Male: 74% Non-binary/Other: 0% |
Skews male (74%) |
| Top Countries |
ARGENTINA (80%) URUGUAY (3%) PERU (3%) SPAIN (2%) CHILE (2%) |
Top regions: ARGENTINA (80%), URUGUAY (3%), PERU (3%) |
| Platform Engagement | Instagram: 10,321 avg likes/post · Tiktok: 65,400 avg views/post · Youtube: 10,535 avg views/post | Best reach: Tiktok 65,400 avg views; best engagement: Youtube 10,437 avg likes |
Top Brand Affinities
Campari
Suavecito
Fiat
Pringles
Smirnoff
Peugeot
Andis
Cafecito
Barber Shop Connect
Movistar
Renault
Honda
| Brand | Category | Score |
|---|---|---|
| Campari | 9.95 | |
| Suavecito | 9.29 | |
| Fiat | 8.47 | |
| Pringles | 8.40 | |
| Smirnoff | 8.17 | |
| Peugeot | 8.10 | |
| Andis | 6.46 | |
| Cafecito | 6.44 | |
| Barber Shop Connect | 6.31 | |
| Movistar | 4.73 | |
| Renault | 4.23 | |
| Honda | 3.81 | |
| Citroen | 3.06 | |
| Yamaha | 3.00 | |
| Chevrolet | 2.51 | |
| Lollapalooza | 2.17 | |
| Volkswagen | 2.13 | |
| Sprite | 1.68 | |
| Toyota | 1.67 | |
| Puma | 1.53 | |
| FIFA | 1.44 | |
| Ford | 1.40 | |
| Heineken | 1.34 | |
| Lamborghini | 1.34 | |
| Suzuki | 1.21 | |
| CBS Television Studios | 1.18 | |
| Pepsi | 1.15 | |
| CBS | 1.04 | |
| Spotify Music | 0.98 | |
| Coca-Cola | 0.93 | |
| GoPro | 0.67 | |
| Netflix | 0.65 | |
| Adidas | 0.64 | |
| Nike | 0.60 | |
| Audi | 0.58 | |
| Mercedes-Benz | 0.57 | |
| Samsung Group | 0.53 | |
| PlayStation | 0.51 | |
| Nissan | 0.45 | |
| Nikon | 0.39 | |
| 0.33 | ||
| DC Entertainment | 0.30 | |
| Pokemon | 0.28 | |
| BMW | 0.27 | |
| Canon | 0.27 | |
| Walt Disney | 0.26 | |
| Apple | 0.20 | |
| Starbucks | 0.19 |
Official Profiles
Login to view Contact
LoginArtist: La T y La M
The map shows every radio station that aired La T y La M today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-09-10)
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| No spins for today. | ||||
Popularity (2025-09-09)
| Platform | % |
|---|---|
| No data. | |
Artist Performace Report
Streams: 0 ? 0 (+0.00%)
Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
Audience (latest followers)
| Platform | Latest |
|---|
Popularity Change (%)
| Platform | 2025-09-08 | 2025-09-09 | Change |
|---|
Streaming Audience Growth
| Platform | 2025-09-08 | 2025-09-09 | Change |
|---|
Radio Airplay Change (min)
| Song | 2025-09-08 | 2025-09-09 | Change |
|---|
Streams & Royalties
| Metric | 2025-09-08 | 2025-09-09 | Change |
|---|---|---|---|
| Streams | 0 | 0 | +0 |
| Royalties | $0.00 | $0.00 | +0.00 |
