John Rutter
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
49,800
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-27 20:05:00 UTC
Genres
Biography
Rutter's music is influenced by English traditions and notable composers like Ralph Vaughn Williams, William Walton, and Benjamin Britten, as well as international influences such as Fauré, Gregorian chant, and Bach. His works are known for their accessibility and appeal, leading to widespread performances by choirs worldwide, particularly in church settings. Rutter's contributions to choral music have earned him recognition, including a CBE for his services to music and various honorary fellowships and awards in the field.
John Rutter commands interest from 45-64 & 25-34 audiences in UNITED STATES, INDONESIA, UNITED KINGDOM. With a male-leaning (53%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (2,982 avg views per post); Youtube delivers the receipts in replies and shares. Affinity overlap with leading lifestyle names points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 49,800 · Engagements 136 · Rate 0.3% Posts 794 · Views 2,982 · Avg Likes 134 · Avg Comments 5 · Avg Views 2,982 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
45-64: 30% 25-34: 27% 18-24: 21% 35-44: 18% |
Largest: 45-64 (30%); next: 25-34 (27%) |
| Gender Split |
Female: 47% Male: 53% Non-binary/Other: 0% |
Skews male (53%) |
| Top Countries |
UNITED STATES (26%) INDONESIA (10%) UNITED KINGDOM (8%) BRAZIL (7%) ITALY (4%) |
Top regions: UNITED STATES (26%), INDONESIA (10%), UNITED KINGDOM (8%) |
| Platform Engagement | Youtube: 2,982 avg views/post | Best reach: Youtube 2,982 avg views; best engagement: Youtube 134 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “View Social Media Report” button above to see current social stats.
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Official Profiles
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LoginArtist: John Rutter
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-15 21:00 UTC | John Rutter | Royal Concert Hall | Nottingham, United Kingdom | |
| 2026-04-10 02:30 UTC | Royal Philharmonic Orchestra, John Rutter, John Roberts, Steven Osborne | Cadogan Hall | London, United Kingdom |
