Kelis
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
3,761,924
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 10:05:46 UTC
Genres
Biography
Beyond her music career, Kelis is a fashion icon, Le Cordon Bleu-trained chef, and successful entrepreneur with her gourmet sauce line, Bounty & Full. With a diverse range of talents and endeavors, Kelis continues to be a trailblazer in both the music and culinary worlds, solidifying her status as a multifaceted artist and businesswoman.
Kelis has momentum with 25-34 & 18-24 audiences—particularly in UNITED STATES, KENYA, BRAZIL. A heavily female (57%) profile supports collaborations that trade on identity and lifestyle. Tiktok provides the headline exposure at 128,400 avg views per post, and Instagram keeps engagement compounding. Audience overlap with WNBA, Kinky-Curly, Shea Moisture signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 3,761,924 · Engagements 45,584 · Rate 1.2% Posts 5,329 · Views 138,695 · Avg Likes 44,775 · Avg Comments 2,062 · Avg Views 138,695 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 41% 18-24: 39% 35-44: 12% 13-17: 5% |
Largest: 25-34 (41%); next: 18-24 (39%) |
| Gender Split |
Female: 57% Male: 43% Non-binary/Other: 0% |
Skews female (57%) |
| Top Countries |
UNITED STATES (42%) KENYA (7%) BRAZIL (7%) UNITED KINGDOM (6%) FRANCE (3%) |
Top regions: UNITED STATES (42%), KENYA (7%), BRAZIL (7%) |
| Platform Engagement | Instagram: 35,770 avg likes/post · Tiktok: 128,400 avg views/post · Youtube: 10,295 avg views/post | Best reach: Tiktok 128,400 avg views; best engagement: Instagram 35,770 avg likes |
Top Brand Affinities
WNBA
Kinky-Curly
Shea Moisture
Nasty Gal
Banana Republic
Fenty beauty
Amazon Music
Benihana
ULTA Beauty
Macy's
NORDSTROM
Steve Madden
| Brand | Category | Score |
|---|---|---|
| WNBA | 27.63 | |
| Kinky-Curly | 17.80 | |
| Shea Moisture | 13.83 | |
| Nasty Gal | 12.41 | |
| Banana Republic | 10.16 | |
| Fenty beauty | 8.72 | |
| Amazon Music | 8.48 | |
| Benihana | 8.08 | |
| ULTA Beauty | 7.86 | |
| Macy's | 7.61 | |
| NORDSTROM | 7.35 | |
| Steve Madden | 7.16 | |
| Verizon | 7.09 | |
| FashionNova | 7.09 | |
| iHeartRadio Music Awards | 6.45 | |
| Target | 6.38 | |
| JACQUEMUS | 6.30 | |
| Hennessy | 6.03 | |
| Coach | 5.88 | |
| ASOS | 5.83 | |
| Maison Margiela | 5.80 | |
| Free People | 5.72 | |
| Kroger | 5.55 | |
| Publix | 5.50 | |
| ESPN | 5.17 | |
| boohoo | 5.15 | |
| TOM FORD | 5.15 | |
| NBC | 5.01 | |
| Accessorize | 4.96 | |
| NARS Cosmetics | 4.81 | |
| CNN | 4.80 | |
| Alexander McQueen | 4.59 | |
| Sneakerhead | 4.40 | |
| FedEx | 4.04 | |
| Forever 21 | 3.99 | |
| MTV | 3.96 | |
| Marc Jacobs | 3.91 | |
| shein | 3.90 | |
| Bethesda Softworks | 3.61 | |
| Philips | 3.57 | |
| Coachella | 3.55 | |
| Christian Louboutin | 3.54 | |
| Sephora | 3.50 | |
| BALMAIN | 3.44 | |
| OLD NAVY | 3.41 | |
| Vogue | 3.32 | |
| SheInside | 3.26 | |
| NYX Cosmetics | 3.20 | |
| Moschino | 3.16 | |
| Urban Outfitters | 3.09 |
Official Profiles
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LoginArtist: Kelis
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
