Jung Kook Brand Affinity ranks highest Jollibee at 4.13% . Very Strong. Score DMDB 70.71% | Fanbase 76.70%

Jung Kook — pop artist from KR.

Jung Kook (Jeon, Jeongguk) is a South Korean singer, songwriter, and member of the popular group BTS. Known for his versatility in vocal, rap, and performance,…

Jung Kook

Superstar

Country: KR | Gender: male | Artist ID: 11e81bce-8097-2abc-a2e0-a0369fe50396

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Genres

popk-poppopmainstream popasian pop

Influential: 70.71% Fanbase: 76.70% Trending: 67.72%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Jollibee • 4.13% • Very Strong

As of 2025-09-09

60,114,240

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 70.71% | Fanbase 76.70% | Trending 67.72% | CAREER STAGE: SUPERSTAR

Biography

Jung Kook (Jeon, Jeongguk) is a South Korean singer, songwriter, and member of the popular group BTS. Known for his versatility in vocal, rap, and performance, Jung Kook has showcased his musical talent through solo works like "Euphoria," "My Time," and "Still With You," as well as collaborations with artists such as Lauv and Charlie Puth. He has contributed to BTS' music, including tracks like "Your eyes tell" and "Stay," and has shown his skills as a producer on songs like "Outro: Love Is Not Over" and "Magic Shop."

In addition to his music career, Jung Kook sang "Dreamers," the Official Soundtrack of FIFA World Cup Qatar 2022™, at the Opening Ceremony. With a reputation as an 'all-rounder' in the industry, Jung Kook continues to impress fans with his talent and contributions to the music world.

Report Date: 2025-09-09

Jung Kook stands out with 18-24 & 25-34 audiences across INDIA, BRAZIL, UNITED STATES. The profile is heavily female (79%), and content lands hardest on Tiktok, where posts average 61,150,000 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Jollibee, iHeartRadio Music Awards, UNIQLO, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Jung Kook a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Jung Kook score 36.51% — Very Strong bucket.

Brand: JollibeeBrand: iHeartRadio Music AwardsBrand: UNIQLO

Followers:60,114,240

Engagements:21,947,618

Rate:36.5%

Posts:111

Avg Likes:20,865,458

Avg Comments:182,900

Avg Views:83,673,343

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 60,114,240 · Engagements 21,947,618 · Rate 36.5% Posts 111 · Views 83,673,343 · Avg Likes 20,865,458 · Avg Comments 182,900 · Avg Views 83,673,343	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 58% 25-34: 24% 13-17: 11% 35-44: 5%	Largest: 18-24 (58%); next: 25-34 (24%)
Gender Split	Female: 79% Male: 21% Non-binary/Other: 0%	Skews female (79%)
Top Countries	INDIA (17%) BRAZIL (8%) UNITED STATES (7%) INDONESIA (7%) PHILIPPINES (6%)	Top regions: INDIA (17%), BRAZIL (8%), UNITED STATES (7%)
Platform Engagement	Instagram: 11,597,193 avg likes/post · Tiktok: 61,150,000 avg views/post · Youtube: 997,433 avg views/post	Best reach: Tiktok 61,150,000 avg views; best engagement: Instagram 11,597,193 avg likes

Top Brand Affinities

Jollibee

Score: 4.13

iHeartRadio Music Awards

Score: 3.76

UNIQLO

Score: 2.88

Fila

Score: 2.46

Tiffany

Score: 2.28

musical.ly

Score: 2.19

Snoopy And The Peanuts Gang

Score: 2.09

AMC

Score: 1.79

KitKat

Score: 1.73

Showtime

Score: 1.70

Fujifilm

Score: 1.67

Converse

Score: 1.66

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Top Brand Affinities

Brand	Category	Score
Jollibee		4.13
iHeartRadio Music Awards		3.76
UNIQLO		2.88
Fila		2.46
Tiffany		2.28
musical.ly		2.19
Snoopy And The Peanuts Gang		2.09
AMC		1.79
KitKat		1.73
Showtime		1.70
Fujifilm		1.67
Converse		1.66
Costco		1.55
Polaroid		1.47
Yves Saint Laurent		1.41
Starbucks		1.31
Zara		1.17
BBC		1.14
Maybelline		1.14
IKEA		1.10
Walt Disney		1.09
Puma		1.08
Tiffany & Co		1.07
OREO		1.07
Christian Dior		1.07
Vans		1.06
Xiaomi		1.03
Justin Bieber		1.00
Levi's		0.95
Huda Beauty		0.92
Spotify Music		0.90
Universal		0.88
Chanel		0.87
Trip		0.81
McDonald's		0.80
Pokemon		0.80
Samsung Group		0.80
HBO		0.78
Nutella		0.73
Marvel		0.72
Google		0.68
Travelgram		0.67
Supreme		0.66
Adidas		0.65
Marvel Entertainment		0.65
Coca-Cola		0.63
Star Wars		0.59
Netflix		0.55
Nike		0.53
Apple		0.52