Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
459,249
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 10:09:44 UTC
Genres
Biography
Kyo performs best with fans in the 18-24 range, concentrated in FRANCE, BELGIUM, SWITZERLAND. Audience composition is heavily female (58%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 27,750 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Accor Hotels, Fnac, Birchbox, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Kyo is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 459,249 · Engagements 5,344 · Rate 1.2% Posts 423 · Views 50,111 · Avg Likes 5,101 · Avg Comments 162 · Avg Views 50,111 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 53% 25-34: 30% 35-44: 7% 13-17: 6% |
Largest: 18-24 (53%); next: 25-34 (30%) |
| Gender Split |
Female: 58% Male: 42% Non-binary/Other: 0% |
Skews female (58%) |
| Top Countries |
FRANCE (71%) BELGIUM (6%) SWITZERLAND (3%) UNITED STATES (3%) MOROCCO (2%) |
Top regions: FRANCE (71%), BELGIUM (6%), SWITZERLAND (3%) |
| Platform Engagement | Instagram: 2,730 avg likes/post · Tiktok: 27,750 avg views/post · Youtube: 22,361 avg views/post | Best reach: Tiktok 27,750 avg views; best engagement: Instagram 2,730 avg likes |
Top Brand Affinities
Accor Hotels
Fnac
Birchbox
Kiabi
Galeries Lafayette
Cluse
Monoprix
Auchan
Leroy Merlin
Hema
Claire's
Rituals
| Brand | Category | Score |
|---|---|---|
| Accor Hotels | 100.89 | |
| Fnac | 70.87 | |
| Birchbox | 42.30 | |
| Kiabi | 36.00 | |
| Galeries Lafayette | 27.02 | |
| Cluse | 26.03 | |
| Monoprix | 25.87 | |
| Auchan | 24.86 | |
| Leroy Merlin | 19.41 | |
| Hema | 18.70 | |
| Claire's | 15.90 | |
| Rituals | 15.28 | |
| Air France | 14.06 | |
| Eurostar | 13.72 | |
| Ricard | 13.28 | |
| Garnier | 12.88 | |
| Décathlon | 12.53 | |
| Evian | 12.16 | |
| Vichy | 11.11 | |
| ESPRIT | 10.82 | |
| Kiko | 10.53 | |
| Jean Paul Gaultier | 10.47 | |
| Easyjet | 10.13 | |
| Zalando | 9.58 | |
| Primark | 9.56 | |
| Longchamp | 9.16 | |
| Haribo | 8.50 | |
| Montblanc | 8.41 | |
| PLAYMOBIL | 8.39 | |
| NBC | 7.75 | |
| The Body Shop | 7.68 | |
| Sephora | 7.53 | |
| Thermomix | 7.14 | |
| Lidl | 7.12 | |
| La Roche-Posay | 7.11 | |
| Guerlain | 6.53 | |
| Tarte Cosmetics | 6.04 | |
| Calzedonia | 5.81 | |
| Pull&Bear | 5.69 | |
| Elle Magazine | 5.61 | |
| Dr. Martens | 5.46 | |
| Lindt | 5.36 | |
| Carrefour | 5.28 | |
| Rover | 5.16 | |
| KARL LAGERFELD | 5.09 | |
| Babybump | 5.01 | |
| Lush | 4.91 | |
| Too Faced Cosmetics | 4.69 | |
| Lancôme | 4.59 | |
| essie | 4.49 |
Official Profiles
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LoginArtist: Kyo
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















