Jung Kook
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-10-02
60,414,240
Social Media Followers
As of 2025-10-02
00:00:00
Hours Airplay
2025-11-07 01:16:20 UTC
Genres
Biography
In addition to his music career, Jung Kook sang "Dreamers," the Official Soundtrack of FIFA World Cup Qatar 2022™, at the Opening Ceremony. With a reputation as an 'all-rounder' in the industry, Jung Kook continues to impress fans with his talent and contributions to the music world.
Jung Kook stands out with 18-24 & 25-34 audiences across INDIA, BRAZIL, UNITED STATES. The profile is heavily female (79%), and content lands hardest on Tiktok, where posts average 61,950,000 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Jollibee, iHeartRadio Music Awards, UNIQLO, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Jung Kook a low-friction choice for campaigns that need fast awareness and credible adoption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 60,414,240 · Engagements 22,057,577 · Rate 36.5% Posts 111 · Views 84,473,343 · Avg Likes 20,965,458 · Avg Comments 184,350 · Avg Views 84,473,343 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 58% 25-34: 24% 13-17: 11% 35-44: 5% |
Largest: 18-24 (58%); next: 25-34 (24%) |
| Gender Split |
Female: 79% Male: 21% Non-binary/Other: 0% |
Skews female (79%) |
| Top Countries |
INDIA (17%) BRAZIL (8%) UNITED STATES (7%) INDONESIA (7%) PHILIPPINES (6%) |
Top regions: INDIA (17%), BRAZIL (8%), UNITED STATES (7%) |
| Platform Engagement | Instagram: 11,597,193 avg likes/post · Tiktok: 61,950,000 avg views/post · Youtube: 997,433 avg views/post | Best reach: Tiktok 61,950,000 avg views; best engagement: Instagram 11,597,193 avg likes |
Top Brand Affinities
Jollibee
iHeartRadio Music Awards
UNIQLO
Fila
Tiffany
musical.ly
Snoopy And The Peanuts Gang
AMC
KitKat
Showtime
Fujifilm
Converse
| Brand | Category | Score |
|---|---|---|
| Jollibee | 4.13 | |
| iHeartRadio Music Awards | 3.76 | |
| UNIQLO | 2.88 | |
| Fila | 2.46 | |
| Tiffany | 2.28 | |
| musical.ly | 2.19 | |
| Snoopy And The Peanuts Gang | 2.09 | |
| AMC | 1.79 | |
| KitKat | 1.73 | |
| Showtime | 1.70 | |
| Fujifilm | 1.67 | |
| Converse | 1.66 | |
| Costco | 1.55 | |
| Polaroid | 1.47 | |
| Yves Saint Laurent | 1.41 | |
| Starbucks | 1.31 | |
| Zara | 1.17 | |
| BBC | 1.14 | |
| Maybelline | 1.14 | |
| IKEA | 1.10 | |
| Walt Disney | 1.09 | |
| Puma | 1.08 | |
| Tiffany & Co | 1.07 | |
| OREO | 1.07 | |
| Christian Dior | 1.07 | |
| Vans | 1.06 | |
| Xiaomi | 1.03 | |
| Justin Bieber | 1.00 | |
| Levi's | 0.95 | |
| Huda Beauty | 0.92 | |
| Spotify Music | 0.90 | |
| Universal | 0.88 | |
| Chanel | 0.87 | |
| Trip | 0.81 | |
| McDonald's | 0.80 | |
| Pokemon | 0.80 | |
| Samsung Group | 0.80 | |
| HBO | 0.78 | |
| Nutella | 0.73 | |
| Marvel | 0.72 | |
| 0.68 | ||
| Travelgram | 0.67 | |
| Supreme | 0.66 | |
| Adidas | 0.65 | |
| Marvel Entertainment | 0.65 | |
| Coca-Cola | 0.63 | |
| Star Wars | 0.59 | |
| Netflix | 0.55 | |
| Nike | 0.53 | |
| Apple | 0.52 |
Official Profiles
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LoginArtist: Jung Kook
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Top 10 Songs Played Today
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Total Streams (2025-10-02)
Total: 18,495,109
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
|
16,523,489 | 89.34% |
| [+] |
|
1,303,208 | 7.05% |
| [+] |
|
495,584 | 2.68% |
| [+] |
|
100,615 | 0.54% |
| [+] |
|
72,213 | 0.39% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















