King & Prince
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
5,484,436
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 10:02:52 UTC
Genres
Biography
In 2023, King & Prince continued to captivate fans with the release of their 5th Blu-ray & DVD "King & Prince First DOME TOUR 2022 ~Mr.~," their 6th Blu-ray & DVD "King & Prince ARENA TOUR 2022 ~Made in~," and their Best Album "Mr.5" on April 19. The group also released their 13th Single "なにもの" on June 21, and their 5th Album "ピース" on August 16. Looking ahead, the group is set to release their 7th Blu-ray & DVD "King & Prince LIVE TOUR 2023 〜ピース〜" on March 13, and their 15th Single "halfmoon / moooove!!" on May 23 in 2024. In 2025, they are scheduled to release their 16th Single "HEART" on March 12 and their 6th Album "Re:ERA" on December 11.
King & Prince engages 18-24 & 25-34 audiences with repeatable results in JAPAN, TAIWAN, UNITED STATES. The fan base skews heavily female (68%), giving a straightforward map for media and merchandising. Velocity is clearest on Tiktok (320,900 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Anna Sui, Chloé, Isetan, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 5,484,436 · Engagements 186,833 · Rate 3.4% Posts 1,456 · Views 556,821 · Avg Likes 176,524 · Avg Comments 2,168 · Avg Views 556,821 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 60% 25-34: 24% 13-17: 11% 35-44: 4% |
Largest: 18-24 (60%); next: 25-34 (24%) |
| Gender Split |
Female: 68% Male: 32% Non-binary/Other: 0% |
Skews female (68%) |
| Top Countries |
JAPAN (76%) TAIWAN (4%) UNITED STATES (4%) INDONESIA (3%) THAILAND (1%) |
Top regions: JAPAN (76%), TAIWAN (4%), UNITED STATES (4%) |
| Platform Engagement | Instagram: 111,073 avg likes/post · Tiktok: 320,900 avg views/post · Youtube: 235,921 avg views/post | Best reach: Tiktok 320,900 avg views; best engagement: Instagram 111,073 avg likes |
Top Brand Affinities
Anna Sui
Chloé
Isetan
Style Nanda
Snoopy And The Peanuts Gang
Lipton
Shake Shack
Paul Smith
UNIQLO
Kate Spade
Loewe
Miu Miu
| Brand | Category | Score |
|---|---|---|
| Anna Sui | 23.91 | |
| Chloé | 23.59 | |
| Isetan | 20.02 | |
| Style Nanda | 13.78 | |
| Snoopy And The Peanuts Gang | 10.98 | |
| Lipton | 10.91 | |
| Shake Shack | 10.12 | |
| Paul Smith | 8.69 | |
| UNIQLO | 7.89 | |
| Kate Spade | 7.28 | |
| Loewe | 7.13 | |
| Miu Miu | 6.97 | |
| Yves Saint Laurent | 6.72 | |
| Vivienne Westwood | 6.22 | |
| Christian Dior | 6.05 | |
| Shiseido | 5.99 | |
| Furla | 5.95 | |
| Tiffany | 5.91 | |
| Olympus | 5.79 | |
| Costco | 5.03 | |
| UGG | 4.97 | |
| Daniel Wellington | 4.94 | |
| Dr. Martens | 4.71 | |
| Lush | 4.63 | |
| Chanel | 4.62 | |
| Stüssy | 4.34 | |
| Marc Jacobs | 3.87 | |
| Tiffany & Co | 3.74 | |
| Ferragamo | 3.70 | |
| IKEA | 3.68 | |
| Walt Disney | 3.68 | |
| GAP | 3.57 | |
| Pokemon | 3.49 | |
| Converse | 3.42 | |
| Hermès | 3.12 | |
| Lindt | 3.10 | |
| The North Face | 2.83 | |
| Bulgari | 2.68 | |
| Starbucks | 2.66 | |
| Michael Kors | 2.55 | |
| TOM FORD | 2.41 | |
| Montblanc | 2.21 | |
| Pixar | 2.12 | |
| Burberry | 2.01 | |
| MAC Cosmetics | 1.99 | |
| Polo Ralph Lauren | 1.98 | |
| Reebok | 1.93 | |
| New Balance | 1.88 | |
| KFC | 1.87 | |
| Louis Vuitton | 1.75 |
Official Profiles
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LoginArtist: King & Prince
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















