Humberto & Ronaldo Brand Affinity ranks highest Brahma at 49.07% . Very Strong. Score DMDB 54.60% | Fanbase 52.00%

Humberto & Ronaldo — pop artist from BR.

Humberto & Ronaldo, a duo with a charismatic presence and unique tones in the sertanejo music scene, have become fixtures at major events across the country.…

Humberto & Ronaldo

Established

Country: BR | Artist ID: 11e81bbd-32fb-a474-af8e-a0369fe50396

Find Artist

Genres

popsertanejo popasian poplatinsertanejosertanejo universitarioforrolatin

Influential: 54.60% Fanbase: 52.00% Trending: 55.89%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Brahma • 49.07% • Very Strong

As of 2025-09-09

3,253,930

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 54.60% | Fanbase 52.00% | Trending 55.89% | CAREER STAGE: MID_LEVEL

Biography

Humberto & Ronaldo, a duo with a charismatic presence and unique tones in the sertanejo music scene, have become fixtures at major events across the country. Over the past decade, they have diligently pursued success, starting out like many other artists by performing in bars and at friends' parties. Their hard work and dedication have paid off, earning them the affection of audiences wherever they go.

Report Date: 2025-09-09

Humberto & Ronaldo resonates with 18-24 & 25-34 audiences and sustains presence in BRAZIL, PORTUGAL, UNITED STATES. The demographic is male-leaning (54%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 368,438 avg views per post; Youtube amplifies the conversation around drops and moments. Affinity adjacency with Brahma, Ambev, Banco Bradesco maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Humberto & Ronaldo score 0.10% — Low bucket.

Brand: BrahmaBrand: AmbevBrand: Banco Bradesco

Followers:3,253,930

Engagements:3,284

Rate:0.1%

Posts:1,693

Avg Likes:3,262

Avg Comments:67

Avg Views:368,438

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 3,253,930 · Engagements 3,284 · Rate 0.1% Posts 1,693 · Views 368,438 · Avg Likes 3,262 · Avg Comments 67 · Avg Views 368,438	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 51% 25-34: 34% 35-44: 9% 13-17: 4%	Largest: 18-24 (51%); next: 25-34 (34%)
Gender Split	Female: 46% Male: 54% Non-binary/Other: 0%	Skews male (54%)
Top Countries	BRAZIL (96%) PORTUGAL (1%) UNITED STATES (1%) BELGIUM (0%) BULGARIA (0%)	Top regions: BRAZIL (96%), PORTUGAL (1%), UNITED STATES (1%)
Platform Engagement	Instagram: 1,224 avg likes/post · Youtube: 368,438 avg views/post	Best reach: Youtube 368,438 avg views; best engagement: Youtube 2,038 avg likes

Top Brand Affinities

Brahma

Score: 49.07

Ambev

Score: 20.26

Banco Bradesco

Score: 13.26

Sarar

Score: 11.68

Danone

Score: 10.04

Boticario

Score: 9.18

Xerox

Score: 8.38

Amstel

Score: 8.00

Eudora

Score: 7.85

Itaipava

Score: 7.72

Scania

Score: 6.12

Campari

Score: 5.04

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Top Brand Affinities

Brand	Category	Score
Brahma		49.07
Ambev		20.26
Banco Bradesco		13.26
Sarar		11.68
Danone		10.04
Boticario		9.18
Xerox		8.38
Amstel		8.00
Eudora		7.85
Itaipava		7.72
Scania		6.12
Campari		5.04
BaByliss		4.64
Moda Praia		3.87
Avon		3.50
Mary Kay		3.13
Heineken		2.84
Tupperware Brands		2.62
Budweiser		2.26
Tomorrowland		2.20
Carrefour		2.04
Jack Daniels		1.78
Guess		1.55
Spotify Music		1.43
UFC		1.34
shein		1.09
Nutella		1.04
Dodge		1.03
Volvo		1.03
Chevrolet		1.03
SheInside		0.99
Levi's		0.98
Xiaomi		0.95
Volkswagen		0.89
Pandora		0.70
musical.ly		0.70
Ray-Ban		0.68
Coca-Cola		0.64
Ford		0.61
Netflix		0.61
Honda		0.61
GoPro		0.60
DC Entertainment		0.60
MAC Cosmetics		0.59
Christian Dior		0.52
Lamborghini		0.51
Walt Disney		0.50
Porsche		0.47
McDonald's		0.43
Yamaha		0.40