Koray Avcı Brand Affinity ranks highest Çaykur at 89.18% . Very Strong. Score DMDB 54.45% | Fanbase 47.35%

Koray Avcı — pop artist from TR.

Koray Avcı released his solo album "Aşk İle" under DokuzSekiz Müzik in August 2015, featuring both covers and original compositions. Following this, he…

Koray Avcı

Established

Country: TR | Gender: male | Artist ID: 11e81bbe-90ad-5378-8961-a0369fe50396

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Genres

poppopturkish popturkish trap popmainstream popasiankaradeniz turkuleri

Influential: 54.45% Fanbase: 47.35% Trending: 57.99%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Çaykur • 89.18% • Very Strong

As of 2025-09-09

2,382,412

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 54.45% | Fanbase 47.35% | Trending 57.99% | CAREER STAGE: MID_LEVEL

Biography

Koray Avcı released his solo album "Aşk İle" under DokuzSekiz Müzik in August 2015, featuring both covers and original compositions. Following this, he released the single "Hoş Geldin" in January 2016 and consolidated popular songs from his live performances into his second album titled "Sonra Dersin Ki" in June 2016. Avcı has also contributed as a guest vocalist to tribute projects such as 'Ahmet Selçuk İlkan Unutulmayan Şarkılar', 'Mahzuni’ye Saygı', and 'Yıldız Tilbe’nin Yıldızlı Şarkıları'.

Known for his powerful and intimate vocal delivery, Koray Avcı has garnered a wide audience through his live performances. His achievements include receiving an award at the prestigious Turkish music event, Altın Kelebek, in 2018. Avcı's third solo album, 'Senin için Değer', was released in April 2018 and quickly gained popularity, entering the best-selling charts upon its release. Continuously expanding his fan base through concerts in Turkey and abroad, Koray Avcı remains a prominent figure in the music scene with his beloved songs, renditions of classic pieces, and captivating stage presence.

Report Date: 2025-09-09

Koray Avcı connects with 18-24 & 25-34 audiences and shows durable traction across TüRKIYE, UNITED STATES, AZERBAIJAN. With a heavily male (77%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 5,077 avg views per post; Instagram adds dependable engagement depth. Overlap with Çaykur, Duru, Arzum highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Koray Avcı moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Koray Avcı score 0.53% — Low bucket.

Brand: ÇaykurBrand: DuruBrand: Arzum

Followers:2,382,412

Engagements:12,599

Rate:0.5%

Posts:640

Avg Likes:12,561

Avg Comments:234

Avg Views:5,077

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,382,412 · Engagements 12,599 · Rate 0.5% Posts 640 · Views 5,077 · Avg Likes 12,561 · Avg Comments 234 · Avg Views 5,077	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 48% 25-34: 35% 35-44: 9% 13-17: 5%	Largest: 18-24 (48%); next: 25-34 (35%)
Gender Split	Female: 23% Male: 77% Non-binary/Other: 0%	Skews male (77%)
Top Countries	TüRKIYE (75%) UNITED STATES (6%) AZERBAIJAN (5%) GERMANY (4%) IRAN (2%)	Top regions: TüRKIYE (75%), UNITED STATES (6%), AZERBAIJAN (5%)
Platform Engagement	Instagram: 11,194 avg likes/post · Youtube: 5,077 avg views/post	Best reach: Youtube 5,077 avg views; best engagement: Instagram 11,194 avg likes

Top Brand Affinities

Çaykur

Score: 89.18

Duru

Score: 77.54

Arzum

Score: 45.41

Show TV

Score: 41.44

Istikbal

Score: 39.05

Besiktas

Score: 31.93

TRT 1

Score: 31.55

TV8

Score: 30.66

Galatasaray

Score: 28.25

Damat

Score: 27.85

Merinos Mobilya

Score: 26.19

Turkcell

Score: 25.46

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Top Brand Affinities

Brand	Category	Score
Çaykur		89.18
Duru		77.54
Arzum		45.41
Show TV		41.44
Istikbal		39.05
Besiktas		31.93
TRT 1		31.55
TV8		30.66
Galatasaray		28.25
Damat		27.85
Merinos Mobilya		26.19
Turkcell		25.46
Kanal D		25.10
Star TV		24.82
Trabzonspor		24.65
Ozdilek		23.88
Tofas		23.36
Fenerbahce		22.89
Turkish Airlines		20.08
Vodafone		18.48
LC Waikiki		11.66
Sarar		8.98
Bim		8.23
Daewoo		7.84
FOX		7.38
Opel		6.77
Alibaba		5.82
UEFA		4.98
Wella		4.54
Nescafé		3.95
Herbalife		2.76
Olaplex		2.58
Land Rover		2.51
ASOS		2.50
Skoda		2.49
musical.ly		2.42
Jack Daniels		2.18
Mitsubishi Motors		2.14
BMW		2.09
Jaguar		1.94
Mercedes-Benz		1.92
Peugeot		1.91
Carrefour		1.90
Maserati		1.89
Renault		1.83
KENZO		1.80
Lacoste		1.79
Primark		1.79
LEGOLAND		1.75
Zara		1.69