Kendo Kaponi Brand Affinity ranks highest La Perla at 22.95% . Very Strong. Score DMDB 59.29% | Fanbase 42.92%

Kendo Kaponi — hip-hop & rap artist from PR.

Kendo Kaponi, a renowned artist, recently made a comeback with his new song "Muvi," featuring IZaak, Luar La L, and Omar Courtz, serving as a preview for his…

Kendo Kaponi

Recognizable

Country: PR | Gender: male | Artist ID: 11e81bbb-25e4-8c9e-bd41-a0369fe50396

Find Artist

Genres

hip-hop & raptrap latinolatin hip hopcontemporary hip hophip hoplatinlatinreggaetonreggaeton flow

Influential: 59.29% Fanbase: 42.92% Trending: 67.48%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

La Perla • 22.95% • Very Strong

As of 2025-09-09

3,717,541

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 59.29% | Fanbase 42.92% | Trending 67.48% | CAREER STAGE: MAINSTREAM

Biography

Kendo Kaponi, a renowned artist, recently made a comeback with his new song "Muvi," featuring IZaak, Luar La L, and Omar Courtz, serving as a preview for his upcoming album, "Apocalipto." Following a two-year sentence in a South Florida jail, Kaponi was released in January 2020, marking his official return to the music industry after a period of legal challenges and controversies. Stay tuned for further updates on his musical endeavors.

Report Date: 2025-09-09

Kendo Kaponi cuts through with 18-24 & 25-34 audiences and consistency across COLOMBIA, UNITED STATES, DOMINICAN REPUBLIC. A heavily male (83%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 876,429 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with La Perla, Univision, Andis, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Kendo Kaponi score 4.37% — Very Strong bucket.

Brand: La PerlaBrand: UnivisionBrand: Andis

Followers:3,717,541

Engagements:162,511

Rate:4.4%

Posts:158

Avg Likes:161,588

Avg Comments:3,935

Avg Views:876,429

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 3,717,541 · Engagements 162,511 · Rate 4.4% Posts 158 · Views 876,429 · Avg Likes 161,588 · Avg Comments 3,935 · Avg Views 876,429	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 62% 25-34: 28% 13-17: 6% 35-44: 3%	Largest: 18-24 (62%); next: 25-34 (28%)
Gender Split	Female: 17% Male: 83% Non-binary/Other: 0%	Skews male (83%)
Top Countries	COLOMBIA (16%) UNITED STATES (15%) DOMINICAN REPUBLIC (9%) MEXICO (8%) ARGENTINA (8%)	Top regions: COLOMBIA (16%), UNITED STATES (15%), DOMINICAN REPUBLIC (9%)
Platform Engagement	Instagram: 143,982 avg likes/post · Youtube: 876,429 avg views/post	Best reach: Youtube 876,429 avg views; best engagement: Instagram 143,982 avg likes

Top Brand Affinities

La Perla

Score: 22.95

Univision

Score: 19.00

Andis

Score: 8.63

Movistar

Score: 8.54

Suavecito

Score: 7.89

Barber Shop Connect

Score: 7.50

Maybach

Score: 5.44

BaByliss

Score: 5.15

Champion

Score: 5.03

VidaSana

Score: 3.75

Kiko

Score: 3.48

ESPN

Score: 2.85

► Login to Open Full Social Media Report

Top Brand Affinities

Brand	Category	Score
La Perla		22.95
Univision		19.00
Andis		8.63
Movistar		8.54
Suavecito		7.89
Barber Shop Connect		7.50
Maybach		5.44
BaByliss		5.15
Champion		5.03
VidaSana		3.75
Kiko		3.48
ESPN		2.85
Los Angeles Lakers		2.85
Fila		2.84
Tomorrowland		2.82
Dodge		2.73
Spotify Music		2.56
Lacoste		2.52
Under Armour		2.42
Versace		2.31
Guess		2.21
Supreme		2.14
FashionNova		2.12
Fiat		2.11
Cafecito		2.05
Budweiser		2.00
SoundCloud		2.00
Balenciaga		1.92
musical.ly		1.87
Jeep		1.83
Bugatti		1.83
NBA		1.77
Gymshark		1.75
Scion		1.75
Bershka		1.65
shein		1.65
Lamborghini		1.65
Puma		1.64
FIFA		1.57
Beats Electronics		1.57
Rolex		1.55
Pepsi		1.51
KTM		1.49
SheInside		1.46
Adidas		1.45
Yamaha		1.44
Calvin Klein		1.41
Honda		1.40
Tommy Hilfiger		1.38
Michael Kors		1.35