Kevin Ross

Kevin Ross — r&b, funk & soul artist from US.

Kevin Ross, a multi-talented singer, songwriter, producer, and performer from Washington, D.C., has made a significant impact on the R&B scene since his debut…

Influence: 58.50% Fanbase: 33.58% Trending: 70.96% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 36.16% • Very Strong

As of 2025-09-08

390,985

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:33:13 UTC

Genres

r&b, funk & soulalternative r&bneo soulindie r&br&b/soulpop r&bcontemporary r&bhip-hop & raphip-hop/rap

Biography

Kevin Ross, a multi-talented singer, songwriter, producer, and performer from Washington, D.C., has made a significant impact on the R&B scene since his debut in 2016. With over 300 million streams, #1 Billboard entries, and sold-out shows, he has solidified his position as a rising star in the industry. Notable works include the chart-topping single "Long Song Away" and acclaimed projects like The Awakening, Drive EP, and Audacity Vol. 1-2. In 2019, he founded Art Society Music Group (ASMG) as his music label, leading to further success with the release of Drive 2 in 2021, which topped the iTunes R&B/Soul Albums Chart.

Continuing his musical journey, Kevin Ross released Midnight Microdose Vol. 1 & 2 in 2023, earning another Top 10 hit with "Look My Way" on R&B radio. With more music slated for 2024 under ASMG, Kevin Ross remains a driving force in the R&B genre, known for his exceptional songwriting, captivating vocals, and innovative sound that push the boundaries of the genre.

Top Brand Affinities

Report Date: 2025-09-08

Kevin Ross is already in the conversation with 25-34 & 18-24 audiences in UNITED STATES, BRAZIL, UNITED KINGDOM. The audience is heavily female (57%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (6,216 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Live Nation, Kinky-Curly, WNBA points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Kevin Ross score 0.42% — Low bucket.

Brand: Live NationBrand: Kinky-CurlyBrand: WNBA

Followers:390,985

Engagements:1,645

Rate:0.4%

Posts:640

Avg Likes:1,607

Avg Comments:168

Avg Views:7,486

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 390,985 · Engagements 1,645 · Rate 0.4% Posts 640 · Views 7,486 · Avg Likes 1,607 · Avg Comments 168 · Avg Views 7,486	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 40% 18-24: 39% 35-44: 13% 13-17: 5%	Largest: 25-34 (40%); next: 18-24 (39%)
Gender Split	Female: 57% Male: 43% Non-binary/Other: 0%	Skews female (57%)
Top Countries	UNITED STATES (73%) BRAZIL (4%) UNITED KINGDOM (3%) CANADA (2%) FRANCE (2%)	Top regions: UNITED STATES (73%), BRAZIL (4%), UNITED KINGDOM (3%)
Platform Engagement	Instagram: 1,235 avg likes/post · Tiktok: 1,270 avg views/post · Youtube: 6,216 avg views/post	Best reach: Youtube 6,216 avg views; best engagement: Instagram 1,235 avg likes

Top Brand Affinities

Live Nation

Score: 36.16

Kinky-Curly

Score: 17.30

WNBA

Score: 17.09

Shea Moisture

Score: 16.34

Mixcloud

Score: 12.33

Pro Tools

Score: 12.26

Amazon Music

Score: 12.11

Delta

Score: 11.24

Akai

Score: 11.21

Benihana

Score: 11.17

NBC

Score: 9.94

ULTA Beauty

Score: 8.87

Brand	Category	Score
Live Nation		36.16
Kinky-Curly		17.30
WNBA		17.09
Shea Moisture		16.34
Mixcloud		12.33
Pro Tools		12.26
Amazon Music		12.11
Delta		11.24
Akai		11.21
Benihana		11.17
NBC		9.94
ULTA Beauty		8.87
Pioneer		8.72
FashionNova		8.56
Gerber		8.28
Marshalls		8.03
boohoo		7.57
iHeartRadio Music Awards		7.21
Publix		7.06
ESPN		6.65
OLD NAVY		6.32
Hennessy		6.14
Fenty beauty		6.07
Verizon		5.80
Kroger		5.77
FedEx		5.59
Steve Madden		5.54
Macy's		5.52
CNN		5.45
Chick-fil-A		5.18
MTV		5.12
NORDSTROM		4.87
SoundCloud		4.85
Ableton		4.82
Philips		4.78
shein		4.59
Coach		4.55
Beats Electronics		4.47
Target		4.37
Los Angeles Lakers		4.32
NFL		4.29
HomeGoods		4.21
Urban Outfitters		4.20
Spotify Music		4.12
NBA		4.03
TOM FORD		3.95
NARS Cosmetics		3.88
Bethesda Softworks		3.81
ASOS		3.80
Forever 21		3.76