Jagjit Singh Brand Affinity ranks highest Maruti at 9.71% . Very Strong. Score DMDB 57.44% | Fanbase 57.29%

Jagjit Singh — pop artist from IN.

Jagjit Singh, an Indian classical singer, composer, and musician, was recognized for his extensive discography of over 60 albums, which included ghazals,…

Jagjit Singh

Established

Country: IN | Gender: male | Artist ID: 11e81bc1-11b9-f5b4-b7b0-a0369fe50396

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Genres

popdesi poppakistani popasianfilmiclassic bollywoodghazalothersworldwidemiddle easternsufi

Influential: 57.44% Fanbase: 57.29% Trending: 57.52%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Maruti • 9.71% • Very Strong

As of 2025-09-09

131,697

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 57.44% | Fanbase 57.29% | Trending 57.52% | CAREER STAGE: MID_LEVEL

Biography

Jagjit Singh, an Indian classical singer, composer, and musician, was recognized for his extensive discography of over 60 albums, which included ghazals, Indian light classical music, and singing in multiple languages. Alongside his wife, Chitra Singh, he revitalized traditional singing styles during the '70s and '80s, incorporating current themes into his compositions in the Bol-pradhan style.

Born in the Punjab region of Rajasthan, Singh began his musical journey at Khalsa College Sr. Sec. School and furthered his studies at Khalsa College, Sriganganagar, and Kurukshetra University. He made his mark in the music industry through collaborations with renowned artists and composing scores for films such as "Premgeet" and "Arth." Singh's legacy continued posthumously, with accolades like the Rajasthan Ratna in 2013 and ongoing appreciation for his music worldwide.

Report Date: 2025-09-09

Jagjit Singh is already in the conversation with 25-34 & 18-24 audiences in INDIA, PAKISTAN, BANGLADESH. The audience is heavily male (63%), so brand cues around fashion, access, and lifestyle earn attention. Instagram produces steady reach (4,180 avg likes per post); Instagram confirms credibility in-thread. Affinity proximity to Maruti, Mahindra, Clarks points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Jagjit Singh score 3.18% — Very Strong bucket.

Brand: MarutiBrand: MahindraBrand: Clarks

Followers:131,697

Engagements:4,184

Rate:3.2%

Posts:180

Avg Likes:4,184

Avg Comments:36

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 131,697 · Engagements 4,184 · Rate 3.2% Posts 180 · Views 0 · Avg Likes 4,184 · Avg Comments 36 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 48% 18-24: 37% 35-44: 10% 13-17: 3%	Largest: 25-34 (48%); next: 18-24 (37%)
Gender Split	Female: 37% Male: 63% Non-binary/Other: 0%	Skews male (63%)
Top Countries	INDIA (73%) PAKISTAN (9%) BANGLADESH (6%) NEPAL (3%) UNITED STATES (3%)	Top regions: INDIA (73%), PAKISTAN (9%), BANGLADESH (6%)
Platform Engagement	Instagram: 4,180 avg likes/post · Youtube: 0 avg views/post	best engagement: Instagram 4,180 avg likes

Top Brand Affinities

Maruti

Score: 9.71

Mahindra

Score: 8.94

Clarks

Score: 7.72

Décathlon

Score: 6.07

musical.ly

Score: 5.14

Beats Electronics

Score: 4.02

Travelgram

Score: 3.10

National Geographic

Score: 3.09

Snapseed

Score: 2.86

NBC

Score: 2.82

BBC

Score: 1.75

Ray-Ban

Score: 1.68

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Top Brand Affinities

Brand	Category	Score
Maruti		9.71
Mahindra		8.94
Clarks		7.72
Décathlon		6.07
musical.ly		5.14
Beats Electronics		4.02
Travelgram		3.10
National Geographic		3.09
Snapseed		2.86
NBC		2.82
BBC		1.75
Ray-Ban		1.68
Sony		1.57
Spotify Music		1.46
Adobe		1.44
Canon		1.36
Nikon		1.34
Yamaha		1.30
The Olympic Games		1.27
Levi's		1.27
Zara		1.25
shein		1.21
FashionNova		1.21
Suzuki		1.18
SoundCloud		1.11
Guess		1.07
Grand Theft Auto		1.06
Harley-Davidson		1.05
Bentley		1.05
Tommy Hilfiger		1.04
SheInside		1.03
Rolex		1.02
WWE		1.02
Hyundai		1.01
HBO		1.01
Netflix		0.99
Chevrolet		0.97
Marvel Entertainment		0.96
KTM		0.96
H&M		0.95
Louis Vuitton		0.92
Amazon		0.88
Samsung Group		0.81
Apple		0.78
GoPro		0.76
Lamborghini		0.64
Toyota		0.64
Ferrari		0.63
BMW		0.59
Gucci		0.55