Josh Baker
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
297,436
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 10:03:14 UTC
Genres
Biography
Josh Baker keeps 18-24 & 25-34 audiences engaged throughout UNITED KINGDOM, UNITED STATES, AUSTRALIA. The composition is heavily male (93%), which favors creative built around style signals and community validation. Results concentrate on Tiktok at 32,100 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with Allen & Heath, Mixcloud, Pioneer supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 297,436 · Engagements 10,751 · Rate 3.6% Posts 3,058 · Views 53,649 · Avg Likes 10,420 · Avg Comments 175 · Avg Views 53,649 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 50% 25-34: 38% 35-44: 6% 13-17: 5% |
Largest: 18-24 (50%); next: 25-34 (38%) |
| Gender Split |
Female: 7% Male: 93% Non-binary/Other: 0% |
Skews male (93%) |
| Top Countries |
UNITED KINGDOM (37%) UNITED STATES (14%) AUSTRALIA (3%) ITALY (3%) FRANCE (3%) |
Top regions: UNITED KINGDOM (37%), UNITED STATES (14%), AUSTRALIA (3%) |
| Platform Engagement | Instagram: 7,502 avg likes/post · Tiktok: 32,100 avg views/post · Youtube: 21,549 avg views/post | Best reach: Tiktok 32,100 avg views; best engagement: Instagram 7,502 avg likes |
Top Brand Affinities
Allen & Heath
Mixcloud
Pioneer
Ableton
Motel Rocks
MOOG
SoundCloud
Sennheiser
Akai
Stüssy
SUSHISAMBA
MISSGUIDED
| Brand | Category | Score |
|---|---|---|
| Allen & Heath | 147.65 | |
| Mixcloud | 117.82 | |
| Pioneer | 86.27 | |
| Ableton | 85.96 | |
| Motel Rocks | 47.04 | |
| MOOG | 41.39 | |
| SoundCloud | 38.65 | |
| Sennheiser | 22.80 | |
| Akai | 22.76 | |
| Stüssy | 20.08 | |
| SUSHISAMBA | 19.89 | |
| MISSGUIDED | 15.77 | |
| Vauxhall | 14.98 | |
| boohoo | 13.16 | |
| Palm Angels | 12.09 | |
| Nasty Gal | 10.40 | |
| Tomorrowland | 10.08 | |
| Amazon Music | 9.26 | |
| Beats Electronics | 8.71 | |
| Selfridges | 8.06 | |
| Spotify Music | 7.47 | |
| Carlsberg | 6.91 | |
| Lollapalooza | 6.55 | |
| Dsquared | 6.23 | |
| Stone Island | 6.02 | |
| American Airlines | 5.79 | |
| Champion | 5.73 | |
| Topshop | 4.69 | |
| Urban Outfitters | 3.98 | |
| Moncler | 3.86 | |
| Carhartt | 3.61 | |
| Bershka | 3.60 | |
| Dr. Martens | 3.57 | |
| shein | 3.49 | |
| Harrods | 3.40 | |
| Primark | 3.33 | |
| Tesco | 3.17 | |
| ASOS | 3.16 | |
| Garnier | 2.87 | |
| SheInside | 2.77 | |
| Abercrombie & Fitch | 2.75 | |
| Guinness | 2.69 | |
| Gymshark | 2.68 | |
| Moschino | 2.64 | |
| Balenciaga | 2.50 | |
| Aperol | 2.37 | |
| BBC | 2.34 | |
| ASICS | 2.30 | |
| Heineken | 2.27 | |
| Versace | 2.16 |
Official Profiles
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LoginArtist: Josh Baker
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-13 05:30 UTC | Josh Baker | The Telegraph Building | Belfast, United Kingdom | |
| 2025-12-13 05:30 UTC | Josh Baker | Telegraph Building | Belfast, United Kingdom | |
| 2025-12-14 05:30 UTC | Josh Baker | Telegraph Building | Belfast, United Kingdom | |
| 2025-12-14 05:30 UTC | Josh Baker | The Telegraph Building | Belfast, United Kingdom | |
| 2026-04-11 02:00 UTC | Coachella 2026 | Empire Polo Club | Indio, United States | — |
