Johnnyswim
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-10
353,252
Social Media Followers
As of 2025-09-10
00:00:00
Hours Airplay
2025-12-07 10:09:39 UTC
Genres
Biography
Critically acclaimed by NPR, The New York Times, Huffington Post, Nylon, and Rolling Stone, JOHNNYSWIM's Folk, Pop, and Blues fusion is described as captivating and unforgettable. Their electrifying performances on The Late Show and The Tonight Show have solidified their dynamic presence in the music industry, while their upcoming album, "When The War Is Over," delves into themes of personal upheaval and resilience, reflecting a season of intense challenges and growth. Through raw honesty and vulnerability, the duo invites listeners to share in their journey towards healing and self-realization, creating a safe space for emotional release and introspection.
Johnnyswim is a clear fit for 18-24 & 25-34 audiences with strength across UNITED STATES, BRAZIL, CANADA. The audience is heavily female (68%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (1,752 avg views per post); Instagram builds the community layer. Affinity data highlights Warby Parker, Madewell, West Elm, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 353,252 · Engagements 1,386 · Rate 0.4% Posts 3,688 · Views 2,996 · Avg Likes 1,370 · Avg Comments 37 · Avg Views 2,996 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 42% 25-34: 36% 35-44: 11% 45-64: 6% |
Largest: 18-24 (42%); next: 25-34 (36%) |
| Gender Split |
Female: 68% Male: 32% Non-binary/Other: 0% |
Skews female (68%) |
| Top Countries |
UNITED STATES (68%) BRAZIL (4%) CANADA (4%) UNITED KINGDOM (2%) AUSTRALIA (1%) |
Top regions: UNITED STATES (68%), BRAZIL (4%), CANADA (4%) |
| Platform Engagement | Instagram: 1,178 avg likes/post · Tiktok: 1,244 avg views/post · Youtube: 1,752 avg views/post | Best reach: Youtube 1,752 avg views; best engagement: Instagram 1,178 avg likes |
Top Brand Affinities
Warby Parker
Madewell
West Elm
Chick-fil-A
Anthropologie
Peloton
Houston Livestock Show and Rodeo
Target
T.J. Maxx
Pottery Barn
OLD NAVY
Kroger
| Brand | Category | Score |
|---|---|---|
| Warby Parker | 23.23 | |
| Madewell | 21.57 | |
| West Elm | 17.36 | |
| Chick-fil-A | 15.90 | |
| Anthropologie | 15.65 | |
| Peloton | 15.29 | |
| Houston Livestock Show and Rodeo | 14.96 | |
| Target | 14.22 | |
| T.J. Maxx | 11.92 | |
| Pottery Barn | 11.58 | |
| OLD NAVY | 10.08 | |
| Kroger | 9.90 | |
| Free People | 9.87 | |
| Banana Republic | 9.74 | |
| Lowe's | 9.46 | |
| J.Crew | 9.33 | |
| Publix | 9.32 | |
| Delta | 9.23 | |
| Verizon | 8.89 | |
| Amazon Music | 7.80 | |
| HomeGoods | 7.70 | |
| Marshalls | 7.48 | |
| The Home Depot | 7.39 | |
| Glossier | 6.87 | |
| Busch | 6.69 | |
| MamaBear | 6.27 | |
| Pacific Northwest Wonderland | 5.93 | |
| Coors | 5.80 | |
| Macy's | 5.74 | |
| Walgreens | 5.69 | |
| Airbnb | 5.60 | |
| Steve Madden | 5.57 | |
| American Eagle | 5.47 | |
| Lululemon Athletica | 5.27 | |
| Costco | 5.17 | |
| NORDSTROM | 5.01 | |
| Margaritaville | 4.77 | |
| NBC | 4.68 | |
| Carhartt | 4.63 | |
| Gillette | 4.58 | |
| ALDI | 4.33 | |
| Walmart | 4.12 | |
| FedEx | 4.02 | |
| Chipotle Mexican Grill | 3.88 | |
| Urban Outfitters | 3.82 | |
| The Olympic Games | 3.81 | |
| Kickstarter | 3.70 | |
| Paramount Pictures | 3.68 | |
| Showtime | 3.65 | |
| Kate Spade | 3.65 |
Official Profiles
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LoginArtist: Johnnyswim
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Total Streams (2025-09-15)
Total: 643,896
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
|
418,733 | 65.03% |
| [+] |
|
210,794 | 32.74% |
| [+] |
|
12,905 | 2.00% |
| [+] |
|
1,464 | 0.23% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-09 03:00 UTC | Johnnyswim | Musikfest Café | Bethlehem, United States | |
| 2025-12-10 03:00 UTC | Johnnyswim | Roxian Theatre | McKees Rocks, United States | |
| 2025-12-12 03:00 UTC | Johnnyswim | University of North Carolina Wilmington | Wilmington, United States | |
| 2025-12-12 03:30 UTC | Johnnyswim | Kenan Auditorium, UNCW | Wilmington, United States | |
| 2025-12-13 03:00 UTC | Johnnyswim | Robert Kirk Walker Theatre | Chattanooga, United States | |
| 2025-12-13 04:00 UTC | Johnnyswim | The Walker Theatre | Chattanooga, United States | |
| 2025-12-14 03:00 UTC | Johnnyswim | The Riviera Theater | Charleston, United States | |
| 2025-12-14 04:00 UTC | Johnnyswim | Riviera Theater | Charleston, United States |















