Kroi
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
410,866
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 08:06:05 UTC
Genres
Biography
Kroi consists of Leo Uchida on vocals and guitar, Yuki Hasebe on guitar, Masanori Seki on bass, Daiki Chiba on keyboards, and Hidetomo Masuda on drums.
Kroi is a clear fit for 18-24 & 25-34 audiences with strength across JAPAN, UNITED STATES, INDONESIA. The audience is heavily male (62%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (6,915 avg views per post); Instagram builds the community layer. Affinity data highlights Natsume, Maison Kitsuné, Maison Margiela, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 410,866 · Engagements 3,630 · Rate 0.9% Posts 930 · Views 13,000 · Avg Likes 3,564 · Avg Comments 13 · Avg Views 13,000 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 49% 25-34: 32% 35-44: 8% 13-17: 8% |
Largest: 18-24 (49%); next: 25-34 (32%) |
| Gender Split |
Female: 38% Male: 62% Non-binary/Other: 0% |
Skews male (62%) |
| Top Countries |
JAPAN (62%) UNITED STATES (6%) INDONESIA (6%) TAIWAN (5%) THAILAND (2%) |
Top regions: JAPAN (62%), UNITED STATES (6%), INDONESIA (6%) |
| Platform Engagement | Instagram: 2,608 avg likes/post · Tiktok: 6,915 avg views/post · Youtube: 6,085 avg views/post | Best reach: Tiktok 6,915 avg views; best engagement: Instagram 2,608 avg likes |
Top Brand Affinities
Natsume
Maison Kitsuné
Maison Margiela
Bim
ChilliBeans
Isetan
Paul Smith
Dr. Martens
A.P.C.
Vivienne Westwood
Style Nanda
Fred Perry
| Brand | Category | Score |
|---|---|---|
| Natsume | 48.03 | |
| Maison Kitsuné | 24.44 | |
| Maison Margiela | 24.42 | |
| Bim | 22.31 | |
| ChilliBeans | 19.76 | |
| Isetan | 18.91 | |
| Paul Smith | 16.74 | |
| Dr. Martens | 15.37 | |
| A.P.C. | 13.31 | |
| Vivienne Westwood | 13.21 | |
| Style Nanda | 12.20 | |
| Fred Perry | 11.17 | |
| Marni | 11.13 | |
| Stüssy | 10.48 | |
| Atmos | 9.90 | |
| Barbour | 9.57 | |
| Loewe | 9.16 | |
| Acne Studios | 7.80 | |
| UNIQLO | 7.80 | |
| The North Face | 6.15 | |
| Shiseido | 6.13 | |
| New Balance | 6.12 | |
| Summit Entertainment | 5.96 | |
| Carhartt | 5.10 | |
| Snoopy And The Peanuts Gang | 5.02 | |
| Gundam | 4.72 | |
| Shake Shack | 4.68 | |
| Converse | 4.57 | |
| Olympus | 4.13 | |
| Haribo | 4.08 | |
| Polo Ralph Lauren | 4.01 | |
| Panasonic | 4.00 | |
| Supreme | 3.87 | |
| Miu Miu | 3.84 | |
| GAP | 3.78 | |
| Reebok | 3.72 | |
| Levi's | 3.70 | |
| Hermès | 3.56 | |
| Lush | 3.44 | |
| Fujifilm | 3.44 | |
| Daniel Wellington | 3.41 | |
| Monster Beverage | 3.32 | |
| Kodak | 3.24 | |
| Vans | 3.17 | |
| ASICS | 2.97 | |
| Spotify Music | 2.95 | |
| Suzuki | 2.72 | |
| IKEA | 2.71 | |
| Christian Dior | 2.69 | |
| KENZO | 2.55 |
Official Profiles
Login to view Contact
LoginArtist: Kroi
The map shows every radio station that aired Kroi today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-01-12 03:00 UTC | Kroi | Osaka Castle Hall | Sapporo, Japan | |
| 2026-01-24 03:00 UTC | Kroi | 国立代々木競技場 第一体育館 | Shibuya, Japan |
