KC Lights

KC Lights — electronic artist from GB.

Scottish DJ and electronic producer KC Lights, also known as "6AM," is celebrated for his genre-blending sound that combines bright euphoric house with deep…

Influence: 53.39% Fanbase: 27.00% Trending: 66.58% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 175.11% • Very Strong

As of 2025-09-08

24,883

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:30:40 UTC

Genres

electronicedmpop dancedeep groove househousedanceuk dancedisco housescottish electronicelectronic

Biography

Scottish DJ and electronic producer KC Lights, also known as "6AM," is celebrated for his genre-blending sound that combines bright euphoric house with deep bass lines and intricate melodies. With a knack for reinvention, he explores more orchestral and string-oriented versions of his tracks under his alter ego "6AM," diverging from his signature 4/4 dance anthems. KC Lights has graced renowned stages worldwide, from Creamfields to Ibiza's top clubs, and has received acclaim for both his original productions like “Cold Light” and remixes for artists such as Ed Sheeran and Alicia Keys.

Having toured major festivals and clubs globally, KC Lights continues to captivate audiences with his dynamic live performances and chart-topping releases. His music has garnered support from industry heavyweights like Carl Cox, Calvin Harris, and Skrillex, solidifying his status as a rising star in the electronic music scene. As he gears up for an exciting 2025 with a series of international tour dates and fresh releases, KC Lights is poised to make an even bigger impact on the music industry.

Top Brand Affinities

Report Date: 2025-09-08

KC Lights resonates most with 25-34 & 18-24 audiences and shows durable presence in UNITED STATES, UNITED KINGDOM, GERMANY. With a heavily male (77%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (1,604 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Mixcloud, Pioneer, Ableton makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist KC Lights score 1.23% — Moderate bucket.

Brand: MixcloudBrand: PioneerBrand: Ableton

Followers:24,883

Engagements:305

Rate:1.2%

Posts:636

Avg Likes:299

Avg Comments:25

Avg Views:2,338

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 24,883 · Engagements 305 · Rate 1.2% Posts 636 · Views 2,338 · Avg Likes 299 · Avg Comments 25 · Avg Views 2,338	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 40% 18-24: 31% 35-44: 21% 45-64: 6%	Largest: 25-34 (40%); next: 18-24 (31%)
Gender Split	Female: 23% Male: 77% Non-binary/Other: 0%	Skews male (77%)
Top Countries	UNITED STATES (23%) UNITED KINGDOM (7%) GERMANY (6%) SPAIN (6%) BRAZIL (3%)	Top regions: UNITED STATES (23%), UNITED KINGDOM (7%), GERMANY (6%)
Platform Engagement	Instagram: 212 avg likes/post · Tiktok: 734 avg views/post · Youtube: 1,604 avg views/post	Best reach: Youtube 1,604 avg views; best engagement: Instagram 212 avg likes

Top Brand Affinities

Mixcloud

Score: 175.11

Pioneer

Score: 146.61

Ableton

Score: 73.51

Trancefamily

Score: 58.33

MOOG

Score: 37.82

Tomorrowland

Score: 34.32

Amazon Music

Score: 31.33

SoundCloud

Score: 31.30

Warner Music

Score: 29.74

Sennheiser

Score: 28.01

Akai

Score: 26.37

ITV

Score: 15.72

Brand	Category	Score
Mixcloud		175.11
Pioneer		146.61
Ableton		73.51
Trancefamily		58.33
MOOG		37.82
Tomorrowland		34.32
Amazon Music		31.33
SoundCloud		31.30
Warner Music		29.74
Sennheiser		28.01
Akai		26.37
ITV		15.72
Spotify Music		13.05
All Saints		12.44
Pro Tools		11.17
Vauxhall		10.16
Beats Electronics		9.83
Coachella		9.58
Grey Goose		8.55
River Island		8.52
Carlsberg		6.73
Moët & Chandon		6.18
Jagermeister		5.84
Lollapalooza		5.63
iHeartRadio Music Awards		5.61
boohoo		5.00
Stüssy		5.00
ASOS		4.39
Smirnoff		4.34
Guinness		4.27
BBC		4.04
Lululemon Athletica		3.62
Aperol		3.56
Heineken		3.16
Red Bull		3.10
MTV		3.09
Tesco		3.08
Bacardi		3.02
Topshop		3.00
Harrods		2.84
Urban Outfitters		2.47
TOM FORD		2.45
Showtime		2.45
Tinder		2.27
Primark		2.22
Budweiser		2.18
Dr. Martens		2.15
Bellagio		2.08
Christian Louboutin		2.02
musical.ly		1.99