Jesse McCartney Brand Affinity ranks highest David's Bridal at 22.79% . Very Strong. Score DMDB 67.05% | Fanbase 55.90%

Jesse McCartney — pop artist from US.

Jesse McCartney, a singer, songwriter, artist, and actor born in New York and based in Los Angeles, has released several successful albums since the beginning…

Jesse McCartney

Recognizable

Country: US | Gender: male | Artist ID: 11e81bd3-294f-a018-bcd2-a0369fe50396

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Genres

popdance poppoppost-teen popviral popneo mellowmainstream popr&b, funk & soulurban contemporarycontemporary r&brockpop rock

Influential: 67.05% Fanbase: 55.90% Trending: 72.63%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

David's Bridal • 22.79% • Very Strong

As of 2025-09-09

2,658,252

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 67.05% | Fanbase 55.90% | Trending 72.63% | CAREER STAGE: MAINSTREAM

Biography

Jesse McCartney, a singer, songwriter, artist, and actor born in New York and based in Los Angeles, has released several successful albums since the beginning of his career. His first three albums all reached the Top 15 of the Billboard Top 200 chart, with hits like "Beautiful Soul" achieving Gold status and "Leavin'" going Platinum. McCartney's songwriting talents were also showcased in the 4x-Platinum GRAMMY-nominated track "Bleeding Love" for Leona Lewis. In addition to his music career, McCartney has performed in arenas, headlined global tours, and appeared on screen, including a notable run as the runner-up Turtle on Fox's The Masked Singer in 2020.

In 2018, McCartney released the single "Better With You," which garnered nearly 30 million streams, setting the stage for his fifth album. Known for his engaging performances and popular fan following, McCartney continues to evolve as an artist, with his latest album showcasing a more personal and introspective side. McCartney expresses his excitement for this new chapter in his life, stating, "At this point, everything feels like it’s clicking into place. I’m looking forward to a whole new stage."

Report Date: 2025-09-09

Jesse McCartney is already in the conversation with 18-24 & 25-34 audiences in UNITED STATES, PHILIPPINES, CANADA. The audience is heavily female (75%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (379,500 avg views per post); Tiktok confirms credibility in-thread. Affinity proximity to David's Bridal, Fabletics, Houston Livestock Show and Rodeo points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Jesse McCartney score 2.34% — Strong bucket.

Brand: David's BridalBrand: FableticsBrand: Houston Livestock Show and Rodeo

Followers:2,658,252

Engagements:62,241

Rate:2.3%

Posts:1,864

Avg Likes:57,053

Avg Comments:893

Avg Views:395,583

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,658,252 · Engagements 62,241 · Rate 2.3% Posts 1,864 · Views 395,583 · Avg Likes 57,053 · Avg Comments 893 · Avg Views 395,583	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 63% 25-34: 25% 13-17: 8% 35-44: 3%	Largest: 18-24 (63%); next: 25-34 (25%)
Gender Split	Female: 75% Male: 25% Non-binary/Other: 0%	Skews female (75%)
Top Countries	UNITED STATES (37%) PHILIPPINES (14%) CANADA (7%) BRAZIL (3%) AUSTRALIA (2%)	Top regions: UNITED STATES (37%), PHILIPPINES (14%), CANADA (7%)
Platform Engagement	Instagram: 15,592 avg likes/post · Tiktok: 379,500 avg views/post · Youtube: 16,083 avg views/post	Best reach: Tiktok 379,500 avg views; best engagement: Tiktok 40,700 avg likes

Top Brand Affinities

David's Bridal

Score: 22.79

Fabletics

Score: 11.11

Houston Livestock Show and Rodeo

Score: 8.01

Influenster

Score: 7.78

T.J. Maxx

Score: 7.69

Barbie

Score: 7.66

Kate Spade

Score: 6.98

Margaritaville

Score: 6.90

Steve Madden

Score: 6.75

Hot Topic

Score: 6.56

Publix

Score: 6.13

Free People

Score: 6.04

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Top Brand Affinities

Brand	Category	Score
David's Bridal		22.79
Fabletics		11.11
Houston Livestock Show and Rodeo		8.01
Influenster		7.78
T.J. Maxx		7.69
Barbie		7.66
Kate Spade		6.98
Margaritaville		6.90
Steve Madden		6.75
Hot Topic		6.56
Publix		6.13
Free People		6.04
ULTA Beauty		6.00
Gillette		5.90
Bath & Body Works		5.75
Macy's		5.61
OLD NAVY		5.59
iHeartRadio Music Awards		5.54
NORDSTROM		5.54
Coors		5.09
Target		5.06
Amway		4.81
Verizon		4.78
American Eagle		4.71
Kmart		4.60
Coach		4.59
Chick-fil-A		4.55
Dunkin' Donuts		4.55
Busch		4.37
Benefit Cosmetics		4.20
Bud Light		4.20
Smashbox		3.97
Taco Bell		3.96
MTV		3.86
PetSmart		3.76
Sephora		3.76
Kylie Cosmetics		3.67
Victoria's Secret		3.66
Showtime		3.59
Abercrombie & Fitch		3.57
Tarte Cosmetics		3.45
Forever 21		3.34
NARS Cosmetics		3.31
Universal		3.30
Heinz		3.19
Urban Decay Cosmetics		3.15
ABC		3.11
shein		3.07
Revlon		3.01
Walmart		2.97