Juanes
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-10-02
10,560,483
Social Media Followers
As of 2025-10-02
00:00:00
Hours Airplay
2025-12-07 09:21:03 UTC
Genres
Biography
Throughout his career, Juanes has received numerous awards, including multiple Grammy and Latin Grammy Awards. His innovative approach to music was showcased in albums like "Mis Planes Son Amarte" (2017), the first complete audio-visual album by a Latin artist. Juanes continues to push boundaries with his music, as seen in his 2021 covers album "Origen," where he interprets songs by influential artists. With a diverse musical background and a global fan base, Juanes remains a prominent figure in the Latin music scene.
Juanes maintains consistent pull among 18-24 & 25-34 audiences across COLOMBIA, MEXICO, PERU. The audience leans male-leaning (52%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 82,100 avg views per post; Instagram functions as the community touchpoint. Affinity with Univision, Bodytech, Movistar makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 10,560,483 · Engagements 21,683 · Rate 0.2% Posts 4,600 · Views 91,677 · Avg Likes 20,782 · Avg Comments 516 · Avg Views 91,677 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 53% 25-34: 31% 35-44: 8% 13-17: 5% |
Largest: 18-24 (53%); next: 25-34 (31%) |
| Gender Split |
Female: 48% Male: 52% Non-binary/Other: 0% |
Skews male (52%) |
| Top Countries |
COLOMBIA (19%) MEXICO (15%) PERU (12%) UNITED STATES (9%) ECUADOR (5%) |
Top regions: COLOMBIA (19%), MEXICO (15%), PERU (12%) |
| Platform Engagement | Instagram: 12,942 avg likes/post · Tiktok: 82,100 avg views/post · Youtube: 9,577 avg views/post | Best reach: Tiktok 82,100 avg views; best engagement: Instagram 12,942 avg likes |
Top Brand Affinities
Univision
Bodytech
Movistar
Cafecito
Daewoo
American Airlines
Suavecito
VidaSana
MTV
Busch
Pic Collage
Herbalife
| Brand | Category | Score |
|---|---|---|
| Univision | 18.21 | |
| Bodytech | 17.49 | |
| Movistar | 15.22 | |
| Cafecito | 9.41 | |
| Daewoo | 7.91 | |
| American Airlines | 7.24 | |
| Suavecito | 6.12 | |
| VidaSana | 6.11 | |
| MTV | 2.43 | |
| Busch | 2.03 | |
| Pic Collage | 1.73 | |
| Herbalife | 1.54 | |
| Huawei | 1.48 | |
| Bellagio | 1.32 | |
| Spotify Music | 1.29 | |
| Universal | 1.29 | |
| FIFA | 1.28 | |
| Lego | 1.26 | |
| Beats Electronics | 1.22 | |
| musical.ly | 1.18 | |
| Marvel | 1.12 | |
| Walt Disney | 1.11 | |
| Sony | 1.10 | |
| OREO | 1.10 | |
| Heineken | 1.10 | |
| Maybelline | 1.08 | |
| L'Oréal Paris | 1.05 | |
| shein | 1.05 | |
| Guess | 1.01 | |
| Pepsi | 1.01 | |
| Pandora | 1.00 | |
| Pokemon Go | 1.00 | |
| Calvin Klein | 0.94 | |
| Converse | 0.92 | |
| DC Entertainment | 0.90 | |
| Marvel Entertainment | 0.90 | |
| Tesla Motors | 0.87 | |
| Coca-Cola | 0.86 | |
| Adobe | 0.83 | |
| SheInside | 0.82 | |
| Paypal | 0.81 | |
| Lamborghini | 0.79 | |
| Nutella | 0.78 | |
| Ray-Ban | 0.78 | |
| Nikon | 0.78 | |
| Vans | 0.78 | |
| Star Wars | 0.76 | |
| NFL | 0.75 | |
| Yamaha | 0.73 | |
| Netflix | 0.72 |
Official Profiles
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Top 10 Songs Played Today
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Total Streams (2025-10-01)
Total: 17,705,782
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
17,072,249 | 96.42% |
| [+] |
Pandora |
558,140 | 3.15% |
| [+] |
Audiomack |
75,393 | 0.43% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-03-02 04:30 UTC | Juanes | Movistar Arena | Madrid, Spain | |
| 2026-03-14 07:00 UTC | ViveLatino 2026 | Estadio GNP Seguros | Mexico City, Mexico | — |
