Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
37,350
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 10:06:00 UTC
Genres
Biography
In addition to her success as a performer, KLP has demonstrated her songwriting prowess through collaborations with renowned artists such as SG Lewis, Skrillex, and Peking Duk. Her releases on esteemed labels like Higher Ground and Ultra Records, as well as her recent collaboration with Loods on ‘Freedom’, have garnered support from industry heavyweights like Patrick Topping and Sam Divine. With a diverse musical portfolio and a knack for crafting infectious tunes, KLP continues to make waves in the electronic music scene both in Australia and internationally.
KLP reliably reaches 18-24 & 25-34 audiences in AUSTRALIA, UNITED STATES, BRAZIL. The base is heavily male (68%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (1,007 avg views per post); Instagram layers on depth and replies. The audience sits near Bec & Bridge, Virgin Australia, Myer, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 37,350 · Engagements 153 · Rate 0.4% Posts 1,854 · Views 1,476 · Avg Likes 149 · Avg Comments 25 · Avg Views 1,476 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 42% 25-34: 34% 35-44: 12% 13-17: 6% |
Largest: 18-24 (42%); next: 25-34 (34%) |
| Gender Split |
Female: 32% Male: 68% Non-binary/Other: 0% |
Skews male (68%) |
| Top Countries |
AUSTRALIA (42%) UNITED STATES (12%) BRAZIL (4%) UNITED KINGDOM (4%) GERMANY (4%) |
Top regions: AUSTRALIA (42%), UNITED STATES (12%), BRAZIL (4%) |
| Platform Engagement | Instagram: 123 avg likes/post · Tiktok: 469 avg views/post · Youtube: 1,007 avg views/post | Best reach: Youtube 1,007 avg views; best engagement: Instagram 123 avg likes |
Top Brand Affinities
Bec & Bridge
Virgin Australia
Myer
Qantas
Telstra
Vegemite
Coles
Ableton
MOOG
Trancefamily
Kmart
Illy
| Brand | Category | Score |
|---|---|---|
| Bec & Bridge | 66.79 | |
| Virgin Australia | 64.12 | |
| Myer | 46.85 | |
| Qantas | 45.69 | |
| Telstra | 42.45 | |
| Vegemite | 41.59 | |
| Coles | 27.05 | |
| Ableton | 22.78 | |
| MOOG | 22.60 | |
| Trancefamily | 19.78 | |
| Kmart | 17.52 | |
| Illy | 17.29 | |
| Amazon Music | 15.12 | |
| Mixcloud | 15.11 | |
| Afterpay | 14.42 | |
| Akai | 14.02 | |
| Holden | 13.86 | |
| Pioneer | 13.03 | |
| Sunnies Studios | 12.96 | |
| Woolworths | 12.90 | |
| Zimmermann | 10.56 | |
| Sennheiser | 10.23 | |
| Pro Tools | 9.60 | |
| Acne Studios | 9.54 | |
| Billabong | 8.29 | |
| BALMAIN | 7.97 | |
| New Line Cinema | 7.87 | |
| SoundCloud | 7.02 | |
| Tomorrowland | 5.97 | |
| Coachella | 5.63 | |
| Moët & Chandon | 5.53 | |
| Datsun | 5.49 | |
| Spotify Music | 5.36 | |
| Dyson | 5.07 | |
| Tinder | 4.96 | |
| Beats Electronics | 4.70 | |
| Aperol | 4.60 | |
| boohoo | 4.46 | |
| McLaren | 4.31 | |
| Stüssy | 4.20 | |
| iHeartRadio Music Awards | 4.19 | |
| Emporium | 4.10 | |
| Smirnoff | 4.04 | |
| UberEATS | 4.00 | |
| Abercrombie & Fitch | 3.85 | |
| ABC | 3.78 | |
| Uber | 3.56 | |
| Cadbury | 3.47 | |
| Kodak | 3.46 | |
| Showtime | 3.30 |
Official Profiles
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LoginArtist: KLP
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Top 10 Songs Played Today
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Total Streams (2025-09-20)
Total: 783,149
| PLATFORM | TOTAL | % | |
|---|---|---|---|
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708,112 | 90.42% |
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75,037 | 9.58% |
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















