Kojaque

Kojaque — hip-hop & rap artist from IE.

Kojaque, known for his genre-bending concept record Deli Daydreams in 2018, garnered critical acclaim and a Choice Music Prize nomination. His subsequent album…

Influence: 49.84% Fanbase: 23.64% Trending: 62.93% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Guinness • 25.83% • Very Strong

As of 2025-09-21

79,712

Social Media Followers

As of 2025-09-21

00:00:00

Hours Airplay

2025-12-07 08:04:16 UTC

Genres

hip-hop & raphip-hop/rapirish hip hophip hop

Biography

Kojaque, known for his genre-bending concept record Deli Daydreams in 2018, garnered critical acclaim and a Choice Music Prize nomination. His subsequent album Town’s Dead in 2021 further solidified his reputation as one of the most exciting Irish artists of his generation, showcasing his colossal talent and singular vision. Working independently and co-founding Soft Boy Records, Kojaque has sold out tours across Ireland, the UK, Europe, and North America, and has performed alongside artists like Lana Del Rey and Loyle Carner. His music, marked by social commentary and soul-bearing integrity, has built a dedicated fanbase, evident through fan tattoos and enthusiastic festival and venue crowds.

Top Brand Affinities

Report Date: 2025-09-21

Kojaque is a clear fit for 18-24 & 25-34 audiences with strength across IRELAND, UNITED KINGDOM, UNITED STATES. The audience is heavily male (74%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (2,118 avg views per post); Instagram builds the community layer. Affinity data highlights Guinness, Mixcloud, Ableton, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Kojaque score 2.68% — Strong bucket.

Brand: GuinnessBrand: MixcloudBrand: Ableton

Followers:79,712

Engagements:2,133

Rate:2.7%

Posts:1,328

Avg Likes:2,118

Avg Comments:19

Avg Views:2,118

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 79,712 · Engagements 2,133 · Rate 2.7% Posts 1,328 · Views 2,118 · Avg Likes 2,118 · Avg Comments 19 · Avg Views 2,118	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 48% 25-34: 36% 35-44: 8% 13-17: 6%	Largest: 18-24 (48%); next: 25-34 (36%)
Gender Split	Female: 26% Male: 74% Non-binary/Other: 0%	Skews male (74%)
Top Countries	IRELAND (37%) UNITED KINGDOM (16%) UNITED STATES (15%) CANADA (4%) AUSTRALIA (3%)	Top regions: IRELAND (37%), UNITED KINGDOM (16%), UNITED STATES (15%)
Platform Engagement	Instagram: 1,971 avg likes/post · Youtube: 2,118 avg views/post	Best reach: Youtube 2,118 avg views; best engagement: Instagram 1,971 avg likes

Top Brand Affinities

Guinness

Score: 25.83

Mixcloud

Score: 24.85

Ableton

Score: 16.40

Jameson

Score: 14.42

Ryanair

Score: 13.74

Tesco

Score: 12.64

Carlsberg

Score: 12.07

Akai

Score: 11.82

Deliveroo

Score: 11.36

Fred Perry

Score: 10.24

Depop

Score: 10.11

Tate Modern

Score: 9.46

Brand	Category	Score
Guinness		25.83
Mixcloud		24.85
Ableton		16.40
Jameson		14.42
Ryanair		13.74
Tesco		12.64
Carlsberg		12.07
Akai		11.82
Deliveroo		11.36
Fred Perry		10.24
Depop		10.11
Tate Modern		9.46
River Island		8.41
SoundCloud		7.51
Selfridges		6.62
Hennessy		6.28
Kodak		6.27
Tinder		5.95
Spotify Music		5.89
boohoo		5.51
ASOS		5.22
Myprotein		5.16
Heineken		4.44
Dr. Martens		4.38
Topshop		4.32
Urban Outfitters		4.29
Showtime		4.21
Emporium		4.11
Aperol		4.06
Primark		4.04
Baileys		3.99
Bacardi		3.95
Sunnies Studios		3.94
Smirnoff		3.87
Beats Electronics		3.84
Pringles		3.82
Coors		3.79
Lollapalooza		3.74
Polaroid		3.71
Coachella		3.43
Stüssy		3.40
Lush		3.25
Carhartt		3.14
BBC		3.11
Olympus		2.91
Fujifilm		2.89
Pull&Bear		2.80
Chrysler		2.72
UFC		2.47
Nickelodeon		2.29