JID Brand Affinity ranks highest SoundCloud at 13.64% . Very Strong. Score DMDB 0.00% | Fanbase 0.00%

JID — hip-hop & rap artist from US.

J.I.D, born and raised in East Atlanta, made his debut in the hip-hop scene with the EP "Dicaprio" in 2015. Influenced by his parents' collection of funk and…

JID

Recognizable

Country: US | Gender: male | Artist ID: ca78f6fd-2587-46f7-b4fd-f3d3a73866d0

Find Artist

Genres

hip-hop & raphip hopraphip-hop/rapunderground hip hop

Influential: 0.00% Fanbase: 0.00% Trending: 0.00%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

SoundCloud • 13.64% • Very Strong

As of 2025-09-09

3,358,048

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Recognizable

Biography

J.I.D, born and raised in East Atlanta, made his debut in the hip-hop scene with the EP "Dicaprio" in 2015. Influenced by his parents' collection of funk and soul LPs, he later joined the Spillage Village collective after leaving college in 2012 to pursue music. In 2017, J.I.D signed with J. Cole's Dreamville label and released the single "Never" and the album "The Never Story."

Throughout his career, J.I.D has focused on honing his lyrical skills and distinctive delivery, distancing himself from the mainstream trap sound of Atlanta. His music showcases a blend of thoughtful lyrics and unique production, highlighted in projects like "Dicaprio" and "Bears Like This Too Much" with Spillage Village.

Report Date: 2025-09-09

JID maintains consistent pull among 18-24 & 25-34 audiences across UNITED STATES, UNITED KINGDOM, CANADA. The audience leans heavily male (82%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 473,500 avg views per post; Instagram functions as the community touchpoint. Affinity with SoundCloud, Pro Tools, Beats Electronics makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist JID score 1.81% — Moderate bucket.

Brand: SoundCloudBrand: Pro ToolsBrand: Beats Electronics

Followers:3,358,048

Engagements:60,633

Rate:1.8%

Posts:236

Avg Likes:59,133

Avg Comments:1,014

Avg Views:610,736

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 3,358,048 · Engagements 60,633 · Rate 1.8% Posts 236 · Views 610,736 · Avg Likes 59,133 · Avg Comments 1,014 · Avg Views 610,736	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 53% 25-34: 33% 13-17: 6% 35-44: 6%	Largest: 18-24 (53%); next: 25-34 (33%)
Gender Split	Female: 18% Male: 82% Non-binary/Other: 0%	Skews male (82%)
Top Countries	UNITED STATES (48%) UNITED KINGDOM (4%) CANADA (4%) NIGERIA (4%) INDIA (3%)	Top regions: UNITED STATES (48%), UNITED KINGDOM (4%), CANADA (4%)
Platform Engagement	Instagram: 42,282 avg likes/post · Tiktok: 473,500 avg views/post · Youtube: 137,236 avg views/post	Best reach: Tiktok 473,500 avg views; best engagement: Instagram 42,282 avg likes

Top Brand Affinities

SoundCloud

Score: 13.64

Pro Tools

Score: 9.62

Beats Electronics

Score: 8.28

Ableton

Score: 7.90

Champion

Score: 7.29

Kodak

Score: 6.67

Rockstar Games

Score: 5.87

Hennessy

Score: 5.59

Spotify Music

Score: 5.46

Alexander McQueen

Score: 5.34

Stüssy

Score: 4.87

American Airlines

Score: 4.79

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Top Brand Affinities

Brand	Category	Score
SoundCloud		13.64
Pro Tools		9.62
Beats Electronics		8.28
Ableton		7.90
Champion		7.29
Kodak		6.67
Rockstar Games		5.87
Hennessy		5.59
Spotify Music		5.46
Alexander McQueen		5.34
Stüssy		4.87
American Airlines		4.79
Supreme		4.60
Los Angeles Lakers		4.58
iHeartRadio Music Awards		4.15
Sneakerhead		4.12
Coach		4.11
Carhartt		4.09
Coachella		3.91
FedEx		3.71
NBA		3.68
Verizon		3.54
Philips		3.46
Lollapalooza		3.40
Paramount Pictures		3.16
Comedy Central		3.07
Urban Outfitters		3.02
Fendi		2.94
ESPN		2.91
FashionNova		2.81
NBC		2.71
NFL		2.69
MTV		2.67
Monster Beverage		2.66
Vans		2.63
Dr. Martens		2.40
Balenciaga		2.33
The North Face		2.25
Versace		2.24
Nike		2.19
Timberland		2.16
Budweiser		2.14
Busch		2.14
H&M		2.05
Polo Ralph Lauren		2.02
Sprite		1.92
ASOS		1.91
Gymshark		1.89
WWE		1.88
New Balance		1.86