Jorge Vercillo

Jorge Vercillo — latin artist from BR.

Com mais de 30 anos de carreira, Vercillo é uma figura proeminente da MPB, tendo lançado quinze CDs e quatro DVDs, recebido prêmios como o Grammy Latino e sido…

Influence: 58.96% Fanbase: 44.62% Trending: 66.13% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Itaipava • 21.65% • Very Strong

As of 2025-09-09

1,403,450

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:02:40 UTC

Genres

latinpagodempbnova mpb

Biography

Com mais de 30 anos de carreira, Vercillo é uma figura proeminente da MPB, tendo lançado quinze CDs e quatro DVDs, recebido prêmios como o Grammy Latino e sido recordista de temas de novela na TV Globo. Com mais de 21 canções no topo das paradas adulto/popular e vendas em torno de 2 milhões de cópias, Vercillo se destacou com sucessos como "Final Feliz" e "Que Nem Maré" nos anos 2000, mantendo sua relevância na era digital com mais de meio bilhão de streams.

Em 2002, Vercillo alcançou grande sucesso com o álbum "Elo", que vendeu 1 milhão de cópias em um momento desafiador para a indústria fonográfica brasileira. Nos anos seguintes, ele continuou a conquistar o topo das paradas com o álbum "Livre", incluindo hits como "Monalisa" e "Contraste". Com o lançamento de "Signo de ar" em 2005, Vercillo consolidou sua posição na música pop brasileira com faixas como "Ciclo" e "Melhor lugar", mantendo sua relevância e acumulando mais de meio bilhão de streams até os dias atuais.

Top Brand Affinities

Report Date: 2025-09-09

Jorge Vercillo indexes high with fans in the 25-34 range in BRAZIL, PORTUGAL, UNITED STATES. The skew is female-leaning (53%), which clarifies product positioning and tone. Momentum is most visible on Tiktok with 12,250 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Itaipava, Ambev, Lojas Renner, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Jorge Vercillo when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Jorge Vercillo score 0.43% — Low bucket.

Brand: ItaipavaBrand: AmbevBrand: Lojas Renner

Followers:1,403,450

Engagements:6,065

Rate:0.4%

Posts:2,622

Avg Likes:5,840

Avg Comments:221

Avg Views:13,439

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,403,450 · Engagements 6,065 · Rate 0.4% Posts 2,622 · Views 13,439 · Avg Likes 5,840 · Avg Comments 221 · Avg Views 13,439	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 39% 18-24: 35% 35-44: 16% 45-64: 7%	Largest: 25-34 (39%); next: 18-24 (35%)
Gender Split	Female: 53% Male: 47% Non-binary/Other: 0%	Skews female (53%)
Top Countries	BRAZIL (94%) PORTUGAL (1%) UNITED STATES (1%) ANGOLA (1%) UNITED KINGDOM (0%)	Top regions: BRAZIL (94%), PORTUGAL (1%), UNITED STATES (1%)
Platform Engagement	Instagram: 3,896 avg likes/post · Tiktok: 12,250 avg views/post · Youtube: 1,189 avg views/post	Best reach: Tiktok 12,250 avg views; best engagement: Instagram 3,896 avg likes

Top Brand Affinities

Itaipava

Score: 21.65

Ambev

Score: 21.29

Lojas Renner

Score: 18.93

Riachuelo

Score: 17.73

Banco Bradesco

Score: 16.52

Boticario

Score: 9.05

Rapha

Score: 8.87

Havaianas

Score: 7.55

Xerox

Score: 7.08

Moda Praia

Score: 6.63

Eudora

Score: 4.61

Catupiry

Score: 4.51

Brand	Category	Score
Itaipava		21.65
Ambev		21.29
Lojas Renner		18.93
Riachuelo		17.73
Banco Bradesco		16.52
Boticario		9.05
Rapha		8.87
Havaianas		7.55
Xerox		7.08
Moda Praia		6.63
Eudora		4.61
Catupiry		4.51
Iberostar Hotels & Resorts		4.35
Pfizer		3.93
Mary Kay		3.45
NBC		3.34
Heineken		3.18
Avon		3.05
Budweiser		2.71
Lollapalooza		2.69
Spotify Music		2.62
Carrefour		2.43
shein		2.26
Tinder		2.24
Renault		2.00
musical.ly		1.97
SheInside		1.92
Pixar		1.34
Yamaha		1.22
Coca-Cola		1.16
Nutella		1.13
UFC		1.13
Pandora		1.12
DC Entertainment		1.10
Netflix		1.03
Mitsubishi		0.96
L'Oréal Paris		0.95
FIFA		0.77
Marvel Entertainment		0.77
Walt Disney		0.73
HBO		0.72
Red Bull		0.70
Chevrolet		0.70
Ray-Ban		0.64
Sony		0.63
GoPro		0.62
Star Wars		0.58
Amazon		0.55
Chanel		0.54
MAC Cosmetics		0.51