Kxllswxtch

Kxllswxtch — alternative artist from US.

Jonathan, known as Kxllswxtch, began sharing his music online in 2017 and quickly gained recognition, leading to a collaboration with producers Mikey The…

Influence: 58.31% Fanbase: 43.09% Trending: 65.92% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Zumiez • 25.86% • Very Strong

As of 2025-09-09

246,031

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:35:01 UTC

Genres

alternativealternativehip-hop & raphip-hop/rapunderground hip hopdark trapoc rapscream rapaesthetic raphip hop

Biography

Jonathan, known as Kxllswxtch, began sharing his music online in 2017 and quickly gained recognition, leading to a collaboration with producers Mikey The Magician and Pouya in Miami. His debut album, "KILL!", released in 2020, features tracks like "EXORCIST" and "WASTE" from his 2021 album "DISORDER," reflecting his personal struggles with mental health. Despite the dark themes, Kxllswxtch's music also explores moments of triumph, as seen in songs like "OH…LOVE?" and the upcoming release "INTO THE FALL," showcasing his resilient spirit and determination to face challenges head-on. Through his music, he aims to connect with listeners and provide a sense of belonging for those who can relate to his experiences.

Top Brand Affinities

Report Date: 2025-09-09

Kxllswxtch is already in the conversation with 18-24 & 25-34 audiences in UNITED STATES, BRAZIL, RUSSIA. The audience is heavily male (77%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (14,755 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Zumiez, SoundCloud, True Religion points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Kxllswxtch score 2.45% — Strong bucket.

Brand: ZumiezBrand: SoundCloudBrand: True Religion

Followers:246,031

Engagements:6,036

Rate:2.5%

Posts:365

Avg Likes:5,928

Avg Comments:178

Avg Views:19,100

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 246,031 · Engagements 6,036 · Rate 2.5% Posts 365 · Views 19,100 · Avg Likes 5,928 · Avg Comments 178 · Avg Views 19,100	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 55% 25-34: 30% 35-44: 6% 13-17: 6%	Largest: 18-24 (55%); next: 25-34 (30%)
Gender Split	Female: 23% Male: 77% Non-binary/Other: 0%	Skews male (77%)
Top Countries	UNITED STATES (30%) BRAZIL (9%) RUSSIA (5%) POLAND (5%) UNITED KINGDOM (4%)	Top regions: UNITED STATES (30%), BRAZIL (9%), RUSSIA (5%)
Platform Engagement	Instagram: 4,781 avg likes/post · Tiktok: 4,345 avg views/post · Youtube: 14,755 avg views/post	Best reach: Youtube 14,755 avg views; best engagement: Instagram 4,781 avg likes

Top Brand Affinities

Zumiez

Score: 25.86

SoundCloud

Score: 18.00

True Religion

Score: 15.48

Ableton

Score: 8.56

Amazon Music

Score: 7.76

Beats Electronics

Score: 7.29

Champion

Score: 7.02

Hot Topic

Score: 6.85

Supreme

Score: 5.08

RAZER

Score: 4.91

Mortal Kombat

Score: 4.79

Spotify Music

Score: 4.68

Brand	Category	Score
Zumiez		25.86
SoundCloud		18.00
True Religion		15.48
Ableton		8.56
Amazon Music		7.76
Beats Electronics		7.29
Champion		7.02
Hot Topic		6.85
Supreme		5.08
RAZER		4.91
Mortal Kombat		4.79
Spotify Music		4.68
Sprite		4.17
Monster Beverage		4.08
Counter-Strike		3.78
Ubisoft		3.60
Cartoon Network		3.59
Urban Outfitters		3.27
Carhartt		3.25
Vans		3.11
Call of Duty		2.93
Comedy Central		2.92
Dr. Martens		2.86
Nickelodeon		2.85
Stüssy		2.81
Hennessy		2.76
Grand Theft Auto		2.71
Chrysler		2.70
NYX Cosmetics		2.60
The North Face		2.49
Kodak		2.29
League of Legends		2.28
Subaru		2.16
Cadillac		2.16
MTV		2.15
Fenty beauty		2.14
Xbox		2.05
Walmart		2.03
AMC		2.02
Coachella		1.97
Too Faced Cosmetics		1.86
Lexus		1.76
Mazda		1.75
PlayStation		1.72
Nintendo		1.70
Los Angeles Lakers		1.65
FashionNova		1.64
Dodge		1.64
Burberry		1.62
Balenciaga		1.62