Jonathan Butler
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
105,114
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 16:55:26 UTC
Genres
Biography
Growing up in Cape Town, South Africa, Butler began playing guitar and singing at a young age, drawing influences from artists like Stevie Wonder and George Benson. Despite experiencing the oppressive apartheid system, Butler's music touched on the subject through his '80s recordings. Moving to England in the early '80s, he continued to build a loyal following globally, with hit albums like More Than Friends and Surrender. Butler's discography also includes worship albums like Worship Project and holiday releases such as Merry Christmas to You, showcasing his spiritual journey alongside his smooth jazz and R&B sound.
Jonathan Butler keeps 25-34 & 35-44 audiences engaged throughout UNITED STATES, SOUTH AFRICA, BRAZIL. The composition is heavily male (56%), which favors creative built around style signals and community validation. Results concentrate on Youtube at 312,788 avg views per post, while Youtube maintains continuity between bigger moments. Overlap with MOOG, Pro Tools, Akai supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 105,114 · Engagements 2,041 · Rate 1.9% Posts 1,637 · Views 312,788 · Avg Likes 1,963 · Avg Comments 171 · Avg Views 312,788 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 42% 35-44: 25% 18-24: 18% 45-64: 13% |
Largest: 25-34 (42%); next: 35-44 (25%) |
| Gender Split |
Female: 44% Male: 56% Non-binary/Other: 0% |
Skews male (56%) |
| Top Countries |
UNITED STATES (40%) SOUTH AFRICA (21%) BRAZIL (7%) NIGERIA (5%) INDONESIA (2%) |
Top regions: UNITED STATES (40%), SOUTH AFRICA (21%), BRAZIL (7%) |
| Platform Engagement | Instagram: 273 avg likes/post · Youtube: 312,788 avg views/post | Best reach: Youtube 312,788 avg views; best engagement: Youtube 1,690 avg likes |
Top Brand Affinities
MOOG
Pro Tools
Akai
Woolworths
Ableton
Amazon Music
Sennheiser
iHeartRadio Music Awards
NBC
Verizon
Bethesda Softworks
CNN
| Brand | Category | Score |
|---|---|---|
| MOOG | 21.01 | |
| Pro Tools | 19.74 | |
| Akai | 17.20 | |
| Woolworths | 15.62 | |
| Ableton | 14.79 | |
| Amazon Music | 13.24 | |
| Sennheiser | 11.09 | |
| iHeartRadio Music Awards | 7.48 | |
| NBC | 7.17 | |
| Verizon | 6.18 | |
| Bethesda Softworks | 6.16 | |
| CNN | 5.82 | |
| Paramount Pictures | 4.77 | |
| Spotify Music | 4.74 | |
| Emporium | 4.05 | |
| Beats Electronics | 4.04 | |
| Nespresso | 3.93 | |
| musical.ly | 3.82 | |
| Yamaha | 3.42 | |
| SoundCloud | 3.42 | |
| Los Angeles Lakers | 3.37 | |
| Lindt | 3.33 | |
| ESPN | 3.19 | |
| Colgate | 3.04 | |
| Sunnies Studios | 2.62 | |
| Hennessy | 2.60 | |
| NFL | 2.49 | |
| Philips | 2.48 | |
| Target | 2.35 | |
| NBA | 2.27 | |
| Amazon | 2.20 | |
| MTV | 2.17 | |
| Lacoste | 2.09 | |
| Cadillac | 2.03 | |
| ASICS | 2.00 | |
| The Olympic Games | 1.85 | |
| Fenty beauty | 1.80 | |
| Huawei | 1.77 | |
| Versace | 1.68 | |
| Pixar | 1.67 | |
| Bentley | 1.64 | |
| Transformers | 1.60 | |
| BBC | 1.57 | |
| Herbalife | 1.56 | |
| Tiffany & Co | 1.54 | |
| Walmart | 1.51 | |
| Bellagio | 1.51 | |
| H&M | 1.48 | |
| FashionNova | 1.48 | |
| Costco | 1.48 |
Official Profiles
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LoginArtist: Jonathan Butler
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-11 04:00 UTC | Haley Reinhart, Dave Koz, Jonathan Butler, Casey Abrams, Kayla Waters, Dave Koz & Friends | Genesee Theatre | Waukegan, United States | |
| 2025-12-12 03:30 UTC | Haley Reinhart, Dave Koz, Jonathan Butler, Casey Abrams, Kayla Waters, Dave Koz & Friends, Hailey ReinHart | Palace Theatre | Columbus, United States | |
| 2025-12-13 04:00 UTC | Haley Reinhart, Dave Koz, Jonathan Butler, Casey Abrams, Kayla Waters, Dave Koz & Friends | The Center For The Performing Arts | Carmel, United States | |
| 2025-12-14 04:00 UTC | Haley Reinhart, Dave Koz, Jonathan Butler, Casey Abrams, Kayla Waters, Dave Koz & Friends | Music Hall Center | Detroit, United States | |
| 2025-12-17 03:30 UTC | Haley Reinhart, Dave Koz, Jonathan Butler, Casey Abrams, Kayla Waters, Dave Koz & Friends | Fox Tucson Theatre | Tucson, United States | |
| 2025-12-18 03:30 UTC | Dave Koz, Jonathan Butler, Casey Abrams, Kayla Waters, Hailey ReinHart | Mesa Arts Center | Mesa, United States | |
| 2025-12-20 04:00 UTC | Haley Reinhart, Dave Koz, Jonathan Butler, Casey Abrams, Kayla Waters, Dave Koz & Friends | Cerritos Center | Cerritos, United States | |
| 2025-12-21 04:00 UTC | Haley Reinhart, Dave Koz, Jonathan Butler, Casey Abrams, Kayla Waters, Dave Koz & Friends | Cerritos Center | Cerritos, United States | |
| 2025-12-22 04:00 UTC | Haley Reinhart, Dave Koz, Jonathan Butler, Casey Abrams, Kayla Waters | San Jose Civic | San Jose, United States | |
| 2025-12-23 03:30 UTC | Haley Reinhart, Dave Koz, Jonathan Butler, Casey Abrams, Kayla Waters, Dave Koz & Friends | Gallo Center For The Arts | Modesto, United States | |
| 2025-12-24 03:30 UTC | Haley Reinhart, Dave Koz, Jonathan Butler, Casey Abrams, Kayla Waters, Dave Koz & Friends, Hailey ReinHart | Luther Burbank Center for the Arts | Santa Rosa, United States |
