Karol Conka

Karol Conka

Country: BR | Gender: female

Influence: 55.04% Fanbase: 41.04% Trending: 62.04% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

OSGEMEOS • 38.78% • Very Strong

As of 2025-09-08

2,999,224

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 10:04:50 UTC

Genres

r&b, funk & soulfunk cariocar&b brasileirocontemporary r&bhip-hop & raphip-hop/raprap latinabrazilian hip hoprap feminino nacionalhip hoplatinafrofuturismo brasileiropop lgbtq+ brasileiraindie curitibano

Biography

Karol Conká, a Brazilian rapper, singer, and songwriter, as well as actress, producer, model, and presenter, released her debut album "Batuk Freak" in 2013. After touring Brazil and the world for five years with songs from her first album, she finally dropped her highly anticipated second album "Ambulante" in 2018, featuring hit singles like "Kaça," "Vogue do Gueto," and "Saudade." In March 2022, following a tumultuous period, Karol Conká released her latest studio album, "URUCUM," in collaboration with producer RDD, which includes tracks such as "Subida," "Mal Nenhum," "Louca & Sagaz," and "Vejo o Bem."

Karol Conka Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Karol Conka performs best with fans in the 18-24 range, concentrated in BRAZIL, UNITED STATES, SPAIN. Audience composition is heavily female (55%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 19,700 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward OSGEMEOS, Lojas Renner, ChilliBeans, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Karol Conka is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Karol Conka score 0.16%Low bucket.
Brand: OSGEMEOSBrand: Lojas RennerBrand: ChilliBeans
Followers:2,999,224
Engagements:4,777
Rate:0.2%
Posts:2,011
Views:23,176
Avg Likes:4,671
Avg Comments:144
Avg Views:23,176

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 2,999,224 · Engagements 4,777 · Rate 0.2%
Posts 2,011 · Views 23,176 · Avg Likes 4,671 · Avg Comments 144 · Avg Views 23,176
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 57%
25-34: 31%
13-17: 6%
35-44: 5%
Largest: 18-24 (57%); next: 25-34 (31%)
Gender Split Female: 55%
Male: 45%
Non-binary/Other: 0%
Skews female (55%)
Top Countries BRAZIL (95%)
UNITED STATES (1%)
SPAIN (1%)
PORTUGAL (1%)
ANGOLA (0%)
Top regions: BRAZIL (95%), UNITED STATES (1%), SPAIN (1%)
Platform Engagement Instagram: 3,470 avg likes/post · Tiktok: 19,700 avg views/post · Youtube: 3,476 avg views/post Best reach: Tiktok 19,700 avg views; best engagement: Instagram 3,470 avg likes

Top Brand Affinities

OSGEMEOS
Score: 38.78
Lojas Renner
Score: 24.63
ChilliBeans
Score: 24.09
Itaú
Score: 18.16
Hering
Score: 12.50
Banco Bradesco
Score: 12.20
Amstel
Score: 12.02
Itaipava
Score: 11.84
Boticario
Score: 11.72
Riachuelo
Score: 11.17
Lollapalooza
Score: 10.59
Havaianas
Score: 8.17
Brand Category Score
OSGEMEOS 38.78
Lojas Renner 24.63
ChilliBeans 24.09
Itaú 18.16
Hering 12.50
Banco Bradesco 12.20
Amstel 12.02
Itaipava 11.84
Boticario 11.72
Riachuelo 11.17
Lollapalooza 10.59
Havaianas 8.17
Xerox 6.60
Moda Praia 6.32
Avon 4.00
Pfizer 3.86
MTV 3.55
Heineken 3.13
Mary Kay 3.10
Pantone Inc 2.40
Budweiser 2.17
Renault 2.07
Spotify Music 1.90
Tinder 1.89
Tomorrowland 1.82
Aperol 1.81
League of Legends 1.66
Fenty beauty 1.66
Coachella 1.64
Vogue 1.60
Pandora 1.57
shein 1.53
DC Entertainment 1.52
SheInside 1.49
Mitsubishi 1.48
Netflix 1.44
Calvin Klein 1.40
Sephora 1.30
Pixar 1.26
Versace 1.20
MAC Cosmetics 1.20
New Balance 1.16
Oakley 1.14
SWAROVSKI 1.10
Nutella 0.95
Levi's 0.93
HBO 0.91
Balenciaga 0.90
SoundCloud 0.88
Puma 0.79

Official Profiles

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Artist: Karol Conka

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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