Keenan Te

Keenan Te — pop artist from AU.

With over 6 million fans globally, Australian artist Keenan Te is making waves in the music industry with emotionally charged lyrics and unforgettable…

Influence: 56.32% Fanbase: 34.41% Trending: 67.27% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Rexona • 21.58% • Very Strong

As of 2025-09-09

3,291,412

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 10:09:23 UTC

Genres

poppop

Biography

With over 6 million fans globally, Australian artist Keenan Te is making waves in the music industry with emotionally charged lyrics and unforgettable melodies. His success includes five #1 singles in Asia and over 400 million streams, with a massive following on TikTok where he's the platform’s 4th most-viewed Australian artist, noted for his soulful storytelling. Keenan's ability to transcend viral fame and be recognized as a true artist by Rolling Stone has propelled him to chart-topping and touring success.

Breaking cultural barriers, Keenan Te has been recognized on Spotify’s Global Impact List as one of Australia’s top-streamed exports for two consecutive years, and in 2023, he was named the most-streamed independent Australian artist globally. His ranking as the 10th most-streamed artist across all genres solidifies his position as a rising global force in music.

Top Brand Affinities

Report Date: 2025-09-09

Keenan Te engages 18-24 & 25-34 audiences with repeatable results in PHILIPPINES, UNITED STATES, INDIA. The fan base skews heavily female (71%), giving a straightforward map for media and merchandising. Velocity is clearest on Tiktok (101,400 avg views per post), while Tiktok keeps conversation loops active. Affinity patterns cluster around Rexona, Jollibee, Pepsi, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Keenan Te score 0.71% — Low bucket.

Brand: RexonaBrand: JollibeeBrand: Pepsi

Followers:3,291,412

Engagements:23,274

Rate:0.7%

Posts:2,870

Avg Likes:21,829

Avg Comments:214

Avg Views:132,383

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 3,291,412 · Engagements 23,274 · Rate 0.7% Posts 2,870 · Views 132,383 · Avg Likes 21,829 · Avg Comments 214 · Avg Views 132,383	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 68% 25-34: 15% 13-17: 13% 35-44: 3%	Largest: 18-24 (68%); next: 25-34 (15%)
Gender Split	Female: 71% Male: 29% Non-binary/Other: 0%	Skews female (71%)
Top Countries	PHILIPPINES (27%) UNITED STATES (17%) INDIA (10%) INDONESIA (9%) AUSTRALIA (4%)	Top regions: PHILIPPINES (27%), UNITED STATES (17%), INDIA (10%)
Platform Engagement	Instagram: 10,489 avg likes/post · Tiktok: 101,400 avg views/post · Youtube: 30,983 avg views/post	Best reach: Tiktok 101,400 avg views; best engagement: Tiktok 10,800 avg likes

Top Brand Affinities

Rexona

Score: 21.58

Jollibee

Score: 9.42

Pepsi

Score: 3.20

H&M

Score: 3.12

Nickelodeon

Score: 2.90

shein

Score: 2.85

Petronas

Score: 2.50

Sunnies Studios

Score: 2.46

SheInside

Score: 2.44

NBC

Score: 2.41

FashionNova

Score: 2.21

Forever 21

Score: 2.17

Brand	Category	Score
Rexona		21.58
Jollibee		9.42
Pepsi		3.20
H&M		3.12
Nickelodeon		2.90
shein		2.85
Petronas		2.50
Sunnies Studios		2.46
SheInside		2.44
NBC		2.41
FashionNova		2.21
Forever 21		2.17
Snoopy And The Peanuts Gang		2.06
KENZO		2.05
Coachella		1.83
Polaroid		1.77
Vogue		1.74
CBS Television Studios		1.66
Fujifilm		1.65
CBS		1.55
NYX Cosmetics		1.53
KFC		1.52
Michael Kors		1.51
Beats Electronics		1.48
Target		1.44
musical.ly		1.44
Guess		1.42
Starbucks		1.41
Maybelline		1.36
Zara		1.34
Spotify Music		1.33
Anastasia Beverly Hills		1.28
L'Oréal Paris		1.26
Converse		1.23
UNIQLO		1.20
Netflix		1.15
Walt Disney		1.13
Walmart		1.10
Tesla Motors		1.10
SoundCloud		1.09
Vans		1.09
Travelgram		1.08
Polo Ralph Lauren		1.07
Pixar		1.05
Airbnb		1.02
Levi's		1.02
McDonald's		1.01
SWAROVSKI		1.01
Puma		1.00
Huda Beauty		1.00