Khalil Harrison

Khalil Harrison — electronic artist from ZA.

Khalil Harrison (Mxolisi Nkosi) is a versatile producer, singer, and songwriter hailing from Nkomazi, Mpumalanga. With a passion for music ignited at the age…

Influence: 50.92% Fanbase: 17.77% Trending: 67.50% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

ITV • 26.55% • Very Strong

As of 2025-09-08

131,131

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:46:14 UTC

Genres

electronicelectronicamapiano

Biography

Khalil Harrison (Mxolisi Nkosi) is a versatile producer, singer, and songwriter hailing from Nkomazi, Mpumalanga. With a passion for music ignited at the age of 11 in 2012, he has since made a name for himself through collaborations with top South African artists and producers like Dj Maphorisa and Kelvin Momo. His career took off when Tyler ICU recognized his potential, leading him to join BABY BLUE ENTERTAINMENT (BBE) and paving the way for his success.

A rising international sensation, Khalil's musical prowess has garnered attention beyond South Africa, with collaborations featuring global stars like Diamond Platnumz and Jason Derulo. His track "Komasava" received a cosign from long-time inspiration Chris Brown, solidifying his status as a promising talent in the industry.

Top Brand Affinities

Report Date: 2025-09-08

Khalil Harrison builds repeat engagement among 18-24 & 25-34 audiences throughout SOUTH AFRICA, KENYA, TANZANIA. With a heavily male (61%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (2,439 avg views per post), while Instagram provides social proof in comments and saves. Affinities with ITV, Airtel, Pioneer point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Khalil Harrison score 2.37% — Strong bucket.

Brand: ITVBrand: AirtelBrand: Pioneer

Followers:131,131

Engagements:3,103

Rate:2.4%

Posts:1,063

Avg Likes:3,079

Avg Comments:42

Avg Views:4,832

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 131,131 · Engagements 3,103 · Rate 2.4% Posts 1,063 · Views 4,832 · Avg Likes 3,079 · Avg Comments 42 · Avg Views 4,832	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 53% 25-34: 42% 35-44: 4% 13-17: 1%	Largest: 18-24 (53%); next: 25-34 (42%)
Gender Split	Female: 39% Male: 61% Non-binary/Other: 0%	Skews male (61%)
Top Countries	SOUTH AFRICA (57%) KENYA (15%) TANZANIA (6%) BOTSWANA (2%) UNITED STATES (2%)	Top regions: SOUTH AFRICA (57%), KENYA (15%), TANZANIA (6%)
Platform Engagement	Instagram: 2,744 avg likes/post · Tiktok: 2,393 avg views/post · Youtube: 2,439 avg views/post	Best reach: Youtube 2,439 avg views; best engagement: Instagram 2,744 avg likes

Top Brand Affinities

ITV

Score: 26.55

Airtel

Score: 26.00

Pioneer

Score: 12.38

Jagermeister

Score: 7.61

Hennessy

Score: 7.17

Timberland

Score: 5.07

SoundCloud

Score: 4.92

UEFA

Score: 4.46

Bacardi

Score: 4.17

Lacoste

Score: 3.75

NBC

Score: 3.72

Spotify Music

Score: 3.38

Brand	Category	Score
ITV		26.55
Airtel		26.00
Pioneer		12.38
Jagermeister		7.61
Hennessy		7.17
Timberland		5.07
SoundCloud		4.92
UEFA		4.46
Bacardi		4.17
Lacoste		3.75
NBC		3.72
Spotify Music		3.38
FOREX		3.30
shein		3.19
FashionNova		3.13
Pepsi		3.08
Beats Electronics		2.94
SheInside		2.88
Balenciaga		2.69
Nokia		2.33
Louis Vuitton		2.32
Puma		1.85
Nike		1.65
Los Angeles Lakers		1.62
H&M		1.60
BBC		1.56
musical.ly		1.54
Coca-Cola		1.52
Gucci		1.51
New Balance		1.50
Heineken		1.36
Christian Dior		1.27
NBA		1.23
Google		1.21
Vans		1.17
Burberry		1.16
FIFA		1.14
Samsung Group		1.12
Guess		1.08
Guinness		1.07
Zara		1.06
National Geographic		1.06
Levi's		1.01
Apple		1.00
Calvin Klein		0.98
Converse		0.95
Toyota		0.90
Red Bull		0.85
Adidas		0.82
Prada		0.78