Kerwin Du Bois
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
160,194
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 09:52:32 UTC
Genres
Biography
As a professional music writer, I specialize in crafting engaging and informative content about various genres, artists, and trends in the music industry. With a keen eye for detail and a passion for music, I strive to provide readers with insightful analysis and captivating storytelling in my articles. Whether it's breaking down the latest album releases, interviewing up-and-coming artists, or exploring the history of iconic bands, I am dedicated to delivering high-quality and compelling music journalism.
My writing style is characterized by a mix of professionalism, creativity, and deep knowledge of music theory and history. I aim to connect with readers on a personal level, evoking emotions and sparking curiosity through my words. By staying up-to-date on the latest music news and trends, I ensure that my content is relevant and engaging to a wide audience of music enthusiasts.
Kerwin Du Bois resonates with 25-34 & 18-24 audiences and sustains presence in UNITED STATES, TRINIDAD & TOBAGO, CANADA. The demographic is female-leaning (55%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Tiktok, averaging 3,167 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Bim, Live Nation, Hennessey maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 160,194 · Engagements 1,507 · Rate 0.9% Posts 1,148 · Views 5,034 · Avg Likes 1,471 · Avg Comments 85 · Avg Views 5,034 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 42% 18-24: 41% 35-44: 10% 13-17: 5% |
Largest: 25-34 (42%); next: 18-24 (41%) |
| Gender Split |
Female: 55% Male: 45% Non-binary/Other: 0% |
Skews female (55%) |
| Top Countries |
UNITED STATES (45%) TRINIDAD & TOBAGO (8%) CANADA (8%) UNITED KINGDOM (6%) FRANCE (5%) |
Top regions: UNITED STATES (45%), TRINIDAD & TOBAGO (8%), CANADA (8%) |
| Platform Engagement | Instagram: 1,325 avg likes/post · Tiktok: 3,167 avg views/post · Youtube: 1,867 avg views/post | Best reach: Tiktok 3,167 avg views; best engagement: Instagram 1,325 avg likes |
Top Brand Affinities
Bim
Live Nation
Hennessey
Shea Moisture
Hennessy
Mixcloud
Jetblue Airways
Johnnie Walker
Pioneer
Scotiabank
HYATT
JetSetter
| Brand | Category | Score |
|---|---|---|
| Bim | 27.00 | |
| Live Nation | 23.92 | |
| Hennessey | 23.65 | |
| Shea Moisture | 20.64 | |
| Hennessy | 20.18 | |
| Mixcloud | 17.01 | |
| Jetblue Airways | 16.11 | |
| Johnnie Walker | 13.08 | |
| Pioneer | 12.84 | |
| Scotiabank | 10.08 | |
| HYATT | 9.97 | |
| JetSetter | 9.34 | |
| Comedy Central | 8.86 | |
| boohoo | 8.66 | |
| Amazon Music | 8.12 | |
| Delta | 7.04 | |
| Vauxhall | 6.95 | |
| MISSGUIDED | 6.84 | |
| iHeartRadio Music Awards | 6.40 | |
| Fenty beauty | 6.32 | |
| Clarks | 5.99 | |
| MamaBear | 5.66 | |
| Ableton | 5.65 | |
| American Airlines | 5.56 | |
| Hilton | 5.55 | |
| Campari | 5.34 | |
| FashionNova | 5.33 | |
| Macy's | 5.13 | |
| Bacardi | 5.10 | |
| Smirnoff | 5.01 | |
| SoundCloud | 4.73 | |
| Steve Madden | 4.58 | |
| Margaritaville | 4.31 | |
| OLD NAVY | 4.21 | |
| shein | 3.57 | |
| Acura | 3.56 | |
| Heineken | 3.49 | |
| Budweiser | 3.40 | |
| Guinness | 2.94 | |
| ESPN | 2.86 | |
| SheInside | 2.85 | |
| KFC | 2.68 | |
| MTV | 2.65 | |
| Gymshark | 2.61 | |
| NBC | 2.54 | |
| Forever 21 | 2.49 | |
| ASOS | 2.43 | |
| TOM FORD | 2.31 | |
| Babybump | 2.29 | |
| Timberland | 2.26 |
Official Profiles
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LoginArtist: Kerwin Du Bois
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
