Jordan Mackampa

Jordan Mackampa — r&b, funk & soul artist from GB.

In 2024, Jordan Mackampa presents an immersive and confident portrayal of himself as a singer-songwriter, finding comfort in his artistry. His sophomore album,…

Influence: 54.33% Fanbase: 31.77% Trending: 65.61% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 21.27% • Very Strong

As of 2025-09-09

36,763

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 20:35:16 UTC

Genres

r&b, funk & soulindie soulneo soulfolk & traditionalindie anthem-folksinger/songwriter

Biography

In 2024, Jordan Mackampa presents an immersive and confident portrayal of himself as a singer-songwriter, finding comfort in his artistry. His sophomore album, 'Welcome Home, Kid!', invites fans to a personal journey, showcasing his growth and bold embrace of his musical development. Through honest lyricism and soulful vocals, Mackampa reveals his true potential as a future force in R&B and Soul music, marking a significant step forward in his career.

'Welcome Home, Kid!' serves as a poignant exploration of self for both Jordan Mackampa and his audience, offering a deep and introspective look into the artist's evolution. With a blend of funk, R&B, gospel, and soul influences, the album showcases Mackampa's vocal prowess and artistry, solidifying his place as a standout artist in the music scene of 2024. This release signifies a powerful and transformative moment for Mackampa, setting the stage for a bright future in the industry.

Top Brand Affinities

Report Date: 2025-09-09

Jordan Mackampa maintains consistent pull among 18-24 & 25-34 audiences across UNITED KINGDOM, UNITED STATES, BRAZIL. The audience leans heavily male (55%), so brand cues around style and status perform well. The clearest reach is on Youtube with 76,394 avg views per post; Youtube functions as the community touchpoint. Affinity with Live Nation, ITV, Mixcloud makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Jordan Mackampa score 1.21% — Moderate bucket.

Brand: Live NationBrand: ITVBrand: Mixcloud

Followers:36,763

Engagements:443

Rate:1.2%

Posts:127

Avg Likes:410

Avg Comments:37

Avg Views:76,394

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 36,763 · Engagements 443 · Rate 1.2% Posts 127 · Views 76,394 · Avg Likes 410 · Avg Comments 37 · Avg Views 76,394	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 47% 25-34: 35% 35-44: 9% 13-17: 5%	Largest: 18-24 (47%); next: 25-34 (35%)
Gender Split	Female: 45% Male: 55% Non-binary/Other: 0%	Skews male (55%)
Top Countries	UNITED KINGDOM (23%) UNITED STATES (19%) BRAZIL (11%) FRANCE (5%) SPAIN (3%)	Top regions: UNITED KINGDOM (23%), UNITED STATES (19%), BRAZIL (11%)
Platform Engagement	Instagram: 0 avg likes/post · Youtube: 76,394 avg views/post	Best reach: Youtube 76,394 avg views; best engagement: Youtube 410 avg likes

Top Brand Affinities

Live Nation

Score: 21.27

ITV

Score: 19.58

Mixcloud

Score: 14.23

Amazon Music

Score: 13.17

All Saints

Score: 11.56

Akai

Score: 11.24

Ableton

Score: 10.52

Tate Modern

Score: 9.27

Sennheiser

Score: 8.64

Pro Tools

Score: 8.58

Vauxhall

Score: 8.12

Acne Studios

Score: 8.02

Brand	Category	Score
Live Nation		21.27
ITV		19.58
Mixcloud		14.23
Amazon Music		13.17
All Saints		11.56
Akai		11.24
Ableton		10.52
Tate Modern		9.27
Sennheiser		8.64
Pro Tools		8.58
Vauxhall		8.12
Acne Studios		8.02
Spotify Music		7.79
Dr. Martens		7.76
Selfridges		7.53
ASOS		7.14
New Line Cinema		7.10
Marks & Spencer		7.10
boohoo		6.46
MISSGUIDED		6.42
Vivienne Westwood		5.77
Urban Outfitters		5.63
Pioneer		5.61
BBC		5.51
SoundCloud		5.41
Champion		5.10
Free People		5.04
Guinness		4.99
Showtime		4.58
Kodak		4.50
Tesco		4.33
Polaroid		4.09
Sunnies Studios		4.02
Lollapalooza		3.99
Topshop		3.88
Stüssy		3.76
Harrods		3.60
NBC		3.57
Aperol		3.57
Airbnb		3.55
Leica		3.47
Beats Electronics		3.37
Fujifilm		3.36
Coachella		3.22
Bershka		3.08
Olympus		2.99
Vogue		2.88
Hennessy		2.81
Carhartt		2.79
Lush		2.77