Iron Maiden
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-10-01
8,415,304
Social Media Followers
As of 2025-10-01
00:00:00
Hours Airplay
2025-12-07 09:33:26 UTC
Genres
Biography
The band's classic tracks like 'The Trooper' and 'Run To The Hills' have garnered a massive worldwide following. In 2024, Iron Maiden concluded their The Future Past world tour and announced the Run For Your Lives tour in 2025/26, marking their 50th anniversary with performances at some of the largest venues in their career.
Iron Maiden is a clear fit for 25-34 & 18-24 audiences with strength across BRAZIL, UNITED STATES, MEXICO. The audience is heavily male (82%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (172,958 avg views per post); Instagram builds the community layer. Affinity data highlights Accor Hotels, The Last of Us, Capcom, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 8,415,304 · Engagements 33,174 · Rate 0.4% Posts 4,717 · Views 220,958 · Avg Likes 32,707 · Avg Comments 573 · Avg Views 220,958 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 37% 18-24: 34% 35-44: 18% 45-64: 8% |
Largest: 25-34 (37%); next: 18-24 (34%) |
| Gender Split |
Female: 18% Male: 82% Non-binary/Other: 0% |
Skews male (82%) |
| Top Countries |
BRAZIL (21%) UNITED STATES (14%) MEXICO (6%) UNITED KINGDOM (5%) SPAIN (4%) |
Top regions: BRAZIL (21%), UNITED STATES (14%), MEXICO (6%) |
| Platform Engagement | Instagram: 24,205 avg likes/post · Tiktok: 48,000 avg views/post · Youtube: 172,958 avg views/post | Best reach: Youtube 172,958 avg views; best engagement: Instagram 24,205 avg likes |
Top Brand Affinities
Accor Hotels
The Last of Us
Capcom
God of War
Movistar
The Witcher
Resident Evil
Mortal Kombat
Jack Daniels
Fallout
Lollapalooza
Final Fantasy
| Brand | Category | Score |
|---|---|---|
| Accor Hotels | 9.23 | |
| The Last of Us | 7.08 | |
| Capcom | 6.43 | |
| God of War | 5.40 | |
| Movistar | 5.10 | |
| The Witcher | 4.72 | |
| Resident Evil | 4.65 | |
| Mortal Kombat | 4.28 | |
| Jack Daniels | 4.06 | |
| Fallout | 3.85 | |
| Lollapalooza | 3.84 | |
| Final Fantasy | 3.52 | |
| Comedy Central | 3.31 | |
| AMC | 3.28 | |
| Harley-Davidson | 3.04 | |
| Star Wars | 2.95 | |
| Columbia Pictures | 2.85 | |
| Heineken | 2.69 | |
| Rover | 2.65 | |
| Nintendo | 2.61 | |
| Great Wall | 2.54 | |
| Boeing | 2.51 | |
| Ducati | 2.51 | |
| Monster Beverage | 2.44 | |
| NHL | 2.44 | |
| Burger King | 2.44 | |
| Spotify Music | 2.43 | |
| Nokia | 2.42 | |
| Budweiser | 2.29 | |
| Warner Bros | 2.28 | |
| HBO | 2.25 | |
| Ubisoft | 2.21 | |
| MTV | 2.17 | |
| WWE | 2.12 | |
| Paramount Pictures | 2.09 | |
| McLaren | 2.03 | |
| Yamaha | 2.02 | |
| Lego | 1.93 | |
| League of Legends | 1.92 | |
| PlayStation | 1.90 | |
| Jaguar | 1.88 | |
| Activision Blizzard | 1.83 | |
| Marvel Entertainment | 1.82 | |
| Transformers | 1.79 | |
| Tinder | 1.79 | |
| DC Entertainment | 1.78 | |
| Cafecito | 1.77 | |
| Xbox | 1.71 | |
| Marvel | 1.64 | |
| musical.ly | 1.62 |
Official Profiles
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LoginArtist: Iron Maiden
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Top 10 Songs Played Today
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Total Streams (2025-10-01)
Total: 13,484,597
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
|
8,258,449 | 61.24% |
| [+] |
|
4,205,979 | 31.19% |
| [+] |
|
410,199 | 3.04% |
| [+] |
|
350,007 | 2.60% |
| [+] |
|
258,002 | 1.91% |
| [+] |
|
1,961 | 0.01% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















