Jessie Reyez

Jessie Reyez — pop artist from CA.

[Artist Name] is a Canadian singer-songwriter known for his introspective and emotionally raw lyrics. Born on May 3, 1990, he began his music career in the…

Influence: 69.72% Fanbase: 57.26% Trending: 75.94% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

Pro Tools • 7.15% • Very Strong

As of 2025-10-02

7,896,648

Social Media Followers

As of 2025-10-02

00:00:00

Hours Airplay

2025-12-07 09:21:04 UTC

Genres

popdance poppoppost-teen popcanadian popmainstream popr&b, funk & soulr&br&b/soulcanadian contemporary r&bcontemporary r&balternativealt z

Biography

[Artist Name] is a Canadian singer-songwriter known for his introspective and emotionally raw lyrics. Born on May 3, 1990, he began his music career in the early 2010s, gaining recognition for his candid songwriting style. [Artist Name] has released several albums and singles, exploring themes of personal struggles and relationships in his music.

With a penchant for addressing difficult subjects through his songs, [Artist Name] has cultivated a dedicated fan base drawn to his honest and vulnerable approach to music. His contact information is available for direct communication with fans, reflecting his desire for a close connection with his audience.

Top Brand Affinities

Report Date: 2025-10-02

Jessie Reyez reliably reaches 18-24 & 25-34 audiences in UNITED STATES, BRAZIL, CANADA. The base is heavily female (70%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Tiktok (64,650 avg views per post); Instagram layers on depth and replies. The audience sits near Pro Tools, Champion, Fenty beauty, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Jessie Reyez score 0.61% — Low bucket.

Brand: Pro ToolsBrand: ChampionBrand: Fenty beauty

Followers:7,896,648

Engagements:48,121

Rate:0.6%

Posts:1,231

Avg Likes:47,028

Avg Comments:797

Avg Views:81,131

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 7,896,648 · Engagements 48,121 · Rate 0.6% Posts 1,231 · Views 81,131 · Avg Likes 47,028 · Avg Comments 797 · Avg Views 81,131	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 55% 25-34: 30% 13-17: 7% 35-44: 6%	Largest: 18-24 (55%); next: 25-34 (30%)
Gender Split	Female: 70% Male: 30% Non-binary/Other: 0%	Skews female (70%)
Top Countries	UNITED STATES (43%) BRAZIL (5%) CANADA (5%) UNITED KINGDOM (4%) SOUTH AFRICA (3%)	Top regions: UNITED STATES (43%), BRAZIL (5%), CANADA (5%)
Platform Engagement	Instagram: 37,943 avg likes/post · Tiktok: 64,650 avg views/post · Youtube: 16,481 avg views/post	Best reach: Tiktok 64,650 avg views; best engagement: Instagram 37,943 avg likes

Top Brand Affinities

Pro Tools

Score: 7.15

Champion

Score: 7.09

Fenty beauty

Score: 5.34

Verizon

Score: 5.29

Coachella

Score: 4.65

Steve Madden

Score: 4.63

FashionNova

Score: 4.45

Urban Outfitters

Score: 4.40

American Eagle

Score: 4.31

Coach

Score: 4.24

Lollapalooza

Score: 4.03

Hennessy

Score: 3.72

Brand	Category	Score
Pro Tools		7.15
Champion		7.09
Fenty beauty		5.34
Verizon		5.29
Coachella		4.65
Steve Madden		4.63
FashionNova		4.45
Urban Outfitters		4.40
American Eagle		4.31
Coach		4.24
Lollapalooza		4.03
Hennessy		3.72
SoundCloud		3.62
Carhartt		3.60
Forever 21		3.44
Dr. Martens		3.37
ESPN		3.30
Anastasia Beverly Hills		3.28
Benefit Cosmetics		3.25
OLD NAVY		3.18
Target		3.11
NARS Cosmetics		3.03
Timberland		2.93
shein		2.88
Lululemon Athletica		2.82
NYX Cosmetics		2.80
Tarte Cosmetics		2.79
ASOS		2.74
Too Faced Cosmetics		2.69
Showtime		2.66
Los Angeles Lakers		2.59
Budweiser		2.52
Beats Electronics		2.40
SheInside		2.31
Nickelodeon		2.30
MTV		2.28
Matrix		2.25
Spotify Music		2.25
Jack Daniels		2.22
Urban Decay Cosmetics		2.21
Kylie Cosmetics		2.21
AMC		2.19
Vans		2.16
Victoria's Secret		2.15
NBA		2.11
Sneakerhead		2.10
NFL		2.06
Make Up For Ever		2.01
Sephora		2.00
Versace		1.99