Jessi

Jessi

Country: KR

Influence: 60.85% Fanbase: 54.26% Trending: 64.15% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Tiffany • 6.71% • Very Strong

As of 2025-09-09

19,255,089

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-28 06:02:57 UTC

Genres

popk-poppophip-hop & raphip-hop/rap

Biography

Jessi — pop artist · from KR · MAINSTREAM. Explore profile, biography and music insights on Digital Music Database.

Jessi Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Jessi maintains consistent pull among 18-24 & 25-34 audiences across PHILIPPINES, UNITED STATES, INDONESIA. The audience leans heavily female (78%), so brand cues around style and status perform well. The clearest reach is on Youtube with 1,860,969 avg views per post; Instagram functions as the community touchpoint. Affinity with Tiffany, Cartoon Network, Final Fantasy makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Jessi score 1.36%Moderate bucket.
Brand: TiffanyBrand: Cartoon NetworkBrand: Final Fantasy
Followers:19,255,089
Engagements:261,867
Rate:1.4%
Posts:828
Views:1,862,637
Avg Likes:281,147
Avg Comments:2,782
Avg Views:1,862,637

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 19,255,089 · Engagements 261,867 · Rate 1.4%
Posts 828 · Views 1,862,637 · Avg Likes 281,147 · Avg Comments 2,782 · Avg Views 1,862,637
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 63%
25-34: 22%
13-17: 13%
35-44: 3%
Largest: 18-24 (63%); next: 25-34 (22%)
Gender Split Female: 78%
Male: 22%
Non-binary/Other: 0%
Skews female (78%)
Top Countries PHILIPPINES (13%)
UNITED STATES (12%)
INDONESIA (8%)
CHINA (5%)
BRAZIL (5%)
Top regions: PHILIPPINES (13%), UNITED STATES (12%), INDONESIA (8%)
Platform Engagement Instagram: 258,645 avg likes/post · Tiktok: 1,668 avg views/post · Youtube: 1,860,969 avg views/post Best reach: Youtube 1,860,969 avg views; best engagement: Instagram 258,645 avg likes

Top Brand Affinities

Tiffany
Score: 6.71
Cartoon Network
Score: 4.33
Final Fantasy
Score: 3.70
Tiffany & Co
Score: 3.35
The Witcher
Score: 3.00
Stradivarius
Score: 2.99
Stüssy
Score: 2.97
Marc Jacobs
Score: 2.68
AMC
Score: 2.59
Versace
Score: 2.53
Fila
Score: 2.32
League of Legends
Score: 2.20
Brand Category Score
Tiffany 6.71
Cartoon Network 4.33
Final Fantasy 3.70
Tiffany & Co 3.35
The Witcher 3.00
Stradivarius 2.99
Stüssy 2.97
Marc Jacobs 2.68
AMC 2.59
Versace 2.53
Fila 2.32
League of Legends 2.20
Fenty beauty 2.19
Pokemon Go 2.05
Paramount Pictures 2.00
shein 1.90
Yves Saint Laurent 1.90
Forever 21 1.89
Bershka 1.88
Starbucks 1.84
Coachella 1.84
Sneakerhead 1.80
Victoria's Secret 1.72
NYX Cosmetics 1.69
Transformers 1.65
Polaroid 1.65
Calvin Klein 1.64
SheInside 1.62
KFC 1.62
H&M 1.61
FashionNova 1.60
Warner Bros 1.60
Guess 1.51
UNIQLO 1.51
Tarte Cosmetics 1.50
Fujifilm 1.49
Gucci 1.46
Beats Electronics 1.44
Chanel 1.42
Balenciaga 1.39
Vogue 1.39
Michael Kors 1.37
MAC Cosmetics 1.36
Sephora 1.35
Anastasia Beverly Hills 1.30
New Balance 1.29
Polo Ralph Lauren 1.29
BBC 1.26
Pokemon 1.26
Huda Beauty 1.25

Official Profiles

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Artist: Jessi

Date Range: 2025-12-28 → 2025-12-28
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Jessi today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-27)

Total: 1,236,276

PLATFORM TOTAL %
Spotify Spotify 1,236,276 100.00%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Last.fm Last.fm 0 0.00%
Pandora Pandora 0 0.00%
Tidal Tidal 0 0.00%
Yandex Yandex 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
No upcoming concerts found.

Trending Artist