JONES

JONES — r&b, funk & soul artist from GB.

Jones, a tech house project led by producer Jack Jones, collaborates with producer Greg Papania to create a distinctive sound influenced by rap, disco, and…

Influence: 49.92% Fanbase: 17.98% Trending: 65.89% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Warner Music • 35.99% • Very Strong

As of 2025-09-09

24,428

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:04:37 UTC

Genres

r&b, funk & soulalternative r&br&b/souluk contemporary r&bcontemporary r&balternativealternativehip-hop & raphip-hop/rapelectronicbelgian dancebubble trance

Biography

Jones, a tech house project led by producer Jack Jones, collaborates with producer Greg Papania to create a distinctive sound influenced by rap, disco, and pop. Their music features a blend of analog synths, samples, and original compositions, setting the stage for a promising entrance into the industry. With experience working with artists like Snoop Dogg, Gwen Stefani, and Amy Winehouse, Jones is poised to make a significant impact in the music scene.

Top Brand Affinities

Report Date: 2025-09-09

JONES resonates with 18-24 & 25-34 audiences and sustains presence in UNITED STATES, UNITED KINGDOM, FRANCE. The demographic is female-leaning (55%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 2,036 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Warner Music, ITV, Live Nation maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist JONES score 0.88% — Low bucket.

Brand: Warner MusicBrand: ITVBrand: Live Nation

Followers:24,428

Engagements:214

Rate:0.9%

Posts:266

Avg Likes:204

Avg Comments:20

Avg Views:2,335

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 24,428 · Engagements 214 · Rate 0.9% Posts 266 · Views 2,335 · Avg Likes 204 · Avg Comments 20 · Avg Views 2,335	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 44% 25-34: 36% 35-44: 11% 13-17: 5%	Largest: 18-24 (44%); next: 25-34 (36%)
Gender Split	Female: 55% Male: 45% Non-binary/Other: 0%	Skews female (55%)
Top Countries	UNITED STATES (33%) UNITED KINGDOM (9%) FRANCE (8%) BRAZIL (6%) PAKISTAN (3%)	Top regions: UNITED STATES (33%), UNITED KINGDOM (9%), FRANCE (8%)
Platform Engagement	Instagram: 130 avg likes/post · Tiktok: 299 avg views/post · Youtube: 2,036 avg views/post	Best reach: Youtube 2,036 avg views; best engagement: Instagram 130 avg likes

Top Brand Affinities

Warner Music

Score: 35.99

ITV

Score: 26.64

Live Nation

Score: 23.86

MOOG

Score: 23.46

Selfridges

Score: 20.55

Tate Modern

Score: 20.26

Amazon Music

Score: 18.93

Akai

Score: 17.98

Mixcloud

Score: 17.42

Victoria Beckham

Score: 16.90

Arri

Score: 16.00

SUSHISAMBA

Score: 15.36

Brand	Category	Score
Warner Music		35.99
ITV		26.64
Live Nation		23.86
MOOG		23.46
Selfridges		20.55
Tate Modern		20.26
Amazon Music		18.93
Akai		17.98
Mixcloud		17.42
Victoria Beckham		16.90
Arri		16.00
SUSHISAMBA		15.36
Ableton		15.32
Eurostar		14.55
All Saints		14.13
Stella McCartney		13.20
Waitrose		12.36
Pro Tools		11.95
Acne Studios		11.65
Vivienne Westwood		11.32
Nasty Gal		11.24
Jean Paul Gaultier		10.92
Sennheiser		10.70
Depop		10.44
Marni		10.00
Marks & Spencer		9.30
Spotify Music		9.02
ASOS		8.47
Maison Margiela		7.64
Glossier		7.54
SoundCloud		7.29
JACQUEMUS		7.12
BBC		7.06
Loewe		7.05
MISSGUIDED		7.02
Lanvin		6.95
Vauxhall		6.76
River Island		6.65
boohoo		6.48
Miu Miu		6.46
Beats Electronics		6.02
Alexander McQueen		5.94
Topshop		5.76
Pioneer		5.64
NBC		5.57
Harrods		5.56
Kickstarter		5.56
Coachella		5.55
Jimmy Choo		5.41
Urban Outfitters		5.09