Héroes del Silencio Brand Affinity ranks highest Iberia at 35.13% . Very Strong. Score DMDB 66.11% | Fanbase 55.84%

Héroes del Silencio — rock artist from ES.

Héroes del Silencio, a Spanish rock band formed in 1985, gained prominence in the rock en español genre between 1987 and 1995. Led by singer/songwriter Enrique…

Héroes del Silencio

Recognizable

Country: ES | Artist ID: 11e81bcb-71f1-d352-a7cf-a0369fe50396

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Genres

rocklatin rockrock en espanolspanish rockrockhard rockalternativelatin alternativelatinmusica aragonesa

Influential: 66.11% Fanbase: 55.84% Trending: 71.24%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Iberia • 35.13% • Very Strong

As of 2025-09-09

1,576,184

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 66.11% | Fanbase 55.84% | Trending 71.24% | CAREER STAGE: MAINSTREAM

Biography

Héroes del Silencio, a Spanish rock band formed in 1985, gained prominence in the rock en español genre between 1987 and 1995. Led by singer/songwriter Enrique Bunbury, the band's music evolved from a blend of post-punk, Gothic, Celtic, and Spanish folk influences to a more riff-heavy hard rock sound. Their albums, including El Mar No Cesa and Avalancha, achieved multi-platinum status and topped charts in various countries. Despite a temporary split in 1996, the band reunited for a successful tour in 2007 and were the subject of a documentary film in 2021.

Originally formed as Zumo de Vidrio, Héroes del Silencio solidified their lineup in 1985 with members Enrique Bunbury, Juan Valdivia, Joaquin Cardiel, and Pedro Andreu. Their debut EP, Héroe de Leyenda, and subsequent albums garnered commercial success, with hits like "Mar Adentro" and "La Chispa Adecuada." Internal conflicts and external pressures led to the band's temporary disbandment in 1996, but they regrouped for a reunion tour in 2007. The band's legacy was further celebrated with a documentary film and soundtrack in 2021.

Report Date: 2025-09-09

Héroes del Silencio has momentum with 18-24 & 25-34 audiences—particularly in MEXICO, SPAIN, COLOMBIA. A heavily male (72%) profile supports collaborations that trade on identity and lifestyle. Tiktok provides the headline exposure at 120,300 avg views per post, and Tiktok keeps engagement compounding. Audience overlap with Iberia, El Corte Ingles, PLAYMOBIL signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Héroes del Silencio score 1.37% — Moderate bucket.

Brand: IberiaBrand: El Corte InglesBrand: PLAYMOBIL

Followers:1,576,184

Engagements:21,646

Rate:1.4%

Posts:1,142

Avg Likes:19,429

Avg Comments:190

Avg Views:148,604

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,576,184 · Engagements 21,646 · Rate 1.4% Posts 1,142 · Views 148,604 · Avg Likes 19,429 · Avg Comments 190 · Avg Views 148,604	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 40% 25-34: 37% 35-44: 15% 45-64: 5%	Largest: 18-24 (40%); next: 25-34 (37%)
Gender Split	Female: 28% Male: 72% Non-binary/Other: 0%	Skews male (72%)
Top Countries	MEXICO (21%) SPAIN (13%) COLOMBIA (11%) ECUADOR (8%) ARGENTINA (7%)	Top regions: MEXICO (21%), SPAIN (13%), COLOMBIA (11%)
Platform Engagement	Instagram: 6,956 avg likes/post · Tiktok: 120,300 avg views/post · Youtube: 28,304 avg views/post	Best reach: Tiktok 120,300 avg views; best engagement: Tiktok 11,942 avg likes

Top Brand Affinities

Iberia

Score: 35.13

El Corte Ingles

Score: 28.12

PLAYMOBIL

Score: 15.47

Movistar

Score: 11.91

Amazon Music

Score: 7.75

Cafecito

Score: 6.34

Sega

Score: 5.12

VidaSana

Score: 4.60

Spotify Music

Score: 3.08

HBO

Score: 2.81

Star Wars

Score: 2.79

Lollapalooza

Score: 2.59

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Top Brand Affinities

Brand	Category	Score
Iberia		35.13
El Corte Ingles		28.12
PLAYMOBIL		15.47
Movistar		11.91
Amazon Music		7.75
Cafecito		6.34
Sega		5.12
VidaSana		4.60
Spotify Music		3.08
HBO		2.81
Star Wars		2.79
Lollapalooza		2.59
MTV		2.52
Jack Daniels		2.50
Heineken		2.49
Dr. Martens		2.29
Citroen		2.13
Warner Bros		2.11
Peugeot		2.05
Carrefour		2.04
AMC		2.02
Lego		2.00
Transformers		1.83
musical.ly		1.83
Universal		1.80
Huawei		1.80
Nintendo		1.74
Cadillac		1.72
Harley-Davidson		1.72
DC Entertainment		1.71
Coca-Cola		1.65
Marvel		1.62
Renault		1.59
Jaguar		1.55
Lamborghini		1.54
PlayStation		1.50
Chrysler		1.44
Guess		1.38
Pixar		1.34
Marvel Entertainment		1.31
FIFA		1.28
Netflix		1.28
Dodge		1.26
Tesla Motors		1.24
Ray-Ban		1.22
Los Angeles Lakers		1.22
Ferrari		1.20
Chevrolet		1.19
Guinness		1.19
Yamaha		1.14