Jordy
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
902,518
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 11:02:48 UTC
Genres
Biography
Jordy connects with 18-24 & 25-34 audiences and shows durable traction across UNITED STATES, UNITED KINGDOM, PHILIPPINES. With a heavily male (55%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Tiktok, where posts average 36,600 avg views per post; Tiktok adds dependable engagement depth. Overlap with Barry's Bootcamp, Grindr, Warby Parker highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Jordy moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 902,518 · Engagements 7,447 · Rate 0.8% Posts 2,486 · Views 37,482 · Avg Likes 6,929 · Avg Comments 139 · Avg Views 37,482 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 51% 25-34: 32% 35-44: 7% 13-17: 7% |
Largest: 18-24 (51%); next: 25-34 (32%) |
| Gender Split |
Female: 45% Male: 55% Non-binary/Other: 0% |
Skews male (55%) |
| Top Countries |
UNITED STATES (45%) UNITED KINGDOM (6%) PHILIPPINES (6%) BRAZIL (4%) CANADA (4%) |
Top regions: UNITED STATES (45%), UNITED KINGDOM (6%), PHILIPPINES (6%) |
| Platform Engagement | Instagram: 3,221 avg likes/post · Tiktok: 36,600 avg views/post · Youtube: 882 avg views/post | Best reach: Tiktok 36,600 avg views; best engagement: Tiktok 3,619 avg likes |
Top Brand Affinities
Barry's Bootcamp
Grindr
Warby Parker
Live Nation
SoulCycle
All Saints
Amazon Music
Coachella
Lollapalooza
HBO Max
J.Crew
Banana Republic
| Brand | Category | Score |
|---|---|---|
| Barry's Bootcamp | 51.21 | |
| Grindr | 44.20 | |
| Warby Parker | 38.94 | |
| Live Nation | 22.99 | |
| SoulCycle | 21.13 | |
| All Saints | 14.27 | |
| Amazon Music | 13.13 | |
| Coachella | 11.65 | |
| Lollapalooza | 11.23 | |
| HBO Max | 10.23 | |
| J.Crew | 10.22 | |
| Banana Republic | 9.77 | |
| Sanderson | 8.70 | |
| NBC | 8.67 | |
| iHeartRadio Music Awards | 8.62 | |
| Barbie | 8.40 | |
| Pro Tools | 8.39 | |
| Glossier | 7.35 | |
| Delta | 7.29 | |
| Urban Outfitters | 7.13 | |
| Wilton | 7.09 | |
| MATTEL | 7.05 | |
| Ableton | 6.87 | |
| Showtime | 6.79 | |
| ASOS | 6.78 | |
| Hot Topic | 6.74 | |
| Taco Bell | 6.65 | |
| Spotify Music | 6.61 | |
| Macy's | 6.40 | |
| Lululemon Athletica | 6.32 | |
| Target | 6.13 | |
| American Eagle | 5.96 | |
| Bud Light | 5.93 | |
| Free People | 5.84 | |
| Verizon | 5.59 | |
| Margaritaville | 5.59 | |
| NORDSTROM | 5.51 | |
| Tim Hortons | 5.43 | |
| Walgreens | 5.35 | |
| ULTA Beauty | 5.25 | |
| MTV | 5.24 | |
| Gillette | 5.23 | |
| Abercrombie & Fitch | 5.22 | |
| Paramount Pictures | 5.12 | |
| Steve Madden | 4.94 | |
| Pfizer | 4.92 | |
| Pacific Northwest Wonderland | 4.53 | |
| Dunkin' Donuts | 4.51 | |
| Power Rangers | 4.42 | |
| Summit Entertainment | 4.36 |
Official Profiles
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
