Kansas
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-10-02
888,587
Social Media Followers
As of 2025-10-02
00:00:00
Hours Airplay
2025-12-07 09:35:47 UTC
Genres
Biography
Currently consisting of original members Phil Ehart and Richard Williams, along with other talented musicians, KANSAS continues to tour globally, maintaining a strong presence in the Classic Rock genre. The band's music has also found its way into various forms of popular media, including commercials, video games like Rock Band and Guitar Hero, documentary films, and appearances in television shows and blockbuster movies.
Kansas resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED STATES, BRAZIL, MEXICO. With a heavily male (69%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (11,612 avg views per post); Youtube is where fans co-sign. Affinity adjacency to Live Nation, Marshall, Ampeg makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 888,587 · Engagements 807 · Rate 0.1% Posts 1,012 · Views 11,766 · Avg Likes 807 · Avg Comments 25 · Avg Views 11,766 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 36% 25-34: 33% 35-44: 14% 45-64: 12% |
Largest: 18-24 (36%); next: 25-34 (33%) |
| Gender Split |
Female: 31% Male: 69% Non-binary/Other: 0% |
Skews male (69%) |
| Top Countries |
UNITED STATES (29%) BRAZIL (26%) MEXICO (3%) CANADA (3%) INDONESIA (2%) |
Top regions: UNITED STATES (29%), BRAZIL (26%), MEXICO (3%) |
| Platform Engagement | Instagram: 292 avg likes/post · Tiktok: 154 avg views/post · Youtube: 11,612 avg views/post | Best reach: Youtube 11,612 avg views; best engagement: Youtube 502 avg likes |
Top Brand Affinities
Live Nation
Marshall
Ampeg
Akg
MOOG
Amazon Music
Sennheiser
Pro Tools
FOX
iHeartRadio Music Awards
NBC
Kroger
| Brand | Category | Score |
|---|---|---|
| Live Nation | 40.44 | |
| Marshall | 32.12 | |
| Ampeg | 27.40 | |
| Akg | 14.38 | |
| MOOG | 14.13 | |
| Amazon Music | 12.27 | |
| Sennheiser | 9.03 | |
| Pro Tools | 8.11 | |
| FOX | 6.70 | |
| iHeartRadio Music Awards | 5.11 | |
| NBC | 5.00 | |
| Kroger | 4.79 | |
| Paramount Pictures | 4.66 | |
| AMC | 4.18 | |
| Margaritaville | 4.13 | |
| MTV | 3.82 | |
| Kickstarter | 3.64 | |
| Columbia Pictures | 3.61 | |
| Spotify Music | 3.59 | |
| Verizon | 3.52 | |
| Hot Wheels | 3.35 | |
| ESPN | 3.35 | |
| Jack Daniels | 3.28 | |
| Heinz | 3.21 | |
| Busch | 3.20 | |
| The Witcher | 3.12 | |
| Philips | 3.08 | |
| NHL | 3.05 | |
| Tesla Motors | 2.95 | |
| Star Wars | 2.94 | |
| NFL | 2.81 | |
| Lollapalooza | 2.78 | |
| Pepsi | 2.69 | |
| Monster Beverage | 2.66 | |
| Walmart | 2.62 | |
| Warner Bros | 2.42 | |
| Guinness | 2.42 | |
| Pixar | 2.41 | |
| BBC | 2.40 | |
| Budweiser | 2.39 | |
| Chrysler | 2.25 | |
| Marvel Entertainment | 2.24 | |
| Cadillac | 2.23 | |
| WWE | 2.23 | |
| Nintendo | 2.19 | |
| Boeing | 2.13 | |
| Nickelodeon | 2.04 | |
| Transformers | 2.00 | |
| Harley-Davidson | 1.99 | |
| Yamaha | 1.89 |
Official Profiles
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LoginArtist: Kansas
The map shows every radio station that aired Kansas today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-10-01)
Total: 14,412,607
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
9,175,159 | 63.66% |
| [+] |
Pandora |
2,922,320 | 20.28% |
| [+] |
Last.fm |
2,113,554 | 14.66% |
| [+] |
Yandex |
201,574 | 1.40% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-08 03:00 UTC | Kansas | Fox Tucson Theatre | Tucson, United States | |
| 2025-12-12 03:30 UTC | Kansas | Majestic Theatre San Antonio | San Antonio, United States | |
| 2025-12-13 03:00 UTC | Kansas | The Clarion, Brazosport College | Lake Jackson, United States | |
| 2026-01-10 04:00 UTC | Kansas | Pompano Beach Amphitheater | Pompano Beach, United States | |
| 2026-01-11 03:30 UTC | Kansas | Artis—Naples | Naples, United States | |
| 2026-01-17 03:00 UTC | Kansas | Van Wezel Performing Arts Hall | Sarasota, United States | |
| 2026-01-19 04:00 UTC | Kansas | Peabody Auditorium | Daytona Beach, United States | |
| 2026-01-31 03:30 UTC | Kansas | Riley Center for the Performing Arts, MSU | Meridian, United States | |
| 2026-02-13 04:00 UTC | Kansas | Walker's Bluff Casino Resort | Carterville, United States | |
| 2026-02-14 03:30 UTC | Kansas | Hatfield Hall, Rose-Hulman Institute of Technology | Terre Haute, United States | |
| 2026-02-21 04:00 UTC | Kansas | Grand Opera House | Wilmington, United States | |
| 2026-02-22 04:00 UTC | Kansas | Hard Rock Live at Etess Arena | Atlantic City, United States | |
| 2026-03-21 07:00 UTC | The 70's Rock & Romance Cruise 2026 | Port Everglades | Fort Lauderdale, United States | — |
| 2026-03-22 02:00 UTC | Kansas, Ambrosia, America, Pablo Cruise, Lou Gramm, Melissa Manchester, Bay City Rollers, Don Felder, Leonid Vorobyev & Friends, Queen Nation, Heart By Heart, Hal Bruce, The Concert: A Tribute to ABBA | Celebrity Cruises | Fort Lauderdale, United States |
